Resume category: PUBLIC-RELATIONS

         MARKETING COORDINATOR       Professional Profile     Results-oriented Marketing proffesional who drives company growth through creative and innovative marketing strategies.         Qualifications          Tactical Planning   Marketing and sales specialist     Retail Marketing   Organized and efficient      Advanced computer proficiency (both PC and Mac)     Customer Relationship Management (CRM)      Excellent communication skills  Goal-oriented  Business negotiation   Inspiring team leader    Bilingual in  English - Spanish   Financial reporting   Effective team player    Creative             Experience      Marketing Coordinator     Jul 2012   to   Apr 2016      Company Name   －   City  ,   State    Taco Palenque 18 locations (10 cities)  Laredo, Cotulla, San Antonio, New Braunfels, Houston, Mission, Edinburg, McAllen, Weslaco and Brownsville.  ​  Palenque Grill 5 locations (3 cities)  Laredo, McAllen and San Antonio.    Pollo Palenque 5 locations (2 cities)   Laredo and McAllen.   ​  Managed, developed and improved the schools food courts projetc for Taco Palenque branch.  Image change for Taco Palenque's branch fleet.  Customer Relations Management.  Creative producer of concepts and scripst for TV and radio advertising for all branches: Taco Palenque, Pollo Palenque, Palenque Grill and Tensai Sushi.  Conceptual Image Creative for al branches.  Web content and design development for Taco Palenque, Palenque Grill and Pollo Palenque.  New product launching campaigns creative.  Consumer trends analysis.  Succesfully exceeded sales and transactions goals in different LTO's through marketing campaigns with Taco Palenque.  Improved same store sales by increasing ticket avg and transactions through strategic marketing programs.  Lead aditional sales by reaching new and specific target markets.  Coordination of campaigns, special events and pricing with franchisees.  Financial analysis, reporting and tracking of all promos and special sales for Taco Palenque branch.  Taco Palenque's and Palenque Grill's menu analysis and engineering for redisigning.  Drive-thru impovement project initiative and development.  Store opening event coordination.  Official Voice-over talent for Taco Palenque and Palenque Grill.        Marketing Campaign Manager     Oct 2010   to   Dec 2010      Company Name   －   City  ,   State    Created, organized and executed "Un dia de tu salario" Regional Marketing campaign (4 cities), implementing creative adds, public speechs, media management and working in conjunction with other organizations, reaching and exceeding the collect amount goal.        Public Relations Coordinator     Mar 2010   to   Jun 2010      Company Name   －   City  ,   State    Sales team leader. (team of five)  Client relations supervisor.  Customer database management.        Public Relations Advisor     Jan 2010   to   Mar 2010      Company Name   －   City  ,   State    Customer service associate.  Client relations.  Client database management.  Direct sales.        Logistics Coordinator     Sep 2008   to   Oct 2009      Company Name   －   City  ,   State    Organization and development of the first international rally promoting gender equality, where the youth of both Laredos participated.  Coordination of all the events and projects of the institute.  Digital engagement supervisor.        Auditor     Apr 2006   to   Jun 2006      Company Name   －   City  ,   State    In charge of the entire hotel opperation during the night shift.   Reconciling all hotel cashier transactions.  Reviewing, organizing and compiling management reports on a timely basis.  Ensuring the accuracy of guest billings.  Communicating concerns and/or related issues to all levels of management and performing guest service agent duties as required, including check-in, check-out, switchboard operation and reservations.           Front Desk     Sep 2005   to   Apr 2006      Company Name   －   City  ,   State    Check-ins and check-outs of walk-ins.  Making online and call reservations for customers.  Dealing with all the customer related needs and issues.  Maintain guest history files on all guests.  Issue safe deposit boxes to guests and ensure security of key.  Resolve discrepancies on the room status report with Housekeeping.  Maintain complete knowledge at all times of all hotel features/services, hours of operation, room types, numbers, layout, decor, appointments and locations, room rates, special packages and promotions.  ​        Owner     Jan 2005   to   Jan 2012      Company Name   －   City  ,   State    
















Buy-sell cars, trucks, motorcycles, heavy machinery, among others, I
have my  DEALER credential,
with which I have access to most U.S. auctions, we
buy  in different
places as in
the states of Georgia, Florida, Oklahoma, among others, in addition to this we provide import-export services and shipping of both goods and vehicles.



         Education      BBA  ,   Marketing and Advertising   2010     Centro de Estudios Superiores Royal   －   City  ,   State  ,   Mexico    Graduated First in Class of 2006-2010 for Academic Achievement.   President of the Alumni Society.      Period: 2008-2009.    ​Student government representative.  Period: 2008-2010.    ​ Founder
and Secretary of the Royal College Lions Club. Period: 2008-2010.                      High School Diploma     2005     Instituto Anglo Español de Nuevo Laredo   －   City  ,   State  ,   Mexico          Personal Information        Place of Birth: Tampico Tamaulipas    Date of Birth: Frebruary 6th, 1988    Present Resident in Nuevo Laredo Tamaulipas, Mexico.  Sex: Male  Status: Single  Hobbies: Outdoor Sports, running, hunting and fishing.        Interests     Marketing  Business Development  Advertising  Sales  Management  Public Relations  Corporate Negociations  Administration          Training     
















“Information
Management”.  
“The best service”.
  Both awarded by: Hotel Hilton Garden Inn Nuevo Laredo  ​  "How to talk and express properly in public"  Presented by: Centro Educativo y de Expresion Oral (CEEO)         Skills     Microsoft Office programs proficiency.  Tableau Marketing Software.   Basic knowledge of Photoshop.  Public speaker.  ​Voice-over talent.       Additional Information     
















Participation
in the forum "Youth Proposal”  Proposal: “Creation of the
Municipal Institute of Culture" (Winner)  Organized
by: Fundación Colosio AC Nuevo Laredo
    Logistics
Support Hug Ceremony.  Organized by: Washington's
Birthday Celebration Association (WBCA)

    Logistics
Support in the Anheuser Bush Parade.  Organized by:
Washington's Birthday Celebration Association (WBCA)

    Logistics
Coordination Mexican Night: A Presentation of Mr. & Mrs. International.  Organized by: LULAC
Council # 12.         Binational
Affairs Logistics Support for the Regional Municipality.  Assistant Director: Mr. Gerardo Lozano Rendón    Logistics
Support to the Regional Municipality.  Organization:
Presidential Logistics