Sr Copywriter
Location: CA, ON, Toronto
Employment type: Full-time
Required experience: Mid-Senior level
Industry: Marketing and Advertising
Function: Art/Creative

Company profile:
We believe clients need a business partner who gets their business, gets the uniqueness of their culture and gets their brand. A partner who can create BIG revenue generating ideas, and in the same day, execute the minutiae of experiential programs flawlessly. We are TraffikGroup. A different kind of company. A different agency experience.Thanks for visiting our Job Board. Please review our open positions and apply to the positions that match your qualifications.

Job description:
We are looking for 2 Copywriters to join our team! We need both a junior Copywriter, and a more senior to come in work their wordsmith magic. When you apply, please indicate how many years of experience you have, and which role you are interested in. We look forward to your application!General Overview:An integral member of the Creative Team, this individual will develop concepts and write copy for a variety of advertising and marketing campaigns and initiatives, ranging from advertisements, to packaging, to social media and television/radio. They will prepare the words, slogans, or scripts to promote our clients business. This person is also responsible for developing copy for internal and external promotional materials. They will also be responsible for working with outside freelance writers to brief, collaborate and critique their contributions to the development of writing projects for our clients.He or she may be responsible for creating press releases, direct mail, catalogues, white papers, or other marketing/promotional materials.ResponsibilitiesCollaborating with the Creative and Account Teams, and other key stakeholders to develop and present creative themes and messagingLiaising with our clients business and forges a proactive, problem solving style relationship with the clientCollaborating to develop creative strategies, concepts and ideas that urge consumers to engage in a product or service we are marketingDeveloping creative ideas and concepts, often in partnership with different members of the creative teamPresenting ideas to colleagues and clients;Familiarizing themselves with their clients’ products and services, the target audience and their competitors’ activities;Writing clear, persuasive, original copy;Regularly attend and participate in briefs, product group meetings and client presentationsUpdating digital media with snappy, timely content;Editing and proofreading copy to check spelling and grammar;Amending, revising or redeveloping campaigns in response to feedback from the creative team, account team or clients;Working on several campaigns at once, sometimes under pressure and often to tight deadlines;Keeping up to date with popular culture and trends;Monitoring the effectiveness of advertising campaigns.Ability to adapt to different our clients defined tone and manner styles that adhere to their standards and/or the concept or idea we are marketing.Other duties as assigned

Requirements:
Education/Experience Requirements:JUNIOR: At least 1-3 years of experience Copywriting in the advertising industrySENIOR: At least 6-7 years exeperienceIdeal Candidate Will Possess:PassionA Sense of humourExcellent writing &amp; oral communication skillsAbility to be detail-oriented, organized, deadline-conscious and work as a team playerStrong conceptual and presentation abilityStrong time management skillsInitiative and independenceWriting for a digital environment is a mustProficiency in Word 2010, PowerPointAbility to work in an Apple/MAC Environment

Benefits: