Adventures in social research : data analysis using IBM SPSS statistics This text provides a practical hands on introduction to data conceptualization measurement and association through active learning. Students get step by step instruction on data analysis using the latest version of SPSS and the most current General Social Survey data. The text starts with an introduction to computerized data analysis and the social research process then walks users through univariate bivariate and multivariate analysis using SPSS. The book contains applications from across the social sciences sociology political science social work criminal justice health so it can be used in courses offered in any of these departments. The Eleventh Edition uses the latest general Social Survey (GSS) data and the latest available version of SPSS. The GSS datasets now offer additional variables for more possibilities in the demonstrations and exercises within each chapter