Dalian Wanda Group
In May 2016, ESPN originally reported that the UFC's parent company Zuffa, LLC was in talks to sell the company for $3.5 billion to $4 billion. In 2015, the UFC had a reported EBITDA of $200–250 million. Because it was a privately owned company, no official comment was made from the UFC or Dana White regarding the sale. Companies initially interested in the sale were Dalian Wanda Group, China Media Capital, and WME–IMG (Endeavor).