Defender of the Fatherland Day
"Guardians" was released February 23, 2017, on a public holiday in Russia, Defender of the Fatherland Day. On its first day, the movie grossed 83 million RUB, and 213 million RUB in first four days, below early expectations, but still at the top of the weekend box office. On its second weekend, Guardians box office dropped 90% down to 21 million RUB, and fourth place. The gross kept dropping by 90% every weekend, and Russian media presumes that Guardians became a box office bomb.