translate English to German: »Soft factors« such as the interaction between service provider and customer play an important role in this respect. The future-oriented work of the Competence Team will also look at the modeling and simulation of services as well as the prototyping of new service offerings.
Sind erfolgreiche neue Dienstleistungen das Resultat einer zufällig »zündenden Idee« oder lassen sie sich planmäßig »erfinden«?