translate English to French: Personal beneﬁt is a fundamental human motivation. But personal beneﬁt combined with positive, demonstrable societal beneﬁt is an even better and durable motivator.
Les bénéﬁces personnels constituent une motivation humaine fondamentale, mais la motivation est plus forte encore et plus durable lorsque des bénéﬁces sociétaux s’ajoutent aux bénéﬁces personnels.