Hyde Women's Jen Jen Tank Top
“A running injury brought me to my first yoga class, over ten years ago. I didn't think much of it, other than as a form of exercise. But, as I incorporated yoga into my routine—in an attempt to relieve a stressed out illiotibial band—I began to recognize that it was relieving more than my physical body. After each class, I felt a sense of"all-rightness," no matter what was going on in my outside life. Being on the mat made me pause and caused me to be acutely conscious. The experience of just being—engaging fully in what I was doing—became something I wished to extend to other areas of my life. So I quit my corporate job, went to art school, went to work with a small rug design company. I loved being creative, loved being involved in a small business, loved yoga. And as my practice progressed, I wanted to bring all of these passions together Necessity being the mother of invention, hyde was born out of the need for natural, comfortable, yoga clothes that were stylish and fit well, but were still affordable. Like many of my yogi friends, I wanted clothes that were as considered and thoughtful as my practice. I saw an opportunity to make graceful gear my business. This is how yoga defined my experience. How does it define yours?" -- Anne-Kerr L'Heureux, Founder.