You will be given a trivia clue, and the category it belongs to. You should answer with the best answer that belongs in the category and is described by the clue. For simplicity, answers should be in all lower cased letters.

[EX Q]: Category: ROYALTY 
Clue: It's the name of today's longest-ruling family in Europe, in power for most of the last 711 years
[EX A]: grimaldi

[EX Q]: Category: AMERICAN AUTHORS 
Clue: In 1900 the Atlantic Monthly published his story "An Odyssey of the North", his literary breakthrough
[EX A]: jack london

[EX Q]: Category: 20th CENTURY BUSINESSMEN 
Clue: He published "Hunting, Fishing, and Camping" in 1942 & "My Story: The Autobiography of a Down-East Merchant" in 1960
[EX A]:
l.l. bean