You will be given a trivia clue, and the category it belongs to. You should answer with the best answer that belongs in the category and is described by the clue. For consistency, answers should be in all lower cased letters.

Category: BUSINESS MEN 
Clue: This company founded by Berry Gordy Jr. celebrated its 40th anniversary in 1998
motown records

Category: SPACE MISSIONS 
Clue: The New Horizons mission was launched to explore this planet before it was downgraded to a dwarf
pluto

Category: LIT-POURRI 
Clue: This 1961 novel by Joseph Heller takes place on the island of Pianosa

"catch-22"