Given a document and an entity the task is to select the author's sentiment towards the entity. Sentiments can be Positive, Neutral and Negative. Select Positive if the article expresses a positive view towards the given entity or praises its quality or skills. Select Neutral if the document expresses no clear view towards the entity or has equal amounts of positive and negative statements or expressing some fact/quote by someone else. Select Negative if the article expresses a negative view towards like harsh remarks, criticizing entities action/decision etc. Note that URLs in the text have been replaced with [Link].

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What is the sentiment of the following document towards the entity Armour ? A woman runs past an Under Armour store in downtown Chicago on Oct. 16. (Christopher Dilts/Bloomberg)
Americans  it seems  are over Under Armour.
âThis is an abrupt about-turn for a company that  until recently  was on a mission to challenge the might of Nike â Neil Saunders  managing director of the analytical firm GlobalData Retail  said in an email. âUnder  Armour  has become just another brand in a sea of brands.â
The problems are multiple  he said. Although Under  Armour  racks up billions of dollars in sales each year  analysts say it has failed to drum up much loyalty among its customers. It has also been slow to resonate with women and has struggled to compete with larger rivals such as Nike and Adidas  which often offer lower-priced goods. Another factor: bankruptcy filings by key retail distributors such as Sports Authority and Sports Chalet.
âWe are incredibly disappointed with our 2017 performance â Kevin Plank  Under Armourâs founder and chief executive  said during the call with analysts. âWe have not performed to the level we had originally aspired to.â
Under Armour tried to keep up  he said  by discounting prices and offering more promotions than usual  which further cut into the companyâs profit margins. But  Plank added  those were just temporary efforts to shore up sales and not a long-term strategy for the company  which once could command higher prices than its competitors. (Menâs running shoes  for example  start at $74.99 at  Under Armour   $65 at Adidas and $60 at Nike  according to the companiesâ websites.)
âIn no way  shape or form do we anticipate changing the pricing model that makes Under Armour special and unique â Plank said. âWe invented the $25 T-shirt. Weâve pressed the bounds as to what consumers will pay for apparel. Thatâll continue. No one is looking for  Under Armour  to have the $25 hooded fleece. They want Under  Armour  at the $75 and $100 price points.â
But analysts say that might be a tough sell  particularly as customers grow accustomed to deep discounts. Saunders added that a âmarked slowdownâ in demand for athletic apparel is likely to further complicate Under  Armour âs turnaround efforts.
âWhile customer numbers have risen  loyalty to the brand is not deep-rooted in the same way that it is at Lululemon and Nike â he wrote. âWhat this means is that as demand moderated  Under  Armour  has been quick to drop off the radar of many consumers.â
The latest round of disappointing earnings comes on the heels of a tough year. The company posted its first-ever loss in April and in August announced it would lay off 2 percent of its workers. Thereâs also been changes to the leadership team. Still   shares of Under Armour stock  which are currently trading at about $13   have lost more than half  their  value this year.

