Question: What is the name of the automotive nameplate used by Fuji Heavy Industries, whose name is derived from the Lexicon Branding?

full_context: Document 1: Subaru Tecnica International: Subaru Tecnica International (スバルテクニカインターナショナル株式会社, Subaru Tekunika Intānashonaru Kabushiki-gaisha) , or STI (prior to 2006, STi), is Fuji Heavy Industries' motorsports division. STI, along with Prodrive of the UK specialized in the preparation of a variety of vehicles for the Subaru World Rally Team which competed in the World Rally Championship (WRC). It was founded in 1988 by Subaru Corporation (formerly known as Fuji Heavy Industries), the parent company of Subaru, to promote the company's performance-oriented identity.
Document 2: Toyota RAV4: The Toyota RAV4 is a compact crossover SUV (sport utility vehicle) produced by the Japanese automobile manufacturer Toyota. This was the first compact crossover SUV; it made its debut in Japan and Europe in 1994, and in North America in 1995. The vehicle was designed for consumers wanting a vehicle that had most of the benefits of SUVs, such as increased cargo room, higher visibility, and the option of full-time four-wheel drive, along with the maneuverability and fuel economy of a compact car. Although not all RAV4s are four-wheel-drive, RAV4 stands for "Recreational Activity Vehicle: 4-wheel drive", because the aforementioned equipment is an option in select countries.
Document 3: Fiat Fullback: The Fiat Fullback is a pickup truck from the Italian automobile manufacturer Fiat. The vehicle is practically identical to the fifth generation of the Mitsubishi L200, from which the engines also originate.
Document 4: Lexicon Branding: Lexicon Branding, Inc., is an American marketing firm founded in 1982 by David Placek. It focuses on selecting brand names for companies and products. The company devised the brand names Pentium, BlackBerry, PowerBook, Zune, Swiffer, Febreze, Subaru Outback and Forester, Toyota Scion, DeskJet, Dasani, OnStar, Embassy Suites Hotels and Metreon, among others.
Document 5: Texize: Texize Chemical Company or simply Texize, is a chemical company incorporated in the 1940s which sold industrial cleaners to textile mills, hence the name "Texize." It was also one of the first accounts of Henderson Advertising Agency, founded by James M. Henderson in 1946 in Greenville, South Carolina. It was Henderson who persuaded Texize's founder, Jack Greer, to market the company's products for household use. Texize's product line included Janitor In A Drum, Glass Plus, Fantastik, Spray 'N Wash, Vivid detergent, and many others. Its consumer line was acquired by Dow Chemical Company in 1986; Texize still markets to industrial clients.
Document 6: Reebok advertising campaigns: Reebok International Limited is a global producer of athletic footwear, apparel, and accessories and is a subsidiary of Adidas. The name comes from the Afrikaans/Dutch spelling of rhebok, an African antelope or gazelle. The company, founded in 1895, was originally called Mercury Sports but was renamed Reebok in 1960. The company's founders, Joe and Jeff Foster, found the name in a dictionary won in a race by Joe Foster as a boy; the dictionary was a South African edition, hence the spelling. Primarily selling its products in the U.K., in 1979, Paul Fireman, a US sporting goods distributor, saw a pair of Reeboks at an international trade show and negotiated to sell them in North America. Reebok has marketed itself using a variety of ad campaigns.
Document 7: Mitsubishi Outlander: The Mitsubishi Outlander is a mid-size crossover manufactured by Japanese automaker Mitsubishi. It was originally known as the Mitsubishi Airtrek when it was introduced in Japan in 2001, and was based on the Mitsubishi ASX concept vehicle exhibited at the 2001 North American International Auto Show. It was sold at Mitsubishi Japan dealership chain called "Car Plaza". The ASX (Active Sports Crossover) represented Mitsubishi's approach to the industry wide SUV trend for retaining the all-season and off-road abilities offered by a high ground clearance and four-wheel drive, while still offering car-like levels of emissions, economy and size.
