Value Based Management: The Corporate Response to the Shareholder Revolution
"Martin and Petty have written the clearest, most up-to-date book yet on value based management. They cut through the hype to focus on the link between operational and financial choices and shareholder value. I highly recommend this book to corporate managers focused on approaches to corporate value creation."--Tim Opler, Principal, WR Hambrecht & Co."Martin and Petty effectively explain for the corporate financier why maximizing shareholder value is not the same as maximizing earnings per share.  This is a book for anyone looking to add value to their business, no matter what the circumstances." --Donald Chew, Partner, Stern Stewart & Co., and Editor of the Bank of AmericaJournal of Applied Corporate Finance"By integrating real-world examples with academic literature, Martin and Petty highlight the promises and perils of value based management in a detailed yet comprehensible manner. This book will appeal to anyone interested in understanding innovations in corporate practice as managers pursue the goal of enhancing shareholder value."--Stuart L. Gillian, Research Economist, TIAA-CREF Institute and Former Associate Chief Economist, United States Securities and Exchange Commission