CU in the NT -- Australian Tourism Ad - Page 1
Forum section: electronics / general

author: Halcyon
author_rank: Unknown
timestamp: November 08, 2016, 01:51:44 am
content: Apparently some people are upset about the new Northern Territory tourism campaign. I can't see why.(Originally publishedhere)

author: Ampera
author_rank: Super Contributor
timestamp: November 08, 2016, 02:24:39 am
content: It's like when Razer ran their twitter ad"You call yourself pro? Well S my D"If you didn't get it it's that Razer's laptops have SD card readers, and Apple's do not.

author: Halcyon
author_rank: Unknown
timestamp: November 08, 2016, 02:31:33 am
content: Speaking of character spacing, the old ABC cars that got around with the "News and Current Affairs" markings on the side; if you opened the doors and took the photo at just the right angle, the meaning changed significantly.

author: electrophiliate
author_rank: Regular Contributor
timestamp: November 08, 2016, 04:27:51 am
content: Haha. Reminds me of this movie poster blunder from last year:http://tinyurl.com/nk74qwb

author: nctnico
author_rank: Super Contributor
timestamp: November 08, 2016, 06:53:34 am
content: Or how about this TV commercial:Did I just hear the F word?

author: lowimpedance
author_rank: Super Contributor
timestamp: November 09, 2016, 01:25:41 am
content: .Surely someone in the advertising agency must have noticed something amiss..........surely !.Unnnlesss it was all done by the NT govt. 'in house ' and then it makes perfect sense.

author: Cerebus
author_rank: Super Contributor
timestamp: November 09, 2016, 02:25:21 am
content: I'm sure everybody has seen or used the IBM notebooks with the little joystick button in the middle of the keyboard as a mouse substitute. Well, a computer journalist colleague of mine, the late Guy Kewney, was out to lunch with some very senior IBM marketing folks. During this they gave him a sneak preview of the new ThinkPad with this new little pointing device on it. They hadn't yet come up with a name for this device. Guy suggested one - "centrally located inertia-less tracker". The next day the IBM folks told Guy they were actually quite taken with this and started talking about using this as the official name. A few days passed. As people do, in preparing marketing materials they got to the point where it got abbreviated into an acronym. Guy got a phone call...I was actually standing three feet away from Guy when he got that call. It took several minutes for him to recover from laughing before he could explain to me why he was laughing. To this day, I still call one of those by its initials.

author: AntiProtonBoy
author_rank: Frequent Contributor
timestamp: November 09, 2016, 04:06:34 am
content: Quote from: Halcyon on November 08, 2016, 01:51:44 amTop notch marketing, I reckon. It has achieved the intended effect: maximum exposure and going viral. The campaign is essentially marketing itself at this point. Every advertising firm's wet dream.

author: AntiProtonBoy
author_rank: Frequent Contributor
timestamp: November 09, 2016, 04:08:24 am
content: Quote from: lowimpedance on November 09, 2016, 01:25:41 amI'm willing to bet a slab that this was intentional.

author: fubar.gr
author_rank: Unknown
timestamp: November 09, 2016, 09:14:15 am
content: Quote from: electrophiliate on November 08, 2016, 04:27:51 amWhat's wrong with this poster? I can't see the blunder.

author: Brumby
author_rank: Unknown
timestamp: November 09, 2016, 09:28:13 am
content: It starts with the second zero of the '100' and ends with the 't' in 'until'.

author: Synthetase
author_rank: Regular Contributor
timestamp: November 09, 2016, 02:01:33 pm
content: I think it works well with their previous campaign.CU NT: You'll never never know if you never never go.