Industrial coloration of plastics : pigments dyestuffs fillers and nanomaterials Successful coloration of plastics is a challenging exercise requiring deep understanding of chemical physical and technological factors as well as national and international regulations. Customer and regulatory demands are often very high concerning toxicity environmental factors color specification matching stability and cost among others. This book enables the reader to identify the right color preparation for a particular product application accounting for material and design. Dr. Günter Etzrodt is Managing Director and owner of Pigments.Consulting UG in Stuttgart Germany. He previously worked at BASF SE for 35 years in leading roles in the area of pigments.