Narratives of enterprise : crafting entrepreneurial self identity in a small firm 1. Introduction 2. Self identities of entrepreneurial practice 3. Relationships 4. Generations 5. Space 6. Clichés 7. Conclusion Simon Downs timely ethnographic study takes a philosophically reflective and empirically detailed look at the way in which enterprising people use narrative resources to construct their identity as entrepreneurs. The book draws on a wide range of intellectual sources from naturalistic philosophy and social psychology to sociology and organisational theory