Final Fantasy IX
"Final Fantasy IX"s release was delayed to avoid a simultaneous release with then-rival Enix's "Dragon Quest VII". On October 7, 2000, a demo day for the North American version of "Final Fantasy IX" was held at the Metreon in San Francisco, California. The first American release of the game was also at the Metreon; limited-edition merchandise was included with the game and fans cosplayed as "Final Fantasy" characters in celebration of the release. In Canada, a production error left copies of "Final Fantasy IX" without an English version of the instruction manual, prompting Square to ship copies of the English manual to Canadian stores several days later. Square heavily promoted the game both before and after its release. Starting on March 6, 2000, "Final Fantasy IX" characters appeared in a line of computer-generated Coca-Cola commercials. Figurines of several characters were also used as prizes in Coca-Cola's marketing campaign. That same year, "IGN" awarded "Final Fantasy" dolls and figurines for prizes in several of their contests.