Making Money While Making a Difference: How to Profit with a Nonprofit Partner
"In a time when so many corporations are searching for ways to improve their perception in the marketplace, along with their profits,Making Money While Making a Differencemakes an invaluable contribution to American business practice." --Joan Shapiro, Senior Vice President, South Shore Bank of Chicago<br /><br />"Nonprofit organizations have countless opportunities to align their interests with those of enlightened corporations. Richard Steckel is at the cutting edge of aligning these mutual self-interests in ways that are fun and profitable to both parties.Making Money While Making a Differenceis a must for anyone involved in either world." --Michael L. Ainslie, President and CEO, Sotheby's Holding<br /><br />"On the subject of bridge-building between business objectives and social action, Richard Steckel is the international guru. His thinking is ingenious, imaginative, and practical. It's logical and rational and it has a heart. In brief, I'm a fan." --John Drummond Director of Communications, United Utilities