138 Quick Ideas to Get More Clients
"This book is filled with current, relevant and power-packed ideas for immediate and long-range application." — Naomi Rhode President, National Speakers Association Vice President, Smart Practice Now the "consultant’s consultant" shows how you can raise your income by more than 30% … You can have all the skills in the world in your profession, but if you don’t consistently market yourself in today’s increasingly competitive environment, you’re not going to maximize your business potential. That’s just part of Howard Shenson and Jerry Wilson’s message in 138 Quick Ideas to Get More Clients, a uniquely practical guide that’s designed to give you the motivation to sell your services and the easy-to-implement strategies that can help you do it successfully. This portable guide provides you with a wealth of field-tested ideas that you can easily incorporate into your own marketing plans, including ways to:Enhance your stature within the professionTurn research efforts into a means of building your client baseBecome more accessible to current and potential clientsObtain the support and aid of influential professionalsTap your present client base to increase referralsSet fees that increase your income without alienating clientsAnd these are just a handful of the dozens and dozens of ways you can generate more leads and turn them into paying customers!--This text refers to an out of print or unavailable edition of this title.