Linguistic inquiries into Donald Trumps language : from fake news to tremendous success Introduction: From fake news to tremendous success Matthias Eitelmann and Ulrike Schneider Its just words folks. Its just words : Donald Trumps distinctive linguistic style Jesse Egbert and Douglas Biber I know words I have the best words : repetitions parallelisms and matters of (in)coherence Kristina Nilsson Björkenstam and Gintarė Grigonytė A man who was just an incredible man an incredible man : age factors and coherence in Donald Trumps spontaneous speech Patricia Ronan and Gerold Schneider Very emotional totally conservative and somewhat all over the place : an analysis of intensifiers in Donald Trumps speech Ulrike Stange Crooked Hillary Lyin Ted and failing New York Times : nicknames in Donald Trumps tweets Jukka Tyrkkö and Irina Frisk Im doing great with the Hispanics. Nobody knows it : the distancing effect of Donald Trumps the plurals Ulrike Schneider and Kristene K. McClure Either we WIN this election or we are going to LOSE this country! : Trumps warlike competition metaphor Anthony Koth Silence and Denial Trumps discourse on the environment Marta Degani and Alexander Onysko Donald Trumps fake news agenda : a pragmatic account of rhetorical delegitimization Christoph Schubert Sorry not sorry : political apology in the age of Trump Jan David Hauck and Teruko Vida Mitsuhara Great movement vs. crooked opponents : is Donald Trumps language populist Ulrike Schneider and Matthias Eitelmann. From short paratactic sentences to frequent repetition and parallelisms Donald Trumps idiolect is highly distinctive from that of previous Presidents of the USA. Combining quantitative and qualitative analyses this book identifies the characteristic features of Trumps language and argues that his speech style often underestimated by the media is strategically implemented as a persuasive device. The chapters examine Trumps tweets inaugural address political speeches interviews presidential debates and reality TV appearances revealing populist language traits that establish his idiolect as a direct reflection of changing social and political norms. Also scrutinised is Trumps deviant use of nicknames the definite article and conceptual metaphors as strategies of othering and antagonising his opponents which is tailored to a specific political purpose. Drawing on techniques from corpus linguistics multimodality and critical discourse analysis this book provides a multifaceted investigation of Trumps language use and addresses essential questions about Trump as a political phenomenon