Mohawk hairstyle
The song's music video was directed by Richard Kern, a sexual fetishist and experimental filmmaker. The video was based on a concept created by Manson and Kern. It stars Robert Pierce, who was six years old at the time, as a young Manson; Pierce also performed on tour with the band and on the band's song "My Monkey". In the clip, Pierce is bullied on his way to a roller rink as he carries his metal lunchbox. He then vows revenge and gives himself a Mohawk hairstyle, before growing up to become a rock star. The band is shown obstructing roller skaters, and a child puts makeup on Manson. At the end of the video, a "Rambo" lunchbox is destroyed with fire; metal "Rambo" lunchboxes were the last metal lunchboxes to be mass-produced. Shooting the video caused Manson to recall negative memories, as Pierce physically resembled a bully he had encountered as a child. The video was released in 1995.