Three Represents
On the other hand, it has been used as a mechanism to signal changes and continuities in policy and personnel. New policies have been introduced by special features, such as the 'model cadre' used to promote "Three Represents" in 2002. The ranked shots of the Politburo Standing Committee indicate their relative power: "Each leader is allocated a certain number of seconds in front of the camera, Chinese media experts say, with the time for each one carefully regulated by the party propaganda department." This lies behind the programme's extreme formality, because any miscommunication could have serious consequences.