Via Sacra
The road provided the setting for many deeds and misdeeds of Rome's history, the solemn religious festivals, the magnificent triumphs of victorious generals, and the daily throng assembling in the Basilicas to chat, throw dice, engage in business, or secure justice. Many prostitutes lined the street as well, looking for potential customers. From the reign of Augustus, the Via Sacra played a role in the Apotheosis ceremony by which deceased Roman Emperors were formally deified. The body of the Emperor, concealed under a wax death mask, was carried on a pall from the Palatine hill down the Via Sacra into the Forum, where funeral orations were held before the procession of Knights and Senators resumed its course to the Campus Martius.