translate English to French: The Board of Appeal also found, in paragraph 17 of the contested decision, that, since the mark applied for is composed of elements from the English language, the existence of absolute grounds for refusal referred to in the present case must be assessed mainly in respect of the English-speaking part of the Community, namely the United Kingdom and Ireland.
Il convient également de rappeler que l’appréciation du caractère descriptif d’un signe ne peut être opérée que, d’une part, par rapport à la perception qu’en a le public concerné et, d’autre part, par rapport aux produits ou aux services concernés (arrêts EUROCOOL, point 13 supra, point 38, et MunichFinancialServices, point 27 supra, point 26).