Holly Holm
There has been a growing awareness of women in mixed martial arts due to popular female fighters and personalities such as Amanda Nunes, Megumi Fujii, Gina Carano, Cristiane "Cyborg" Santos, Ronda Rousey, Miesha Tate, Holly Holm and Joanna Jędrzejczyk and among others. Carano became known as "the face of women's MMA" after appearing in a number of EliteXC events. This was furthered by her appearances on MGM Television's 2008 revival of their game show "American Gladiators".