How to Market a Book
Lori Culwell is the author of five books, including Hollywood Car Wash, a novel that was originally self-published, then was acquired by Simon & Schuster and re-released. She is the owner of Get Creative, Inc, a consulting company specializing in search-engine friendly content, and of BookPromotion.com, dedicated to providing authors with user-friendly websites, social media education, and book blogger outreach. Find her on Twitter @loriculwell or at www.LoriCulwell.com Katherine is the Chief Marketing Officer and co-founder of Booktrope Publishing. Prior to Booktrope, her background was primarily in technology and online marketing in both Seattle and California, working at companies such as NetApp, ADIC and Siemens. Her life-long love of books, and a desire to bring a new type of focus to marketing them, had her join forces to create Booktrope. She is the co-author of “How to Market a Book” and is on the University of Washington’s Digital Publishing Certificate Program advisory board. She has also worked as an actress, and a corporate trainer. She holds a Bachelor of Fine Arts degree in theater from the University of Southern California. Katherine currently lives in Fall City, WA with her canine and human family members.