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The seafront and the iconic cliff at Beachy Head has been used for many scenes in feature films. The 2006 Academy Award-nominated film Notes on a Scandal includes scenes filmed at Beachy Head, Cavendish Hotel and 117 Royal Parade. One of the Harry Potter films also filmed scenes at Beachy Head. Scenes from Half a Sixpence (1969) were filmed on the pier and near to the bandstand. The seafront area was also used for the film Angus, Thongs and Perfect Snogging directed by Gurinder Chadha. A sequence of a rainy day at the seaside for the Doel family has as its backdrop the Wish Tower, the bandstand, the Cavendish Hotel and the pier in the 1987 British/American drama film 84 Charing Cross Road directed by David Hugh Jones.

Eastbourne has two cinemas—the Curzon Cinema and Cineworld. The Curzon Cinema is a small, family-run, independent cinema in Langney Road, in the town centre. Cineworld is a large multiplex cinema with six screens, located in The Crumbles Retail Park, near Sovereign Harbour.

Television too has used Eastbourne as a backdrop. The series Little Britain had the character Emily Howard strolling along the promenade. Other brief appearances were made in the television series Agatha Christie's Marple, French & Saunders and Foyle's War. One scene in Bang Bang, It's Reeves and Mortimer, was shot in and based around what is now known as "D2L" on Seaside Road. An ITV Christmas drama premiere entitled Christmas at the Riviera was also set in and around Eastbourne. The town was used as a location for the BBC's 2009 series, Psychoville. BBC South East Today and ITV Meridian are the two regional news channels.

Local radio station Sovereign Radio broadcasts to Eastbourne from nearby Hailsham. There are two other regional radio stations, Heart Sussex, (previously Southern FM) which broadcasts across Sussex from Portslade and BBC Sussex which broadcasts from Brighton. There is also a BBC shop in Eastbourne, situated on Terminus Road. Capital Radio afternoon presenter Chris Brooks started his career on Eastbourne Hospital Radio.