Whoever Tells the Best Story Wins: How to Use Your Own Stories to Communicate with Power and Impact
"...a worthwhile guide[…]storytelling is touted as a secret to effective leadership yet most of us are uncertain where to start."-The Globe and Mail(Toronto)Once upon a time, story was banished from business. Then Annette Simmons came along to show us the error of our ways. This book is a smart, practical guide to tapping the power of narrative to improve your business and your life."--Daniel H. Pink, author of A WHOLE NEW MIND"…reading it conveys the invaluable message that powerful presentations create, whether to the board chair, PTA or a class of high school juniors, when told through a good story."-- The School Administrator"It is superb and will be one of my best of the year."-- The CEO Refresher"Simmons is an enjoyable communicator, whether she is describing parts of the human brain or sharing an embarrassing moment…offers…professionals…help finding their voice or who need to create a voice for their organizations."-- Technical Communiation“…straightforward and easy to read…offers a profound insight into why presentations succeed or fail and a very concrete approach to generating more effective presentations…strongly recommend this book.”Business Process Trends“…conveys the invaluable message that powerful presentations create…” -- The School Administrator“…strongly recommend this book to adult educators of all types. Although it targets trainers, the concepts and techniques…can be applied in many settings.” – Adult Learning Magazine