Jabarkan Self-confidence: Developing individual self-confidence. dari Sekolah Tinggi Ilmu Manajemen Dhyana Pura

Integrity: Educating individuals who have integrity such as thoughts, words, and actions are harmonious, honest, and based on the fear of God.

Pluralism: Having tolerance and mutual respect for diversity and pluralism in society, as well as being able to work cooperatively in heterogeneous communities.

Intra-entrepreneurship: Developing the spirit of entrepreneurship and self-motivation to increase the quality of life.

Servant Leadership: Creating leaders with attitudes, spirit, and the principle of servitude for all mankind.

Professionalism: Educating individuals who have mental attitudes, behaviors, and perspectives that reflect proficiency, are highly competent, and highly enlightened in their program; supported by broad insight and the collaboration of communication ability, and compete with confidence and integrity.

Globally: Creating individuals who have interaction and global mobility to enhance individuals’ competitiveness nationally and internationally.