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In June 2011, Dr Pepper Snapple Group, which owns the brand and licenses territory to Dublin Dr Pepper, sued the Dublin Dr Pepper Bottling Company. Dr Pepper Snapple Group, the third-largest U.S. soda company with 2010 revenue of $5.6 billion, accused the Dublin bottler of trademark dilution and stealing sales from other Dr Pepper bottlers by selling outside its approved territory. Among the suit's demands were that the bottler remove "Dublin" from its "Dr Pepper" labels and stop selling the soda beyond a 44-mile radius around Dublin. On 11 January 2012, the Dr Pepper Snapple Group acquired the rights to the Dublin Dr Pepper franchise.