[major=BBA_HM | course_id=CIH201 | syllabus_id=13666 | semester=3 | combo=core | title=Contemporary issues in hotel and tourism management]
Course ID: CIH201
Title EN: Contemporary issues in hotel and tourism management
Title VI: Các vấn đề đương đại ngành khách sạn, du lịch
Credits: 3.0
Prerequisites: HMO102
Description: This course provides a comprehensive understanding of the evolution, transformation, and future directions of the Hospitality and Tourism industries. It highlights the interconnectedness between traditional issues—such as overtourism, crisis management, destination recovery, and the sharing economy—and emerging innovations driven by Artificial Intelligence (AI), Big Data, and sustainable practices.

Students will explore how these forces collectively shape management, marketing, and service delivery, as well as their ethical and social implications. Key themes include environmental sustainability, digital transformation, AI in guest experience design, and data-driven decision-making.

Throughout the course, students will engage with AI-based platforms (e.g., ChatGPT, Perplexity AI, Excel Copilot, and Beautiful.ai) to conduct research, analyse data, and present findings through interactive formats. The course emphasizes experiential learning, collaboration, and critical reflection, helping students bridge theory and practice to develop adaptive and future-ready competencies in the global hospitality landscape.
Student tasks: - Students must attend at least 80% of contact slots in order to be accepted to the final examination.
- Student is responsible to do all exercises, assignments and labs given by instructor in class or at home and submit on time
- Use laptop in class only for learning purpose
- Promptly access to http://flm.fpt.edu.vn for up-to-date course information>
Tools: Internet sources & AI tools ( Students are encouraged to use, Notion AI, SciSpace, and Elicit for self-study, concept explanation, and summarizing trends. For data analysis in hospitality, tools like Excel Copilot, Wolfram Alpha, and ChatGPT Code Interpreter help visualize industry statistics.)
Course type: traditional
Decision: 1318/QĐ-ĐHFPT dated 11/27/2025
Approved date: 2025-11-27
CLO1: Research, identify and describe the comtempory issues of tourism and hospitality
[1] category=Group activities; type=on-going; weight=60.0; duration=Option 1: 30'Option 2 (For Constructivism Approach only): Follow lecturer's proposal; question_type=CLO1, CLO2, CLO3, CLO4, CLO5, CLO6, CLO7; grading_guide=The presentation must cover a specific aspect of the topic mentioned and demonstrate the integration of AI tools (such as ChatGPT, Canva AI, Gemini, Copilot, etc.) to support content creation, data analysis, visualization, or idea development.

Option 2 (For Constructivism Approach only):
Follow lecturer's proposal, encouraging students to apply AI-assisted exploration and reflection as part of their constructivist learning process.; completion_criteria=; clos=>0
[2] category=Participation; type=on-going; weight=10.0; duration=Option 1: During all courseOption 2 (For Constructivism Approach only): Follow lecturer's proposal; question_type=; grading_guide=; completion_criteria=; clos=>0
[3] category=Final exam; type=Final exam; weight=30.0; duration=60 minutes; question_type=CLO1; grading_guide=All topics; completion_criteria=; clos=4
[1] desc=Contemporary Tourism: An International Approach (Fifth Edition); author=Chris Cooper, C. Michael Hall; publisher=Goodfellow Publishers; edition=5th; isbn=978-1-915097-17-0; main=True; online=; note=
[2] desc=Sustainability in the Hospitality Industry: Principles of Sustainable Operations; author=Willy Legrand, Joseph S. Chen, Gabriel C. M. Laeis; publisher=Routledge; edition=4th; isbn=9780367532505; main=; online=; note=
[3] desc=Artificial Intelligence for Smart Technology in the Hospitality and Tourism Industry; author=Vinod Kumar Shukla, Amit Verma, Jean Paolo G. Lacap; publisher=Routledge; edition=1st; isbn=9781774914908; main=; online=; note=
[4] desc=Group Evaluation Form for Instructor: https://drive.google.com/drive/folders/1Ewve8owoERs-gmaKt_w9yNBYAaSvkmfV; author=Many Sources; publisher=; edition=; isbn=; main=; online=True; note=
[5] desc=Group Evaluation Form for Others groups: https://drive.google.com/drive/folders/1Ewve8owoERs-gmaKt_w9yNBYAaSvkmfV; author=Many Sources; publisher=; edition=; isbn=; main=; online=True; note=
[6] desc=Individual Evaluation Form for Instructor: https://drive.google.com/drive/folders/1Ewve8owoERs-gmaKt_w9yNBYAaSvkmfV; author=Many Sources; publisher=; edition=; isbn=; main=; online=True; note=
[7] desc=Topics References: https://drive.google.com/drive/u/0/folders/1SXMTSL1wVXFym3pA2LiBpy7wR57PQnE3; author=Many Sources; publisher=; edition=; isbn=; main=; online=True; note=
Session 1: Introduction to the course:
-The course learning outcomes
-Schedule guidlines: 8 topics
-Grading structure guidlines
-Group activities guidlines
-Teaching and learning method
Topic: Offline; Teaching type: CLO1,CLO2; LO: ITU
ITU: Textbook Contemporary Tourism : Chapter 1; Reference AI for Smart Technology: Chapter 1.
Download: https://flm.fpt.edu.vn/gui/role/student/– Students discuss using AI tools (ChatGPT, facial recognition, robot concierge, etc.)– Each student selects 1 hotel/brand applying AI & Prepare a 1-slide showcase.– Traditional service vs. Smart service: Which offers better guest experience? ( debate activity)– Design a “Smart Hotel of the Future” (use Canva/AI tools).Reflection Task – Submit a short post on LMS: "How would I feel staying in an AI-powered hotel?

