The Sandler Rules: 49 Timeless Selling Principles and How to Apply Them
Great combo! David H. Sandler, a timeless teacher, and Mattson, a current day sales pro . . . Don't just read this book, use this book to better your life and the sales profession we all love. --Anthony Parinello, Wall Street Journal best-selling author of Think and Sell Like a CEO and Selling to VITOThe Sandler approach to cold calls, voice mail, finding pain and closing have been instrumental in helping us exceed our sales goals. Plus, we became more efficient by not getting stuck in the common trap of doing "unpaid consulting." --Jay Fraze, Director of Sales and Board of Directors Cherry Creek Chamber of CommerceThank you, Sandler! Your system helped us improve revenue production by 25% in 6 months! --Jay Batista, Vice President of Sales, VCI Solutions