Hong Kong Journalists Association
Ethical studies have been conducted by four journalism groups (Hong Kong Journalists Association, Hong Kong News Executives' Association, Hong Kong Federation of Journalists, Hong Kong Press Photographers' Association). They could not deny the fact that the mass media were suffering decreasing respect of Hong Kong citizens. Journalism was no longer seen as a respectable profession. The public had little trust in newspapers. People are actually attributing different motives to journalists. While readers who are pro-government sees journalists advocating their personal views to be producing fake news, readers who are anti-government sees journalists defending power to be producing fake news. The news industry attributed this phenomenon to the citizens' complaints about the decreasing ethics of journalists.