Stan Lee
The company was founded by Stan Lee (Spider-Man, X-Men, Iron Man, The Hulk, and Fantastic Four co-creator) with his then-friend, Peter F. Paul in 1998 as Stan Lee Entertainment. Stan Lee Entertainment merged with Stan Lee Media, Inc. of Delaware in April 1999. In July 1999, SLM of Delaware acquired Boulder Capital Opportunities, Inc., a publicly traded company, in a reverse merger structured by investment banker Stan Medley, and through this reverse merger Stan Lee Media became a publicly traded company under the symbol SLEE.