Bear Naked All Natural Granola, Peak Protein, 12-Ounce Pouches (Pack of 6)
Kelly Flatley and Brendan Synnott, who became friends at age 11 while attending Middlesex Middle School in Darien, CT, are the business partners behind Bear Naked all-natural breakfast foods. Kelly first developed Bear Naked’s original fruit-and-nut granola formula in July 2002 by baking whole ingredients in her parents’ kitchen and tweaking the recipe until it was perfect. She then labeled the concoction "Bear Naked" and started selling it at sidewalk sales and a couple of local markets. Her granola was plainly packaged in a clear plastic bag and hand-tied with a piece of hay. A month later, Brendan, on hiatus from his role as a talent manager forSaturday Night Live, started joining Kelly in the kitchen, the two cooking all through the night and selling their granola by day. In October 2002, Brendan and Kelly decided to move forward as business partners and Bear Naked was born. Over the next few months, the company really began to grow, and by the end of 2004, Bear Naked was distributing its products to more than 2,000 retailers in 25 states with 20 full-time employees. By August 2005, Bear Naked was the country's fastest-growing natural cereal brand, with the number one and number two selling granola products in the nation. The next month, Kelly, Brendan, and the entire Bear Naked team traveled to Washington, D.C., in their signature Bear Naked vans to launch a new line of breakfast products to retailers at the Natural Products Expo East. With an eye-catching display and abounding energy, the new Low-Sugar Cereals, All-Natural Oatmeal, and 100% Organic Hot Cereals debuted to rave reviews. Today, Bear Naked breakfast products can be found at retailers nationwide.And why the name "Bear Naked"? It simply reflects that the company's ingredients are all-natural and barely processed. In their words: "With our love for the outdoors and active lifestyles, our whole grain foods fuel our energy. When hiking we were thinking of names and thought 'hungry as a bear.' Thus "Bear Naked" was coined. Plus, it is very catchy."