Economics for business SECTION 1. Introduction. Economics for business SECTION 2. Understanding markets. Consumers in the market place Firms in the market place Markets in action SECTION 3. Competition and profitability. Market structure and firm performance Strategic rivalry Growth strategies Governing business SECTION 4. Domestic macroeconomics. Introduction to the macroeconomy Measuring macroeconomic variables and policy issues Expenditure and fiscal policy Money banking and interest Inflation output and economic policy Supply side policies and economic growth SECTION 5. Global economics. Exchange rates and the balance of payments Globalization Glossary