Unstoppable: Finding Hidden Assets to Renew the Core and Fuel Profitable Growth
Based on a thorough analysis of a rich set of data, and supported by extended interviews with and studies of a range of corporations... --The Financial Times, April 30, 2007"Zook provides solid...ground-breaking, advice for finding the strengths that lie dormant within a company." --BusinessWeek, June 18, 2007"...good ideas about how companies can squeeze their core businesses for all they are worth." --The Economist, July 12, 2007