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Negative


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What is the sentiment of the following document towards the entity Kim Jong Un ? North Korean leader Kim Jong Un speaks during the Second Plenum of the 7th Central Committee of the Workers' Party of Korea (WPK) at the Kumsusan Palace of the Sun  in this undated photo released by North Korea's Korean Central News Agency (KCNA) in Pyongyang October 8  2017. KCNA/via REUTERS.
SEOUL (Reuters) -  North Korea’s leader Kim Jong Un  said  his  nuclear weapons were a “powerful deterrent” that guaranteed its sovereignty  state media reported on Sunday  hours after U.S. President Donald Trump said “only one thing will work” in dealing with the isolated country.
In a speech to a meeting of the powerful Central Committee of the ruling Workers’ Party on Saturday  a day before Trump’s most recent comments  state media said  Kim  had addressed the “complicated international situation”.
North Korea’s nuclear weapons are a “powerful deterrent firmly safeguarding the peace and security in the Korean peninsula and Northeast Asia ”  Kim  said  referring to the “protracted nuclear threats of the U.S. imperialists.”
The situation proved that North Korea’s policy of “byungjin”  meaning the parallel development of nuclear weapons and the economy was “absolutely right”   Kim Jong Un  said in the speech.
“The national economy has grown on their strength this year  despite the escalating sanctions ” said  Kim   referring to U.N. Security Council resolutions put in place to curb Pyongyang’s nuclear and missile program.
North Korean leader Kim Jong Un speaks during the Second Plenum of the 7th Central Committee of the Workers' Party of Korea (WPK) at the Kumsusan Palace of the Sun  in this undated photo released by North Korea's Korean Central News Agency (KCNA) in Pyongyang October 8  2017. KCNA/via REUTERS.
 Kim Jong Un’s  sister  Kim Yo Jong  was made an alternate member of the politburo - the top decision-making body over which Kim Jong Un presides.
Alongside Kim Jong Un himself  the promotion makes Kim Yo Jong the only other millennial member of the influential body.
 Her  new position indicates the 28-year-old has become a replacement for  Kim Jong Un’s  aunt  Kim Kyong Hui  who had been a key decision maker when former leader Kim Jong Il was alive.
“It shows that  her  portfolio and writ is far more substantive than previously believed and it is a further consolidation of the Kim family’s power ” said Michael Madden  a North Korea expert at Johns Hopkins University’s 38 North website.
“The large-scale personnel reshuffle reflects that  Kim Jong Un  is taking the current situation seriously  and that  he ’s looking for a breakthrough by promoting a new generation of politicians ” the ministry said in a statement.

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Positive


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What is the sentiment of the following document towards the entity Thuzio ? Thuzio  is a company that will give you (and your guests) access to intimate events with legends from the entertainment and business world.
Coupling client events with  Thuzio  creates "unique  must-do (and often  once-in-a-lifetime) experiences that help build stronger client relationships and  ultimately  generate business."
Well  now you actually can (and for a lower price than what you would think). Thanks to  Thuzio   you can buy tickets to intimate events centered around legends of the entertainment and business world.
As some members have reported   Thuzio  has given them a noticeable edge when it comes to client development.
During  the Thuzio Game Watch event   my clientâs friend asked me to manage his investments. Undoubtedly   the event  provided me an opportunity to impress my client and his guests  and now I have new business. Thuzio Executive Club is a very different way of interacting and entertaining clients and I am so impressed. â Robert O'Hara  CFP  Merrill Lynch
 Thuzio  has taken my client development efforts to another level. Coupling my client events with Thuzioâs A-level talent creates unique  must-do (and often  once-in-a-lifetime) experiences that help build stronger client relationships and  ultimately  generate business. â Mike Rupe  Partner  King & Spalding
You can treat prospective clients to something actually memorable that they might not be able to get elsewhere. And from a logistical standpoint  it allows you not only ample  inspirational topics to speak with them about but also takes the pressure of performing off of you  at least for a good amount of the time. You orchestrate a wonderful experience for guests  but the legwork falls on  Thuzio .
 Thuzio  is also a pretty valuable tool for smaller companies that are looking to wow on a scale that matches larger players. While you might not be able to find it in your budget to lock your startup into a membership with them for the year  individual tickets might be more attainable at about $200 a head  and certainly more "bang for your buck" than other options. While big names like J.P. Morgan  UBS  Wall Street Journal  Fidelity  and BlackRock have memberships with  Thuzio   single-purchase tickets open the door for smaller companies to play on a larger field.
If you're looking for a way to separate yourself from the pack or want to deliver something more unforgettable than the typical dinner meeting   Thuzio  is here to help. And it's certainly cheaper than paying Lawrence Taylor to come to your home for a game of pick-up.
Here's how  Thuzio  events work and how you can get tickets to  them :

Ex Output:

Positive