Breaking The Rules - 111 Tips for Selling Value in the Era of Procurement
Together, authors and IMPAX® Corporation Co-Presidents Mark Shonka and Dan Kosch have each tallied more than 25 years of experience in direct sales, sales management, and sales consulting and training. IMPAX, a leading global sales performance improvement company, is committed to helping clients improve their sales, account management, channel management and sales leadership efforts. IMPAX has worked with thousands of sales professionals in the field and the classroom around the world. Shonka and Kosch are highly sought-after authorities on a range of sales topics including selling value, strategic account selling, strategic account management, sales leadership and dealing with procurement. With names like IBM, DHL, DuPont, American Express, Pfizer, US Bank, GE Healthcare, Dell McKesson and Volvo, the authors client list reflects some of the world s leading sales organizations. Dan and Mark have also authored the best-selling book, Beyond Selling Value, published by Kaplan Publishing.