translate English to French: Another aspect of WIPO’s work, which was strongly supported, was the work related to the development of branding strategies, aimed at ensuring that the Jamaican brand was safeguarded and that its unauthorized and inappropriate use was prohibited.
Un autre aspect de l’action de l’OMPI, que la Jamaïque soutient énergiquement, concerne la mise au point de stratégies de marquage visant à assurer que les marques jamaïcaines soient protégées et que leur utilisation non autorisée et inappropriée soit interdite.