You will be given a trivia clue, and the category it belongs to. You should answer with the best answer that belongs in the category and is described by the clue. For simplicity, answers should be in all lower cased letters.
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Question: Category: LEGENDARY RHYME TIME 
Clue: Goat god's well-thought-out merrymaking schemes

Answer: pan\'s plans


Question: Category: POLITICAL QUOTES 
Clue: This financier & advisor to presidents coined the expression “cold war” in 1947

Answer: bernard baruch


Question: Category: LATE MAN 
Clue: Photocopy pioneer Robert Gundlach, 1926-2010, helped transform the Haloid Company into this office-equipment giant

Answer:
xerox