客室乗務員
Flight attendant Roz Hanby became a minor celebrity when she became the face of British Airways in their "Fly the Flag" advertising campaign over a 7-year period in the 1980s. Singapore Airlines is currently one of the few airlines still choosing to use the image of their female flight attendants, known as Singapore Girls, in their advertising material. However, this is starting to be phased out, in favor of advertising which emphasises the modernity of their fleet.