Document 8: Toyota Hilux: The Toyota Hilux (also stylized as HiLux and historically as Hi-Lux) is a series of light commercial vehicles produced and marketed by the Japanese manufacturer Toyota. The majority of these vehicles were sold as pickup truck or cab chassis variants although they could be configured in a variety of body styles. Most countries used the Hilux name for the entire life of the series but in North America, the Hilux name was retired in 1976 in favor of "Truck", "Pickup Truck", or "Compact Truck". In North America the popular option package, the SR5 (Sport Rally 5-Speed), was colloquially used as a model name for the truck, even though the option package was also used on other Toyota models like the 1972 to 1979 Corolla. In 1984, the Toyota Trekker, the camper version of the Hilux, was renamed as the 4Runner in Australia and North America, and as the Hilux Surf in Japan. In 1995, Toyota introduced a new pickup model, the Tacoma in North America, discontinuing the Hilux/Pickup there. The 4Runner is now a full SUV, and the more recent models do not resemble the Tacoma.
Document 9: Davie Brown Entertainment: Davie Brown Entertainment was founded in 1980 by Jim Davie, who had created the "Pepsi Challenge" marketing program, and Brad Brown, as the entertainment marketing agency of PepsiCo, which was concerned about how much exposure its primary competitor, The Coca-Cola Company, had in the entertainment space. At the time it was founded, it was known as the "Pepsi-Cola Entertainment Group," according to the book "Madison & Vine" by Scott Donaton.
Document 10: Audi allroad quattro: The Audi allroad quattro is an automotive nameplate used by the German automobile manufacturer Audi since 1999. Audi has utilised the name "allroad quattro" to signify semi-offroad ability on two of its mainstream model lines. The main differences between the allroad and the base model are a wider track (made possible by plastic wheel arch extensions), higher ground clearance and adjustable air suspension.
Document 11: Individual branding: Individual branding, also called individual product branding, flanker brands or multibranding, can be defined as "a branding strategy in which products are given brand names that are newly created and generally not connected to names of existing brands offered by the company." This way, within the same company, each brand has a unique name, identity and image. Individual branding is a type of branding strategy contrasting with family branding, corporate branding, and umbrella branding, where the firm markets all of its product together, using the same brand name and identity. All kind of branding strategies are highly related to economic and social factors, as well as to the nature of business and consumers' needs.
Document 12: Macpac: Macpac Wilderness Equipment is a brand specialising in outdoor recreational equipment. It is best known for camping and travel equipment including backpacks, sleeping bags and technical clothing. Macpac was originally a New Zealand company, but is now 90% owned by Champ Ventures (since January 2016) with Alex Brandon as CEO. Macpac was founded by Bruce McIntrye in 1973.
Document 13: Chermayeff &amp; Geismar &amp; Haviv: Chermayeff & Geismar & Haviv (formerly Chermayeff & Geismar) is a New York-based branding and graphic design firm. It was founded in 1957 by Yale graduates Ivan Chermayeff and Tom Geismar. The firm has designed logos for such companies as Pan Am, Mobil Oil, PBS, Chase Bank, Barneys New York, The Museum of Modern Art, Xerox, Smithsonian Institution, NBC, Cornell University, National Geographic, State Farm Insurance, and many others. Ivan Chermayeff and Thomas Geismar were awarded the AIGA Medal in 1979.
Document 14: Lyoness: Since 2003, Lyoness has been the registered trademark name for a group of globally distributed (mostly privately owned, limited-liability) corporate structures, which originated in Austria. Lyoness comprises at least seven corporations registered in Switzerland, nine corporations registered in Austria and approximately 42 additional national and regional corporations all around the globe. The name ‘Lyoness’ was derived from the Celtic mythological kingdom ‘Lyonesse’. "Lyconet" was introduced in 2014 as a new trademark name for the same group of corporations.
Document 15: Subaru Outback: The Subaru Outback is an automotive nameplate used by the Japanese automobile manufacturer Fuji Heavy Industries (FHI) since 1994. The "Outback" name has been utilized on two different Subaru branded vehicles. One of these models is based on the mid-sized Subaru Legacy and the other derived from the hatchback version of the Subaru Impreza. The model is named after the vast, remote, and arid outback regions in Australia; the name is intended to emphasize the moderate off-road capability of the vehicle, while also giving a nod to the original design, which had a larger trunk "out back" than the Legacy.
ground_truth: Subaru Outback