Session 2: Topic 1: Smart Hospitality: AI Applications in Hotel & Comtemparary in Tourism ( global tourism trends, emerging challenges, and management responses in a changing industry; sustainability, SIT, specialty tourism)
Topic: Offline; Teaching type: CLO1,CLO2; LO: TU
ITU: Textbook Contemporary Tourism : Chapter 1; Reference AI for Smart Technology: Chapter 1.
Download: https://flm.fpt.edu.vn/gui/role/student/-Make the team, discuss the whole topic and choose a sub-topic or a case study to dig deeper.-Identify and describe various AI technologies used in the hospitality industry, demonstrate understanding of how AI innovations influence customer experience and service efficiency, develop critical thinking and teamwork through collaborative idea exchange.

Session 3: Topic 1 (cont)
Group discussion and working
Topic: Offline; Teaching type: CLO1, CLO2, CLO3, CLO6, CLO7,CLO8; LO: TU
ITU: Textbook Contemporary Tourism : Chapter 1; Reference AI for Smart Technology: Chapter 1.
Download: https://flm.fpt.edu.vn/gui/role/student/-Information research-Discuss the selected topic and make the plan for Activity 1.-Self-study after class: 5.2h

Session 4: Topic 1 (cont)
Group discussion and working
Topic: Offline; Teaching type: CLO1, CLO2, CLO3, CLO6, CLO7,CLO8; LO: TU
ITU: Textbook Contemporary Tourism : Chapter 1; Reference AI for Smart Technology: Chapter 1.
Download: https://flm.fpt.edu.vn/gui/role/student/-Information research-Discuss the selected topic and make the plan for Activity 1.
CLO2: Interpret, discuss and debat the issues with their own arguments
Session 1: Topic 1 (cont)
Activity 1
Topic: Offline; Teaching type: CLO1, CLO2, CLO3, CLO6, CLO7,CLO8; LO: TU
ITU: Textbook Contemporary Tourism : Chapter 1; Reference AI for Smart Technology: Chapter 1.
Download: Activities in class - presentation

Session 2: Topic 1 (cont)
Activity 1
Topic: Offline; Teaching type: CLO1, CLO2, CLO3, CLO6, CLO7,CLO8; LO: TU
ITU: Textbook Contemporary Tourism : Chapter 1; Reference AI for Smart Technology: Chapter 1.
Download: https://flm.fpt.edu.vn/gui/role/student/Activities in class - presentationSelf-study after class: 5.2h

Session 3: Topic 1 (cont)
Activity 1
Topic: Offline; Teaching type: CLO1, CLO2, CLO3, CLO6, CLO7,CLO8; LO: TU
ITU: Textbook Contemporary Tourism : Chapter 1; Reference AI for Smart Technology: Chapter 1.
Download: Activities in class - presentation

