Wizards of the Coast
In September 1999, Hasbro bought Wizards of the Coast for about US$325 million. Avalon Hill was made a division of Wizards of the Coast, in late 1999; the company had been purchased by Hasbro in the summer of 1998. In November 1999, Wizards announced that Gen Con would leave Milwaukee after the 2002 convention. Also in November, Vince Caluori became President of Wizards of the Coast.