Council Regulation (EEC) No 1195/90 of 7 May 1990 on measures to increase the consumption and utilization of apples

COUNCIL REGULATION (EEC) N° 1195/90
of 7 May 1990
on  measures to increase the consumption and utilization of apples
THE COUNCIL OF THE  EUROPEAN COMMUNITIES
,
Having regard to the Treaty establishing the European Economic Community, and in particular Article  43 thereof,
Having regard to the proposal from the Commission (1),
Having regard to the opinion of the European Parliament (2),
Having regard to the opinion of the Economic and Social Committee (3),
Whereas the consumption of apples in the Community is stagnating; whereas, moreover, surpluses of  apples are withdrawn from the market each year; whereas there are possibilities for increasing  quantities consumed, in particular by bringing production closer into line with consumer tastes;  whereas, moreover, fruit and vegetables are healthy products the consumption of which should be  encouraged as part of a health policy;
Whereas possibilities of increasing consumption of products sold fresh and of products prepared  from apples must be developed;
Whereas the producer organizations have a special role to play in the implementation of measures to  achieve that development;
Whereas provision should be made for specific measures to increase the consumption of fresh apples  and for the development and diversification of processed products to be encouraged by a financial  contribution from the Community to the measures implemented;
Whereas the aim of the measures provided for is to achieve the objectives laid down in Article 39  of the Treaty; whereas provision should be made for a Community financial contribution towards the  implementation of those measures from the Guarantee Section of the European Agricultural Guidance  and Guarantee Fund,