Session 4: Topic 1 (cont)
Activity 1
Topic: Offline; Teaching type: CLO1, CLO2, CLO3, CLO6, CLO7,CLO8; LO: TU
ITU: Textbook Contemporary Tourism : Chapter 1; Reference AI for Smart Technology: Chapter 1.
Download: Activities in class - presentation
CLO3: Select, evaluate reference materials and incorporate them appropriately into group work
Session 1: Topic 2: Tourism and Sustainable Development
-What is sustainable?
-What is sustainable development? ( tourism and hospitality)
Topic: Offline; Teaching type: CLO1,CLO2; LO: ITU
ITU: Textbook Contemporary Tourism : Chapter 4,Chapter 10 ; Reference Sustainability in the hospitality industry: Chapter 1.
Download: https://flm.fpt.edu.vn/gui/role/student/– Kahoot/Quizizz on SDGs & key concepts.– Choose one of the 17 SDGs & Analyze how tourism can contribute.– Compare two green hotels (e.g., Six Senses vs. a local brand).– Make a poster/pitch for a sustainable tourism campaign using AI tools.Reflection – Write about your lifestyle changes if you were a green traveler.Self-study after class: 5.2h

Session 2: Topic 2: Tourism and Sustainable Development
The 17 SGDs?
-What is sustainable tourism development?
+Biodiversity
+Climate Action
+Global Tourism Plastics Initiative
+Hotel Energy Solutions
+Resource Efficiency
+Travel facilitation
-Eco tourism
Topic: Offline; Teaching type: CLO1,CLO2; LO: ITU
ITU: Textbook Contemporary Tourism : Chapter 4,Chapter 10 ; Reference Sustainability in the hospitality industry: Chapter 1.
Download: Read the text book and discuss casestudy

Session 3: Topic 2 (cont)
Group discussion and working
Topic: Offline; Teaching type: CLO1, CLO2, CLO3, CLO6, CLO7,CLO8; LO: TU
ITU: Textbook Contemporary Tourism : Chapter 4,Chapter 10 ; Reference Sustainability in the hospitality industry: Chapter 1.
Download: -Discuss the selected topic and make the plan for Activity 2

Session 4: Topic 2 (cont)
Group discussion and working
Topic: Offline; Teaching type: CLO1, CLO2, CLO3, CLO6, CLO7,CLO8; LO: TU
ITU: Textbook Contemporary Tourism : Chapter 4,Chapter 10 ; Reference Sustainability in the hospitality industry: Chapter 1.
Download: https://flm.fpt.edu.vn/gui/role/student/-Discuss the selected topic and make the plan for Activity 2Self-study after class: 5.2h
CLO4: Convey understandable information to the audience and convince them with logical reasoning
Session 1: Topic 2 (cont)
Activites 2
Topic: Offline; Teaching type: CLO1, CLO2, CLO3, CLO6, CLO7,CLO8; LO: TU
ITU: Textbook Contemporary Tourism : Chapter 4,Chapter 10 ; Reference Sustainability in the hospitality industry: Chapter 1.
Download: Activities in class

Session 2: Topic 2 (cont)
Activites 2
Topic: Offline; Teaching type: CLO1, CLO2, CLO3, CLO6, CLO7,CLO8; LO: TU
ITU: Textbook Contemporary Tourism : Chapter 4,Chapter 10 ; Reference Sustainability in the hospitality industry: Chapter 1.
Download: Activities in class

Session 3: Topic 2 (cont)
Activites 2
Topic: Offline; Teaching type: CLO1, CLO2, CLO3, CLO6, CLO7,CLO8; LO: TU
ITU: Textbook Contemporary Tourism : Chapter 4,Chapter 10 ; Reference Sustainability in the hospitality industry: Chapter 1.
Download: https://flm.fpt.edu.vn/gui/role/student/Activities in classSelf-study after class: 5.2h

