Byron Nelson: The Story of Golf’s Finest Gentleman and the Greatest Winning Streak in History
For a writer, formula can be dangerous. For a marketer, there's no harm in perpetuating what works. Martin Davis, a marketer par excellence in this niche, continues his run of golf tribute aces with a lovely appreciation of Lord Byron of the links. Like Davis's previous oversized homages toBen HoganandBobby Jones,Byron Nelsonis as big as a Tiger  Woods drive, and as thoughtful as Ben Crenshaw eyeing a putt. Crenshaw doesn't do any putting here, but he does contribute a companion forward to the astute, if friendly, essays by Dave Anderson, Tom Watson, Nick Seitz, and Dan Jenkins. While the volume is large enough to accommodate the totality of Nelson's long, stellar career--a U.S. Open victory to accompany his pair of Masters and PGA titles--it zooms in strongly on his remarkable 1945 feat of 11 consecutive tournament victories, a standard matched only by Joe DiMaggio's 56-game hitting streak in its unapproachable majesty.