Don't Mess with Texas: The Story Behind the Legend
Tim McClure is a brand architect, author, filmmaker, and legend builder. He is one of the founders of GSD&M;, one of America's most successful advertising agencies. He is also the creator of the legendary "Don't Mess With Texas" slogan and antilitter campaign.Roy Spence is also a founder of GSD&M.; He has been profiled inUSA Today, recognized as an "Agency Innovator" byAdvertising Age, and named "Adman of the Century" byTexas Monthlymagazine.