How to Sell Your Home in Any Market: 6 Reasons Why Your Home Isn't Selling... and What You Can Do to Fix Them
The book is clearly written and Keim draws on more than two decades of experience in the real estate business for advice and anecdotes.  It has chapters on pricing, marketing, hiring a Realtor (or selling by owner), having showings, negotiating offers and going to settlement.The initial chapters of the 287 page book cover a practice caled staging, which is a home makeover that is designed to help buyers imagine living in a home that's for sale.Keim includes checklists for each room and includes strategies for setting the home apart from the competition. --Eloise DeHaan, The Morning Call, October 26, 2008The book is clearly written and Keim draws on more than two decades of experience in the real estate business for advice and anecdotes.  It has chapters on pricing, marketing, hiring a Realtor (or selling by owner), having showings, negotiation offers, and going to settlement.  A glossary, a checklist of questions to ask when hiring a real estate agent and an index round out the package. --Morning Call, October 2008Don't worry about the real estate market being slow, this book has all the answers. According to the author, ANY home can be sold in any market if it's positioned correctly in the marketplace. Positioning means making the home show better than the competition, strategically pricing the property, using advanced marketing techniques, and understanding showing and negotiating strategies.If all else fails, the author has a section on desperation measures which includes a full outline of how to work on a short sale with your bank, a lease purchase, auction, rent with option and many other ideas.Full of real world stories, examples and checklists. If you're trying to sell a home in today's market, this is THE must read book --Real Estate Investment Digest, January 2009.