Session 4: Topic 2 (cont)
Activites 2
Topic: Offline; Teaching type: CLO1, CLO2, CLO3, CLO6, CLO7,CLO8; LO: TU
ITU: Textbook Contemporary Tourism : Chapter 4,Chapter 10 ; Reference Sustainability in the hospitality industry: Chapter 1.
Download: Activities in class
CLO5: Organize interesting activities to convey ideas and concepts
Session 1: Topic 3: Contemporary Tourism Marketing_ Contemporary tourism product ( tourism product, tourism product life cycle, experience economy)
Topic: Offline; Teaching type: CLO1, CLO2, CLO3, CLO6, CLO7,CLO8; LO: ITU
ITU: Textbook Contemporary Tourism : Chapter 1; Reference AI for Smart Technology: Chapter 1.
Download: https://flm.fpt.edu.vn/gui/role/student/– Group mind map of modern vs traditional marketing.– Design a tourism product life cycle (TPLC) using a case (e.g., Bana Hills).– Create 1 Instagram Reel or TikTok marketing a niche product.– 2-min elevator pitch for a tourism startup using digital storytelling. ( apply AI tools)Quiz – MCQs on tourism product, marketing funnel, consumer behavior.

Session 2: Topic 3: Contemporary Tourism Marketing_ Contemporary tourism product ( Comtemporary tourism marketing approaches, marketing thought, social media in tourism, changing consumer behavior in the digital era)
Topic: Offline; Teaching type: CLO1, CLO2, CLO3, CLO6, CLO7,CLO8; LO: ITU
ITU: Textbook Contemporary Tourism : Chapter 1 , Chapter 4; Reference AI for Smart Technology: Chapter 1, Chapter 6.
Download: https://flm.fpt.edu.vn/gui/role/student/Activities in classSelf-study after class: 5.2h

Session 3: Topic 3 (cont)
Activites 3
Topic: Offline; Teaching type: CLO1, CLO2, CLO3, CLO6, CLO7,CLO8; LO: TU
ITU: Textbook Contemporary Tourism : Chapter 1 , Chapter 4; Reference AI for Smart Technology: Chapter 1, Chapter 6.
Download: Activities in class

Session 4: Topic 3 (cont)
Activites 3
Topic: Offline; Teaching type: CLO1, CLO2, CLO3, CLO6, CLO7,CLO8; LO: TU
ITU: Textbook Contemporary Tourism : Chapter 1 , Chapter 4; Reference AI for Smart Technology: Chapter 1, Chapter 6.
Download: Activities in class
CLO6: Develop independent thinking, analytical capacity and eloquence
Session 1: Topic 3 (cont)
Activites 3
Topic: Offline; Teaching type: CLO1, CLO2, CLO3, CLO6, CLO7,CLO8; LO: TU
ITU: Textbook Contemporary Tourism : Chapter 1 , Chapter 4; Reference AI for Smart Technology: Chapter 1, Chapter 6.
Download: https://flm.fpt.edu.vn/gui/role/student/Activities in classSelf-study after class: 5.2h

Session 2: Topic 3 (cont)
Activites 3
Topic: Offline; Teaching type: CLO1, CLO2, CLO3, CLO6, CLO7,CLO8; LO: TU
ITU: Textbook Contemporary Tourism : Chapter 1 , Chapter 4; Reference AI for Smart Technology: Chapter 1, Chapter 6.
Download: Activities in class

Session 3: Topic 4: Contemporary in tourism product market ( experience economy)
Topic: Offline; Teaching type: CLO1; LO: ITU
ITU: Textbook Contemporary Tourism : Chapter 2 , Chapter 12; Reference AI for Smart Technology: Chapter 7, Chapter 18.
Download: https://flm.fpt.edu.vn/gui/role/student/– Students analyze a themed tourism product (e.g., Ký ức Hội An).– Draw a “customer journey map” from booking to review.– Design an “experiential package” (e.g., wellness, cultural retreat).– Role-play: Travel agent – Customer – Service provider.– “What was your most unforgettable travel experience and why?”

Session 4: Topic 4: Contemporary in tourism product market ( experience economy)
Topic: Offline; Teaching type: CLO1; LO: ITU
ITU: Textbook Contemporary Tourism : Chapter 2 , Chapter 12; Reference AI for Smart Technology: Chapter 7, Chapter 18.
Download: https://flm.fpt.edu.vn/gui/role/student/Read the text book and discuss casestudySelf-study after class: 5.2h
CLO7: Develop brainstorming, communication, responsibility in team corporation.
Session 1: Topic 4 (cont)
Activites 4
Topic: Offline; Teaching type: CLO1, CLO2, CLO4, CLO6, CLO7,CLO8; LO: TU
ITU: Textbook Contemporary Tourism : Chapter 2 , Chapter 12; Reference AI for Smart Technology: Chapter 7, Chapter 18.
Download: Read the text book and discuss casestudy

