You will be given a trivia clue, and the category it belongs to. You should answer with the best answer that belongs in the category and is described by the clue. For simplicity, answers should be in all lower cased letters.

[Q]: Category: MAD, I TELL YOU! 
Clue: In this film, Martin Balsam tells Anthony Perkins, "If it doesn't gel, isn't aspic"
[A]: psycho


[Q]: Category: I'M AUSTRALIAN 
Clue: In the 1910s Alexander MacRae responded to the growing beach culture by creating this swim brand
[A]: speedo


[Q]: Category: SHORTS 
Clue: The trio known as this made 190 short films for Columbia; 77 of them were with Shemp
[A]:
the three stooges