The Sumo Advantage: Leveraging Business Development to Team with Heavyweights and Grow in Any Economy
"I've seen these business development principles in action. They work! At CARFAX, Bernie and his business development team made a substantial strategic impact on the company and its successful growth in a very short period of time."Richard Raines - President, CARFAX, Inc."Successful entrepreneurs figure out how to hack the world to create seemingly "unfair" advantages that propel their companies to greatness; as an entrepreneur and investor I'm constantly working with my teams towards this goal. The Sumo Advantage is the unfair advantage we look for, outlined by one of the true masters of BD - thank you Bernie for sharing this with us."Joe Lonsdale - Founder of Palantir and Addepar, Partner, Formation 8"One of the most important ways a startup can get momentum, can breakout, and can thrive is through superior business development. Applied correctly, it is a strategic weapon that greatly increases the odds of success in startup. Great startups borrow credibility in the market from more established players, and this is done through top notch biz dev. In my view, every venture-backed start-up should have Bernie come in and mentor their executives. Follow his lessons and you'll double your valuation within 12 months."Jim Armstrong - General Partner, Clearstone Venture Partners"I've worked with hundreds of advisors as an entrepreneur and as an investor, and Bernie was easily the most valuable. He passionately evangelized the product and lined up key partnerships that we had thought were impossible. Bernie is the best at what he does."Naval Ravikant - CEO, AngelList, Founding CEO, Epinions,Inc., Co-author, Venture Hacks"Business Development is an art. It creates a vision of how the partners can effectively work together and then commits that vision to the canvas of successful implementation and enduring partnership. In my experience there is no better and no more prolific artist than Bernie."Victor Doolan - Former CEO BMW USA