Session 2: Topic 4 (cont)
Activites 4
Topic: Offline; Teaching type: CLO1, CLO2, CLO3, CLO6, CLO7,CLO8; LO: TU
ITU: Textbook Contemporary Tourism : Chapter 2 , Chapter 12; Reference AI for Smart Technology: Chapter 7, Chapter 18.
Download: Activities in class

Session 3: Topic 4 (cont)
Activites 4
Topic: Offline; Teaching type: CLO1, CLO2, CLO3, CLO6, CLO7,CLO8; LO: TU
ITU: Textbook Contemporary Tourism : Chapter 2 , Chapter 12; Reference AI for Smart Technology: Chapter 7, Chapter 18.
Download: https://flm.fpt.edu.vn/gui/role/student/Activities in classSelf-study after class: 5.2h

Session 4: Topic 4 (cont)
Activites 4
Topic: Offline; Teaching type: CLO1, CLO2, CLO4, CLO6, CLO7,CLO8; LO: TU
ITU: Textbook Contemporary Tourism : Chapter 2 , Chapter 12; Reference AI for Smart Technology: Chapter 7, Chapter 18.
Download: -Information research
-Discuss the selected topic and make the plan for Activity 4
CLO8: Apply basic principles of artificial intelligence (AI) in hospitality and tourism to solve simple problems, and perform essential tasks using AI tools effectively.
Session 1: Topic 4 (cont)
Activites 4
Topic: Offline; Teaching type: CLO1, CLO2, CLO3, CLO6, CLO7,CLO8; LO: TU
ITU: Textbook Contemporary Tourism : Chapter 2 , Chapter 12; Reference AI for Smart Technology: Chapter 7, Chapter 18.
Download: Activities in class

Session 2: Topic 4 (cont)
Activites 4
Topic: Offline; Teaching type: CLO1, CLO2, CLO3, CLO6, CLO7,CLO8; LO: TU
ITU: Textbook Contemporary Tourism : Chapter 2 , Chapter 12; Reference AI for Smart Technology: Chapter 7, Chapter 18.
Download: https://flm.fpt.edu.vn/gui/role/student/Activities in classSelf-study after class: 5.2h

Session 3: Topic 5: Sharing economy & New business model ( case study Airbnb)
Topic: Offline; Teaching type: CLO1; LO: ITU
ITU: Textbook Contemporary Tourism : Chapter 11; Reference AI for Smart Technology: Chapter 3, Chapter 7, Chapter 10.
Download: https://flm.fpt.edu.vn/gui/role/student/“Airbnb helps or hurts local culture?” (with real data).– Build a mockup of a peer-to-peer travel service using Canva/AI.– Students design Business model canvas for a new sharing economy startup.– Compare regulations of Airbnb in 2 different countries/cities.Quiz – MCQs on pros/cons of sharing economy, platformization, trust economy.

Session 4: Topic 5: Sharing economy & New business model ( The globalising contemporary tourism
industry)
Topic: Offline; Teaching type: CLO1; LO: ITU
ITU: Textbook Contemporary Tourism : Chapter 11; Reference AI for Smart Technology: Chapter 3, Chapter 7, Chapter 10.
Download: https://flm.fpt.edu.vn/gui/role/student/-Read reference list-Make the team, discuss the whole topic and choose a sub-topic or a case study to dig deeper.-The aim is that the group will then, by its creative activities, convey the knowledge they have collected on the sub-topic to other members of the class.
Session 1: Topic 5 (cont)
Group discussion and working
Topic: Offline; Teaching type: CLO1, CLO2, CLO3, CLO6, CLO7,CLO8; LO: TU
ITU: Textbook Contemporary Tourism : Chapter 11; Reference AI for Smart Technology: Chapter 3, Chapter 7, Chapter 10.
Download: https://flm.fpt.edu.vn/gui/role/student/Read the text book and discuss casestudySelf-study after class: 5.2h

Session 2: Topic 5 (cont)
Group discussion and working
Topic: Offline; Teaching type: CLO1, CLO2, CLO3, CLO6, CLO7,CLO8; LO: TU
ITU: Textbook Contemporary Tourism : Chapter 11; Reference AI for Smart Technology: Chapter 3, Chapter 7, Chapter 10.
Download: Read the text book and discuss casestudy

