Vita Coco 100% Pure Coconut Water, 11.1-Ounce Containers (Pack of 12)
The Vita Coco brand launched in 2004 and was initially sold only in health food stores. By 2006, the brand broke through into mainstream groceries and was selling in over 3,000 retail doors nationwide. Today, Vita Coco is now sold in over 5,000 retail doors nationwide.