Volga Region
In Italy, red hair is found at a frequency of 0.57% of the total population, without variation in frequency across the different regions of the country. In Sardinia, red hair is found at a frequency of 0.24% of the population. Victorian era ethnographers considered the Udmurt people of the Volga Region in Russia to be "the most red-headed men in the world". The Volga region still has one of the highest percentages of redheaded people.