translate English to French: (2) Promotion of the social legitimacy of smoking …the tobacco companies… recognize that advertising is critical to maintaining the size of the market because it serves to reinforce the social acceptability of 60 smoking by identifying it with glamour, affluence, youthfulness and vitality.
2) La promotion de la légitimité sociale du tabagisme «[Les compagnies de tabac] reconnaissent aussi que la publicité est essentielle au maintien de la taille du marché parce qu'elle sert à renforcer