Management by Design: Applying Design Principles to the Work Experience
Management by DesignIn this age of consumer-obsessed business, the experience of the worker is too often neglected. In Management by Design, that element is finally given the attention it deserves.With our new knowledge economy, people have increasing freedom to choose where and when they work. The best and brightest are fighting for entry to those organizations with workplace experiences that are engaging, inviting, and motivating.Will your business be among them?Timely and comprehensive, this unique book explores the premise that one of the best ways to attract and retain the most talented people—and their knowledge—is through designing environments that turn today's increasingly virtual workplace into an attractive place for people to do their work, regardless of their employment relationship, or where and when they work.By applying balance, proportion, and simplicity, you can create a workplace that is efficient and effective, as well as intriguing and intellectually challenging. With sound advice for maintaining this crucial component of business, this seminal book explores:How focusing on employees' work experience brings unimaginable benefitsWhy great experiences can turn into long-term relationships, positive brand expression, and lasting stories that reflect back on the organizationTips for starting the design process, finessing it to fit specific needs, and putting plans into actionBased on three years of deep research on the relationship between people and the environments in which they work, this visionary book provides you with the right tools to meet head-on the challenges and opportunities of emerging business environments.