The 30-Second Storyteller: The Art and Business of Directing Commercials (Aspiring Filmmaker's Library)
Chapter 1: The Commercial Director's World Chapter 2: Breaking into Commercials Chapter 3: Getting the Job Chapter 4: The Treatment Chapter 5: Director's Prep Chapter 6: Preproduction Chapter 7, Preproduction Meeting Chapter 8: Getting the Shot Chapter 9: Working with the Agency-Dealing with the Client Chapter 10: The Director's Cut Chapter 11: Expanded Post Production Chapter 12: The Next Step Chapter 13: Appendix (16)