Streaming and Digital Media: Understanding the Business and Technology (NAB Executive Technology Briefings)
Previous edition Amazon reviews - total of 10 reviews, all 5 stars. Sample below: ***** (5 star) Excellent intro to the business of streaming media, September 19, 2005Reviewer: M. E. Rich (Seattle, Washington) - See all my reviewsThere are far too few books out on the subject of streaming media, especially ones that are up to date after "the dot bomb" of a couple years back. Dan Rayburn's book is an excellent introduction to the industry for anyone trying to get his or her bearings. The study included in the appendix is also quite helpful and timely. ***** (5 star) Excellent Read, September 30, 2005Reviewer: Rick Peurifoy (Denver, CO USA) - See all my reviewsAs President/CEO of my own company, I found this book invaluable. I've read other streaming video books and this roadmap for efficient and effective video delivery is the best I've read. The emphasis on ROI in the context of "cutting edge" technologies was perhaps the most beneficial attribute of the book to my company. That said, the A-Z mechanics of implimenting streaming video or improving one's existing streaming video business model were extremely informative. I highly recommend this book to anyone considering digital media or to those currently using the technology with thoughts of streamlining and economizing their existing video delivery process. Dan Rayburn a guy worth listening to! ***** (5 star) Required Reading..., September 28, 2005Reviewer: Christopher Kelly (New York, NY United States) - See all my reviews