Masahiro Sakurai
Masahiro Sakurai returned as director after serving the same role for "Kirby's Dream Land". He conceived the copy ability to add more challenge and replay value after the last game received criticism for its simplicity. Because the NES hardware had greater graphical power than the Game Boy and programmers were skilled with the now antiquated hardware, HAL Laboratory was able to create impressive visuals. "Kirby's Adventure" is the first game to depict Kirby in color. Sakurai had always planned him to be pink, much to the surprise of other staff.