Target Risk 2: A New Psychology of Safety and Health
Any attempt to answer whether we are implementing the right safety measures must address the controversial issue of "risk homeostasis." --Ivan D. Brown, Medical Research Council, Cambridge, England<br /><br />Any attempt to answer whether we are implementing the right safety measures must address the controversial issue of "risk homeostasis." --Ivan D. Brown, Medical Research Council, Cambridge, England<br /><br />The basic idea of risk homeostasis has been laid out brilliantly by the Canadian psychologist Gerald Wilde. --Malcolm Gladwell, The New Yorker<br /><br />Wilde is to be congratulated for carefully and explicitly setting out a fascinating theory of risk-taking behaviour. --Paul Slovic and Baruch Fischhoff, Decision Research, Eugene, Oregon<br /><br />The basic idea of risk homeostasis has been laid out brilliantly by the Canadian psychologist Gerald Wilde. --Malcolm Gladwell, The New Yorker<br /><br />Wilde is to be congratulated for carefully and explicitly setting out a fascinating theory of risk-taking behaviour. --Paul Slovic and Baruch Fischhoff, Decision Research, Eugene, Oregon