Compagnie de la Nouvelle-France
The town took its name from Jean Nicolet, a French explorer and clerk of the Company of One Hundred Associates, who explored the Great Lakes region west to Wisconsin. Despite never having lived there, he explored the area during the seven years he lived in Trois-Rivières. The area was originally settled by the Abenaki tribe, who knew it as "Pithigan" or "Pithiganek", meaning "entrance".