Pharmaceutical Sales Management in a Changeable Marketplace
While much emphasis is put on training sales reps, at the end of the day if you don't have good district managers, you won't have good sales reps. The reality is that good sales reps can work anywhere, and will not work long term for bad district managers. We have seen too many good sales people leave due to poor management. This is the main reason why we firmly believe in this book. --Vincent F. Peters - Co-author