Commission Regulation (EEC) No 1337/87 of 14 May 1987 amending for the fourth time Regulation (EEC) No 3461/85 on the organization of campaigns to promote the consumption of grape juice

COMMISSION  REGULATION (EEC) No 1337/87
of 14 May 1987
amending for the fourth time Regulation (EEC) No 3461/85 on the organization of campaigns to promote the consumption of grape juice
THE COMMISSION OF THE EUROPEAN COMMUNITIES
,
Having regard to the Treaty establishing the European Economic Community,
Having regard to Council Regulation (EEC) No 822/87 of 16 March 1987 on the common organization of the market in wine (1), and in particular Articles 46 (5) and 81 thereof,
Whereas Article 1 (2) of Commission Regulation (EEC) No 3461/85 (2), as last amended by Regulation (EEC) No 2887/86 (3), provides that the Member States in which promotional campaigns are to be carried out and the total amounts allocated for the financing of those campaigns must be determined before 5 September for each wine year; whereas experience has shown that this date is too early to enable the effects of the previous campaign to be noted; whereas this date should, therefore, be deleted and the time limits arising from it should be altered;
Whereas it is desirable that the professional organizations should be consulted when the Member State concerned designates the body responsible for preparing and carrying out the campaign;
Whereas, in order to maximize the effectiveness of the promotional campaigns, it appears advisable to provide that a preliminary survey may be carried out when campaigns are first implemented in a Member State;
Whereas, in order properly to assess the effects of such campaigns and to be in a better position, where appropriate, to devise future campaigns, it should be made compulsory to carry out surveys verifying their effectiveness and to forward the results to the Commission;
Whereas the specific provisions for the 1985/86 wine year may now be deleted;
Whereas the measures provided for in this Regulation are in accordance with the opinion of the Management Committee for Wine,