marshmallow fluff | traditional marshmallow spread and crème | gluten free, no fat or cholesterol (regular - classic, 1pk) marshmallow fluff marshmallow fluff is the original, classic marshmallow spread! for almost 100 years, fluff has been used to sastify that sweet tooth and enhance a lot of delicious recipes. from fluff's humble beginnings in new england, fluff is now a global brand and continues to bring joy and happiness in every bite!