The Copy Workshop Workbook
"Bruce's book is a great introduction to a craft that is partly art, partly business, and he addresses both in full measure." --Luke Sullivan. Author - Hey Whipple, Squeeze This.<br /><br />"Don't read this book. It has too many of our secrets." --Alex Bogusky - Crispin Porter + Bogusky<br /><br />"Now digitally enhancing the chances that you won't suck" --Jeff Goodby - Goodby Silverstein & Partners"Don't read this book. It has too many of our secrets." --Alex Bogusky - Crispin Porter + Bogusky"Bruce's book is a great introduction to a craft that is partly art, partly business, and he addresses both in full measure." --Luke Sullivan. Author - Hey Whipple, Squeeze This.