Пресс-релиз
Any information deliberately sent to a reporter or media source is considered a press release. This information is released by the act of being sent to the media. Public relations professionals often follow a standard professional format for press releases. Additional communication methods that journalists employ include pitch letters and media advisories. Generally, a press release body consists of four to five paragraphs with a word limit ranging from 400 to 500. Press release length can range from 300 to 800 words.