Breakthrough Fundraising Letters
''Breakthrough Fundraising Letters is our new best friend in our Development office. This manual is chock full of real-life examples and instructions on how to do the important work of direct mail fundraising, and how to do it better! Every development office, whether non or for-profit, needs to have a copy of this book, and to refer to it often. I highly recommend it and give it a reader's rating of 5.'' --Dale Nye, Providence College and Seminary''Really busy?? Want to boost your donors response? Then buy this excellent resource book. It will help you write more effectively. ''Breakthrough Fundraising Letters'' is on my desk all the time. I use it for letters, for email responses, and for newletter inserts. I even use it for prior planning as I prepare myself before meeting face to face with a donor. This book helps keep one centred and focused. Alan Sharpe has written a ''MUST HAVE'' book for all fundraisers.'' --Heather McLean