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The official logo of this edition of the Mediterranean Games featured simple graphical illustrations of mountains and sea of the Abruzzo region. Pescara is the capital of Province of Pescara which is situated in the Abruzzo region. The official mascot was a Marsican brown bear, called Aua', wearing a diving mask and flip-flops with swimfins in his hands. The Marsican brown bear is a highly threatened, unrecognised subspecies of the Brown bear, with a range restricted to the Abruzzo National Park. The mascot was unveiled by the Mediterranean Games Executive Committee during their meeting in Pescara from 24 to 28 March 2008.