Session 3: Topic 5 (cont)
Activities
Topic: Offline; Teaching type: CLO1, CLO2, CLO3, CLO6, CLO7,CLO8; LO: TU
ITU: Textbook Contemporary Tourism : Chapter 11; Reference AI for Smart Technology: Chapter 3, Chapter 7, Chapter 10.
Download: Activities in class

Session 4: Topic 5 (cont)
Activities
Topic: Offline; Teaching type: CLO1, CLO2, CLO3, CLO6, CLO7,CLO8; LO: TU
ITU: Textbook Contemporary Tourism : Chapter 11; Reference AI for Smart Technology: Chapter 3, Chapter 7, Chapter 10.
Download: https://flm.fpt.edu.vn/gui/role/student/Activities in classSelf-study after class: 5.2h
Session 1: Topic 5 (cont)
Activities
Topic: Offline; Teaching type: CLO1, CLO2, CLO3, CLO6, CLO7,CLO8; LO: TU
ITU: Textbook Contemporary Tourism : Chapter 11; Reference AI for Smart Technology: Chapter 3, Chapter 7, Chapter 10.
Download: Activities in class

Session 2: Topic 5 (cont)
Activities
Topic: Offline; Teaching type: CLO1, CLO2, CLO3, CLO6, CLO7,CLO8; LO: TU
ITU: Textbook Contemporary Tourism : Chapter 11; Reference AI for Smart Technology: Chapter 3, Chapter 7, Chapter 10.
Download: Activities in class

Session 3: Topic 6: AI-driven Data Analytics in Hospitality ( how technology is transforming core hotel functions, strategic decision‑making; consumer behaviour, marketing, operations, IT and analytics)
Topic: Offline; Teaching type: CLO1, CLO2, CLO3, CLO6, CLO7,CLO8; LO: ITU
ITU: Textbook Contemporary Tourism : Chapter 12; Reference AI for Smart Technology: Chapter 3, Chapter 11, Chapter 12.
Download: https://flm.fpt.edu.vn/gui/role/student/– Watch short video on RMS & RevPAR and discussion.– Use sample Excel dataset (occupancy, rates) & draw insights.– Students simulate dynamic pricing using ChatGPT/Excel Copilot.– Present how hotels can use data analytics in operations (check-in, upselling).– “Would you trust AI to choose your hotel room?”Self-study after class: 5.2h

Session 4: Topic 6: AI-driven Data Analytics in Hospitality( casestudy)
Topic: Offline; Teaching type: CLO1, CLO2, CLO3, CLO6, CLO7,CLO8; LO: ITU
ITU: Textbook Contemporary Tourism : Chapter 12; Reference AI for Smart Technology: Chapter 3, Chapter 11, Chapter 12.
Download: Read the text book and discuss casestudy
Session 1: Topic 6 (cont)
Activities
Topic: Offline; Teaching type: CLO1, CLO2, CLO3, CLO6, CLO7,CLO8; LO: TU
ITU: Textbook Contemporary Tourism : Chapter 12; Reference AI for Smart Technology: Chapter 3, Chapter 11, Chapter 12.
Download: Read the text book and discuss casestudy

Session 2: Topic 6 (cont)
Activities
Topic: Offline; Teaching type: CLO1, CLO2, CLO3, CLO6, CLO7,CLO8; LO: TU
ITU: Textbook Contemporary Tourism : Chapter 12; Reference AI for Smart Technology: Chapter 3, Chapter 11, Chapter 12.
Download: https://flm.fpt.edu.vn/gui/role/student/Activities in classSelf-study after class: 5.2h

Session 3: Topic 6 (cont)
Activities
Topic: Offline; Teaching type: CLO1, CLO2, CLO3, CLO6, CLO7,CLO8; LO: TU
ITU: Textbook Contemporary Tourism : Chapter 12; Reference AI for Smart Technology: Chapter 3, Chapter 11, Chapter 12.
Download: Read the text book and discuss casestudy

