Writing a Convincing Business Plan (Barron's Business Library)
(back cover)BARRON'SBUSINESSLIBRARYTitles in this series speak to men and women who are starting a company or managing an ongoing small-to-medium-size business. Emphasis is on daily operations as well as on analyzing problems and solving them. Examples and approaches cited in these books are based on true-to-life business situations.Writing a Convincing Business PlanThird EditionA sound business plan describes a business's operations and goals, analyzes and forecasts markets and sales, sets up operating and marketing plans and schedules, and estimates operating expenses. This book shows how to organize and write a logical and business-savvy  plan that can be presented to potential investors and financial institutions.--This text refers to an alternatePaperbackedition.