Uta no Prince-sama
These games were initially mostly for consoles, but mobile game versions of these series appeared in 2012 ("Miku Flick" for the Miku series) and 2013 ("The Idolmaster Shiny Festa"), and numerous mobile-based virtual idol rhythm games followed, such as "Love Live!", "BanG Dream!", and "Uta no Prince-sama". Many of these games were freemium games based on existing anime or manga properties, and typically included gacha-type mechanisms to be profitable.