Session 4: Topic 6 (cont)
Activities
Topic: Offline; Teaching type: CLO1, CLO2, CLO3, CLO6, CLO7,CLO8; LO: TU
ITU: Textbook Contemporary Tourism : Chapter 12; Reference AI for Smart Technology: Chapter 3, Chapter 11, Chapter 12.
Download: Activities in class
Session 1: Topic 7: Overtourism
- Definition, concept & Features
- Benefits of Community Tourism
Topic: Offline; Teaching type: CLO1,CLO2; LO: ITU
ITU: Textbook Contemporary Tourism : Chapter 3,Chapter 11, Chapter 7; Reference Sustainability in the hospitality industry: Chapter 3, Chapter 16
Download: https://flm.fpt.edu.vn/gui/role/student/– Analyze a city facing overtourism (e.g., Venice, Đà Lạt).– Identify community-based tourism sites in Vietnam.– “Tourism is good for the community” – Agree or Disagree?Short Quiz – Concepts of CBT, overtourism, labor redistribution.Self-study after class: 5.2h

Session 2: Topic 7: Overtourism
- How can develop the community tourism ?
- Some new concepts of Community Tourism
- Community Tourism and its impacts on restructuring and redistributing of labor
Topic: Offline; Teaching type: CLO1,CLO2; LO: ITU
ITU: Textbook Contemporary Tourism : Chapter 3,Chapter 11, Chapter 7; Reference Sustainability in the hospitality industry: Chapter 3, Chapter 16
Download: Read the text book and discuss casestudy

Session 3: Topic 7 (cont)
Group discussion and working
Topic: Offline; Teaching type: CLO1, CLO2, CLO3, CLO6, CLO7,CLO8; LO: TU
ITU: Textbook Contemporary Tourism : Chapter 3,Chapter 11, Chapter 7; Reference Sustainability in the hospitality industry: Chapter 3, Chapter 16
Download: Read the text book and discuss casestudy

Session 4: Topic 7 (cont)
Group discussion and working
Topic: Offline; Teaching type: CLO1, CLO2, CLO3, CLO6, CLO7,CLO8; LO: TU
ITU: Textbook Contemporary Tourism : Chapter 3,Chapter 11, Chapter 7; Reference Sustainability in the hospitality industry: Chapter 3, Chapter 16
Download: https://flm.fpt.edu.vn/gui/role/student/Read the text book and discuss casestudySelf-study after class: 5.2h
Session 1: Topic 7 (cont)
Actitivies 7
Topic: Offline; Teaching type: CLO1, CLO2, CLO3, CLO6, CLO7,CLO8; LO: TU
ITU: Textbook Contemporary Tourism : Chapter 3,Chapter 11, Chapter 7; Reference Sustainability in the hospitality industry: Chapter 3, Chapter 16
Download: Activities in class

Session 2: Topic 7 (cont)
Actitivies 7
Topic: Offline; Teaching type: CLO1, CLO2, CLO3, CLO6, CLO7,CLO8; LO: TU
ITU: Textbook Contemporary Tourism : Chapter 3,Chapter 11, Chapter 7; Reference Sustainability in the hospitality industry: Chapter 3, Chapter 16
Download: Activities in class

Session 3: Topic 7 (cont)
Actitivies 7
Topic: Offline; Teaching type: CLO1, CLO2, CLO3, CLO6, CLO7,CLO8; LO: TU
ITU: Textbook Contemporary Tourism : Chapter 3,Chapter 11, Chapter 7; Reference Sustainability in the hospitality industry: Chapter 3, Chapter 16
Download: https://flm.fpt.edu.vn/gui/role/student/Activities in classSelf-study after class: 5.2h

Session 4: Topic 7 (cont)
Actitivies 7
Topic: Offline; Teaching type: CLO1, CLO2, CLO3, CLO6, CLO7,CLO8; LO: TU
ITU: Textbook Contemporary Tourism : Chapter 3,Chapter 11, Chapter 7; Reference Sustainability in the hospitality industry: Chapter 3, Chapter 16
Download: Activities in class
Session 1: Topic 8: Designing the Future Hotel: Technology, Wellness, and Experience & Crisis Management and Tourism Recovery
Topic: Offline; Teaching type: CLO1,CLO2; LO: ITU
ITU: Textbook Contemporary Tourism : Chapter 3,Chapter 13, Chapter 7; Reference Sustainability in the hospitality industry: Chapter 4, Chapter 6; Reference AI for Smart Technology: Chapter 4, Chapter 6, Chapter 14
Download: https://flm.fpt.edu.vn/gui/role/student/– Students ideate future hotel features (tech + wellness).– Analyze hotel response to COVID-19 (Marriott, Accor, etc.).– Simulate crisis (earthquake, war, data breach) → hotel response.– Use Beautiful.ai to create “Hotel of 2030” concept deck.– Students write personal learning summary across 8 topics.

