The Fashion Designer Survival Guide: An Insider's Look at Starting and Running Your Own Fashion Business
"A must-read for anyone in the world of fashion.  Gehlhar offers practical tips and strategies to increase chances of success." --Soma Magazine, September 2005 Wordplay"Every aspiring designer needs this book. Mary Gehlhar wrote an invaluable, step-by-step guide to succeeding on Seventh Avenue and beyond." --Nancy MacDonell, Editor at Large, NYLON, and author of The Classic Ten: TheTrue Story of the Little Black Dress and Nine Other Fashion Favorites"For anyone seeking to compete and succeed in our crowded and highly competitive industry, Mary’s comprehensive advice is required reading." --—Peter D. Arnold, Executive Director Council of Fashion Designers of America"For anyone who’s ever aspired to be an independent designer, this is the book to pick up." ----The Daily"Lest fashion's neophytes get too dreamy, Gehlhar is there to ground them…" --From Women’s Wear Daily"Mary presents many expectations he or she will confront in the marketplace and provides excellent professional advice throughout the book." --—Margaret Hayes, President, The Fashion Group International"This book encourages all aspiring designers ready to embark on an independent career within the industry." --—Rebecca Taylor"Touching on everything from sales to runway shows and everything in between, this new book has got fashionistas everywhere covered." --Nylon magazine BOOKMARKMust read…find out from a pro who has worked with up-and-coming designers. ----New York Daily News