Confronting Reality: Doing What Matters to Get Things Right
In their 2002 bestseller,Execution: The Discipline of Getting Things DoneLarry Bossidy and Ram Charan identify why people don’t get results: they don’t execute. Bossidy and Charan are back with another stellar study on organizational behavior that shows how companies can succeed if they return to reality and examine every part of their business.Confronting Realityis based on a simple concept, but many companies approach strategy and execution in a surprisingly unreal manner and even the simplest of measurement methods, like the business model, are not applied correctly.Cisco, 3M, KLM, Home Depot, and the Thomson Corporation are just a few of the companies that Bossidy and Charan examine. To demonstrate how to examine a business using the business model, Bossidy and Charan map out external variables, financial targets, internal activities, and aniteration stage(defined as a time to "make tradeoffs, apply and develop business savvy") to prove how a dynamically evolving business model will help improve performance."The version of the business model we have developed is a robust, reality-based process for thinking about the specifics of your business in a holistic way. It shows you how to tie together thefinancial targetsyou must meet, theexternal realitiesof your business andinternal activitiessuch as strategy development, operating tactics, and selection and development of people."Larry Bossidy, retired chairman and CEO of Honeywell International and Ram Charan, author ofWhat the CEO Wants You to KnowandProfitable Growth Is Everyone's Business, have once again shed industrial-strength light on how to run a successful business.--E. Brooke GilbertAmazon.com Exclusive ContentAmazon.com Interview: Larry Bossidy and Ram CharanLarry Bossidy and Ram Charan are back withConfronting Realityto show how companies can succeed if they get back to reality and examine every part of their business. Amazon.com senior editor E. Brooke GilbertinterviewedBossidy and Charan to discuss the current business climate, their new book, and future projections.Read the interview.Larry Bossidy and Ram Charan Discuss the Airline IndustryLarry Bossidy and Ram Charandiscussthe airline industry's failure to confront reality based on a recentWall Sreet Journalarticle and theirnew bookas a backdrop.Read their comments.