Session 2: Topic 8: Designing the Future Hotel: Technology, Wellness, and Experience & Crisis Management and Tourism Recovery
Topic: Offline; Teaching type: CLO1,CLO2; LO: ITU
ITU: Textbook Contemporary Tourism : Chapter 3,Chapter 13, Chapter 7; Reference Sustainability in the hospitality industry: Chapter 4, Chapter 6; Reference AI for Smart Technology: Chapter 4, Chapter 6, Chapter 14
Download: https://flm.fpt.edu.vn/gui/role/student/-Read reference list-Make the team, discuss the whole topic and choose a sub-topic or a case study to dig deeper.-The aim is that the group will then, by its creative activities, convey the knowledge they have collected on the sub-topic to other members of the class.Self-study after class: 5.2h

Session 3: Topic 8 (cont)
Group discussion and working
Topic: Offline; Teaching type: CLO1, CLO2, CLO3, CLO6, CLO7,CLO8; LO: TU
ITU: Textbook Contemporary Tourism : Chapter 3,Chapter 13, Chapter 7; Reference Sustainability in the hospitality industry: Chapter 4, Chapter 6; Reference AI for Smart Technology: Chapter 4, Chapter 6, Chapter 14
Download: https://flm.fpt.edu.vn/gui/role/student/-Information research-Discuss the selected topic and make the plan for Activity 8Self-study after class: 5.2h

Session 4: Topic 8 (cont)
Group discussion and working
Topic: Offline; Teaching type: CLO1, CLO2, CLO3, CLO6, CLO7,CLO8; LO: TU
ITU: Textbook Contemporary Tourism : Chapter 3,Chapter 13, Chapter 7; Reference Sustainability in the hospitality industry: Chapter 4, Chapter 6; Reference AI for Smart Technology: Chapter 4, Chapter 6, Chapter 14
Download: -Information research
-Discuss the selected topic and make the plan for Activity 8
Session 1: Topic 8 (cont)
Actitivies 8
Topic: Offline; Teaching type: CLO1, CLO2, CLO3, CLO6, CLO7,CLO8; LO: TU
ITU: Textbook Contemporary Tourism : Chapter 3,Chapter 13, Chapter 7; Reference Sustainability in the hospitality industry: Chapter 4, Chapter 6; Reference AI for Smart Technology: Chapter 4, Chapter 6, Chapter 14
Download: https://flm.fpt.edu.vn/gui/role/student/Activities in classSelf-study after class: 5.2h

Session 2: Topic 8 (cont)
Actitivies 8
Topic: Offline; Teaching type: CLO1, CLO2, CLO3, CLO6, CLO7,CLO8; LO: TU
ITU: Textbook Contemporary Tourism : Chapter 3,Chapter 13, Chapter 7; Reference Sustainability in the hospitality industry: Chapter 4, Chapter 6; Reference AI for Smart Technology: Chapter 4, Chapter 6, Chapter 14
Download: Activities in class

Session 3: Topic 8 (cont)
Actitivies 8
Topic: Offline; Teaching type: CLO1, CLO2, CLO3, CLO6, CLO7,CLO8; LO: TU
ITU: Textbook Contemporary Tourism : Chapter 3,Chapter 13, Chapter 7; Reference Sustainability in the hospitality industry: Chapter 4, Chapter 6; Reference AI for Smart Technology: Chapter 4, Chapter 6, Chapter 14
Download: Review

Session 4: Topic 8 (cont)
Actitivies 8
Topic: Offline; Teaching type: CLO1, CLO2, CLO3, CLO6, CLO7,CLO8; LO: TU
ITU: Textbook Contemporary Tourism : Chapter 3,Chapter 13, Chapter 7; Reference Sustainability in the hospitality industry: Chapter 4, Chapter 6; Reference AI for Smart Technology: Chapter 4, Chapter 6, Chapter 14
Download: https://flm.fpt.edu.vn/gui/role/student/ReviewSelf-study after class: 5.2h