How to Say It: Business to Business Selling: Power Words and Strategies from the World's Top Sales Experts
Geoffrey Jamesis the primary sales training writer forSelling  Powermagazine, and since 2007, he has authoredSales Machineon CBS  Interactive's BNET website, a sales-oriented blog that has won  prestigious  awards from the Society of American Business Editors and Writers and the  American Society of Business Publication Editors.