Wake Up and Smell the Profit: 52 Guaranteed Ways to Make More Money in Your Coffee Business
'A quite brilliant new book on cafe operation.' - Coffee House Magazine '...a quite exceptional new book from Ireland's Coffee Boys. In it they bring together their favourite stories and wake-up calls, from what has sometimes been hard-won experience...the most meaningful work on coffee retailing since Sahar Hashemi wrote about how she founded Coffee Republic.' - Caterer and Hotelkeeper Magazine.  'This gem of a book contains 52 motivating tips and suggestions relevant to any catering establishment that wants to be sucessful. A must have publication.' - Essentially Catering --Coffee House Magazine, Caterer and Hotelkeeper Magazine, Essentially Catering