When AIDEN visited the VICTORY RECORDS compound in 2004, the record company suspected that they had something very special on their hands. The energetic youngsters from Seattle had a vicious live energy that was comparable to THE STOOGES, MOTLEY CRUE, or THE MURDER CITY DEVILS. Who would have thought they would balloon into the global phenomenon that they have become? They have won awards, graced magazine covers, and won the honor of sharing arena stages with their heroes (all in the band's rise of 2 mere years). They have faced their cynics square in the face and raised a middle finger to anyone who has dismissed them. More importantly, they have touched thousands across the world with their breath-taking live performances and their    dedication to fans. Few bands today can be so iconic on the stage and so humble and approachable after the show. On August 21st, the world will, once again, be taken by storm as AIDEN unveils their next chapter, known as Conviction. Lead singer Wil describes the record: Conviction is about loving the darkness that will destroy you, its about tearing yourself apart from inside, its about feeling that the world is crashing around you with no hope in sight and all you can do is laugh. It's about falling down then picking yourself back up and believing. Feelings that have eluded me for years now have bubbled to the surface and are finally seeing the light of day. To say that the band have matured is putting it too simply. Conviction is an excellent next step in the path of a band who is not content with staying static in their musical direction. The songs on the record resemble the solemn songs of THE CURE and JOY DIVISION, while infusing the high dramatic energy of MARILYN MANSON and DAVID BOWIE. It is rare that we get to be a part of a band who are so special at this stage of their lives. Conviction will be the springboard that will launch AIDEN to become one of the biggest rock bands in 2007. Mark our word, taking the world by storm was just the beginning.