Crisis of Character: Building Corporate Reputation in the Age of Skepticism
"Well-reasoned and well-written. Firestein shows that the context of reputation can change with ferocious speed and unpredictability. He demonstrates how even exceptional companies and managers have been staggered by failing to anticipate change and react effectively."—Hans Morris, President of Visa, Inc. “Don’t be blindsided when you do business in new communities and in these changing times. Peter Firestein offers compelling strategies and examples of how to keep and improve your and your company’s reputation one day at a time. A good reputation creates trust, so invest in processes, people and in your company culture to be a responsible global citizen.”—Blythe McGarvie, author ofShaking the Globe “Brilliant. A compelling case that the success of companies is deeply rooted in their character, culture and values.  Firestein’s seven strategies of reputation leadership offer a path for corporate executives and boards to build strong, stable and sustainable business enterprises and avoid the risks and character flaws that destroyed so many companies during the financial crisis.”—John C. Wilcox, Chairman of Sodali and former Head of Corporate Governance at TIAA-CREF