Bargaining for Advantage : Negotiation Strategies for Reasonable People
G. Richard Shell is an award-winning teacher and scholar at the Wharton School of the University of Pennsylvania. He was named one of the country's top business school professors inBusiness Week'sGuide to the Best Business Schools in 1993 and 1999. His articles on negotiation and dispute resolution have appeared in such publications as theWall Street Journaland theNew York Times.