Head of Marketing
Location: GB, LND, London
Department: Marketing
Employment type: Full-time
Required experience: Mid-Senior level
Required education: Bachelor's Degree
Industry: Financial Services
Function: Marketing

Company profile:
MarketInvoice is one of the most high-profile London based fin-tech companies. The Company is Europe’s leading P2P invoice finance platform that allows SMEs to quickly and flexibly sell their invoices, releasing critical working capital in the process.Our mission at MarketInvoice is to modernise the way in which SMEs finance their working capital and fund their growth. We are seeking to bring much-needed innovation to the banking industry in much the same way that online retailers disrupted the high street.You will be joining a diverse, multi-talented, fast-growing team that is passionate about using technology to help businesses access funding and change the world of business finance.

Job description:
Our mission at MarketInvoice is to modernise the way by which businesses finance their working capital and fund their growth. We are seeking to bring much-needed innovation to the banking industry in much the same way that online retailers disrupted the high street.We offer a new kind of working capital finance, built for savvy growing businesses. Our online platform gives clients access to funds in outstanding individual invoices, otherwise tied up for between 30 to 120 days. MarketInvoice is entirely different to traditional factoring. Businesses can sign up online, sell an invoice and draw down funds on the same day. There are no contracts, hidden fees or personal guarantees.We launched in 2011 and already we’ve helped hundreds of growing companies overcome their fluctuating cashflow. Over £200m has been funded since we started. Our clients typically use the finance we help them to raise to launch new products, hire more staff or expand internationally. A global pool of sophisticated investors fund the invoices on the platform, and as of August 2013 the UK government began buying invoices as part of the British Business Bank initiative. We’ve had lots of praise in the press, both in the UK and internationally, and we’re winning some big awards, including a 2014 Santander ‘Breakthrough 50’ award.Based in central London, you will be joining a young, multi-talented fast-growing team passionate about using technology to help businesses access funding, and changing the world of bank finance. DUTIES / RESPONSIBILITIESWe’re looking for a dynamic, proactive and ambitious individual to head up our marketing department. You will hit the ground running, managing the existing team of two, as well as recruiting for more team members.In your first months you’ll plan and implement a new MarketInvoice marketing strategy and deliver in-depth reports on its progress. Reporting to the CEO, you'll be working across departments to deliver ambitious plans to grow brand awareness, lead generation and technology adoption.Team managementLead and manage the growing marketing team, leading by exampleTrain the team, making sure they have best-in-class marketing knowledgePlan how projects and plans will be executedInter-department relationshipsFoster a strong relationship with the sales department, ensuring a close collaboration with sales teams to ensure messaging and activities are aligned around commercial growth objectives and customer needsLiaise with the press team to execute campaigns and events, and to work on messagingWork with the technology and product team on support and retention marketingReport on marketing results internally to senior leaders, provide feedback and insights based on metrics and qualitative feedbackStrategic visionDevelop and execute an ambitious marketing strategyBuild and implement a ‘go to market’ strategy to develop new markets when required Develop partner-ready demand creation initiatives designed to drive new opportunities into partner pipelinesCollaborate with strategic alliance partners, to develop integrated marketing strategies that maximise market penetration Commission and manage outsourced work from advertising agencies, freelancers, lead generation companies and online display advertisersReporting on success metrics and budgetsOngoing tracking and monitoring of activity results, ensuring the ROI is measured appropriately and provide a basis for informing future marketing decision-makingManagement and tracking of marketing budget 

Requirements:
SKILLS / QUALIFICATIONSA strategist with the ability to see the big picture and anticipate requirements, but who can be 'hands on' as well.Extensive B2B marketing experience (8 years+) with progressive responsibilitiesSelf-motivated with a strong customer/partner led approachProven leadership and influencing skills and able to communicate at all levelsCapacity to work with cross functional teams and take overall responsibility for delivery of marketing targetsUnderstanding of cutting edge online marketing techniques, particularly inbound and content marketing Management experience, having lead and nurtured a strong teamA collaborative approach, sharing and gaining knowledge through regular interaction with cross functional teamsPrior experience in start-up’s, fin tech or the technology industry is an advantage (must be tech-savvy)Strong project management and analytical skills; highly organised; proactive approach

Benefits:
Competitive base salary Private HealthcareHalf price gym membership25 days holiday