The Rest of the Edsel Affair
Warnock's first effort appeared in his home town weekly when he was 13 and he never stopped writing. He applied for his first job, never applied for another. His first was with the Marion, IN Leader-Tribune, then to the United Press in Indianapolis. He was a political reporter for The Chicago-Tribune when Ford Motor Company hired him for its Public Relations office. He moved to company headquarters to become PR director of the Edsel Division. Disappointed after the car's introduction, he went to International Tel & Tel in New York, then to McCann-Erickson advertising agency, then to Boston as PR and advertising director for Raytheon. Asked to return to Ford to organize and manage the Ford Pavilion at the New York World's Fair, in succession, he became manager of Ford's New York PR office, director of PR for the Cougar automobile and finally a vice president of Philco-Ford, in Philadelphia. He retired to Arizona where, two years later, he returned to Ford as a PR consultant. In addition to "The Edsel Affair," in 1980, he wrote "Innocents, Incidents and Indiscretions" (1996), as funny as it sounds and still in print.--This text refers to an out of print or unavailable edition of this title.