Peng Liyuan
The Chinese first lady gave Pechoin's products as a national gift to the Tanzanian Women and Development Foundation. When Peng Liyuan visited the Women and Development Foundation on March 25, 2013, she brought three gifts, including a Pechoin cosmetic gift box. Consequently, the company's products increased in popularity, leading to many customers purchasing gift sets. At the same time, the same product series became an immediate success.