Disney Mobile
On 1 June 2008, The Walt Disney Company Latin America launched "Playhouse Disney", a preschool-oriented channel focused solely on programming for young children aged 2 to 7. The Playhouse Disney-branded block in the morning was still broadcast in the same schedule until 2012. In 2008, Disney Mobile was re-branded as Disney Mobile Studios, which created content for cellphones. On 1 November 2009, Disney Channel launched its fifth feed, the Pacific feed, aimed at Chile, Peru, Ecuador and Bolivia and employed the Chilean time zone. In that same date, the network renewed schedules, idents and promos in all of its feeds. On 20 August 2010, a new logo was introduced. On 2 December 2012, Disney Channel Latin America launched its own HD channel, simulcasting the Central feed.