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After working in the marketing and promotions department of the Maloof family's liquor and wine business, her role grew to encompass the interests of all Maloof Companies and she has continued to control much of the Maloof Companies' marketing operations for more than twenty years. She is also involved in setting customer service standards for all Maloof Companies, including brother George Jr.'s Palms Casino Resort in Las Vegas, and she has produced many of Maloof Productions' projects, including the 2005 horror film "Feast".