Activision Blizzard
In November 2006, Kotick started discussing a merger with the games division of Vivendi, a French entertainment conglomerate, which included Blizzard Entertainment and Sierra Entertainment. Kotick engineered the Activision Blizzard merger, which created a new company, Activision Blizzard. Shareholders of Activision Blizzard approved Kotick as CEO of the combined company on July 9, 2008. Kotick said he aimed to build on Blizzard's successes in the Asian market to introduce Activision's games there.