Nozomi Tsuji
Poupéegirl has a marketplace where users can buy or sell their avatar's clothing. The website's mascot, Katharine, owns a shop that regularly sells clothing pertaining to seasonal styles or monthly events. Poupéegirl has also endorsed collaborations or campaigns with brand names and celebrities, allowing users to buy items for their avatar specially designed by them or based on real-life products. These include Coach, Kosé's Happy Bath Day Precious Rose line, Shiseido, Sanrio, Reebok, Louis Vuitton, Maybelline, Revlon, Kaela Kimura, Aya Hirayama, and Nozomi Tsuji.