avera products | wipe your paws, natural coir fiber doormat, anti-slip pvc or latex mat back avera products avera products doormats our outdoor entryway mats are made of all-natural, biodegradable and sustainable coconut fiber and backed with non-slip vinyl for durability and safety. the wide variety of unique designs are hand finished using permanent dyes for long-lasting style. our heavy-duty doormats are ideal for high-traffic areas, including front entryways. while the natural coir material works great at absorbing water from your shoes, we strongly recommend keeping your avera products doormat in a covered area, away from the risk of being drenched in water - either from the rain or sprinklers/garden watering. mats may discolor if soaked in water. direct prolonged contact with the sun may result in fading over time.