El Al
On 26 November 2013, El Al unveiled its new low-cost airline "Up", which commenced operations on 30 March 2014, initially to Berlin, Budapest, Kiev, Larnaca and Prague using five Boeing 737-800s transferred from the El Al mainline fleet. Up was founded by its parent El Al to be used on some routes to Europe where it replaced El Al itself. All flights of Up are operated by El Al, using El Al's call sign and codes with a four digit number. For flights over two hours the airline offers a buy on board service.