Stars and stardom in Brazilian cinema Introduction Lisa Shaw and Tim Bergfelder Consuming visions: female stars the melindrosa and desires for a Brazilian film industry Maite Conde A star system created by fans: Pernambucan cinema in the 1920s Luciana Correa de Araujo A star in the spotlight: Carmen Santos and Brazilian cinema of the 1920s Ana Pessoa Carmen Miranda: from national star to global brand Ana Rita Mendonca and Lisa Shaw Cinelandia magazine and the creation of home grown movie stars in the 1950s Lisa Shaw Oscarito and Grande Otelo: the terrible twosome João Luiz Vieira and Leonardo Macario Eliane Lage: a falling star in the skies of the Tropics Ana Carolina de Moura Delfim Maciel Radio stars on screen: critiques of stardom in Moacyr Fenelons Tudo azul (1952) Luis Alberto Rocha Melo Jece Valadao the charming crook: a star image between tradition and modernity Rafael de Luna Freire Jose Mojica Marins versus Coffin Joe: auteurism and stardom in Brazilian cinema Laura Canepa As loiras: Brazils screen blondes Stephanie Dennison a star is born: the rising profile of the non professional actor in recent Brazilian cinema Charlotte Gleghorn The black body reframed: Lazaro Ramos and the performance of interracial love Ben Hoff Seu Jorge as a cross media star: from local authenticity to global appeal Katia Augusta Maciel Latin lover or Latin(o) loser Rodrigo Santoro and the Hollywood stereotype Daniel OBrien