Proposed move to Stiffness to weight ratio  Why is this article named with the least commonly used term for this property  Google returns  results for specific modulus  results for specific stiffness and  results for stiffness to weight ratio  I could understand this if Wikipedia were advocating the term specific modulus eg because it is shorter or more technical sounding or whatever  However my understanding was that Wikipedia was explicitly not in the advocacy business and that its articles should be named with the commonest term  In this case the commonest term occurs ten times as often as the other two terms  This name has the further benefit of being selfexplanatory whereas those unfamiliar with either of the other two names would have to consult a dictionary when they encounter it in a text which may well be why it is by far the commonest term  I therefore propose moving this article to Stiffness to weight ratio and linking the other two terms to it  This wont compromise findability in any way but the choice of name will indicate the most commonly used term