The Mission Primer: Four Steps to an Effective Mission Statement
"Gast's Laws are the cornerstone of stakeholder theory.  The O'Hallarons make writing a mission statement practical and useful." --Andrew Campbell, Director of the Ashridge Strategic Management Centre in London, England"I can say with conviction this is one of the most unique outlooks - that I have seen."  --Scott Barghaan, Student, University of Richmond"I love the direct, conversational, concise style of writing. It doesn't waste the reader's time or try the reader's patience" --Dr. James Begun, Director of the Program in Health Administration, University of Minnesota"I love the direct, conversational, concise style of writing.  It doesn't waste the reader's time or try the reader's patience" --Dr. James Begun, Director of the Program in Health Administration, University of Minnesota"The presentation of your book is very kind, easy to understand and thoughtful.  Your personal experiences give persuasive credibility."   --Dr. Sye Kong Sek, Sogang [Jesuit] University, Seoul, South Korea"The presentation of your book is very kind, easy to understand and thoughtful.  Your personal experiences give persuasive credibility." --Dr. Sye Kong Sek, Sogang [Jesuit] University, Seoul, South Korea"The success of our school's effort is testimony to the effectiveness of the system they have developed."  --Dr. Thomas C. Barker, Dean Emeritus, School of Allied Health Professions, Medical College of VA, Virginia Commonwealth University"This book should be in the hands of every chief executive officer of any type organization." --Robert Grey, former board member of Sovran Bank and retired executive of the A.H. Robins Company, Richmond, VA"This book should be in the hands of every chief executive officer of any type organization." --Robert Grey, former board member of Sovran Bank and retired executive of the A.H. Robins Company, Richmond, VA"This is one of the most unique outlooks - and most valuable - that I have seen." --Scott Barghaan, Student, University of Richmond