Social Nation: How to Harness the Power of Social Media to Attract Customers, Motivate Employees, and Grow Your Business
Praise forSOCIAL NATION"Barry Libert is showing us all how to win by getting frommetowein our social world."—John Kosner, Senior Vice President and General Manager, ESPN Digital Media"Social Nationis a must-read for business leaders striving to reset the rules of the game."—Dwayne H. Spradlin, President and Chief Executive Officer, InnoCentive, Inc."Barry Libert is a collaboration pioneer, not just as a thinker but as a practitioner who is curating some of the most significant communities in business. ReadSocial Nationfor his wisdom about how today's companies can use social media for success."—Don Tapscott, author of fourteen books including (with Anthony Williams)MacroWikinomics: Rebooting Business and the WorldHarness social media connectedness andmake your business personal. Join the social revolution at socialnationbook.com.The future of business is about building communities for customers, employees, and partners.Social Nationdemonstrates just how important emotional and social connections are to attracting and keeping customers, motivating employees, and growing a more profitable, viable business. To build your own Social Nation, this book gives you a complete toolbox, including seven principles for creating a successful social strategy, as well as an assessment that helps you apply your skills and talents to today's networked world.Pick upSocial Nationand embrace this new revolution, its innovative technologies, and the fresh revenue sources that will transform your organization.