The writer and critic José Luis García Martín says that insinuation and seduction must be used to win readers over with new technologies



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## The writer and critic José Luis García Martín says that insinuation and seduction must be used to win readers over with new technologies The director of Clarín newspaper participates in a summer course at the UJI

11/07/2013 |
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[![







![José Luis García Martín](/com/noticies/2013/07/1q/curs5garciamartin/jose_luis_garcia_martin.jpg "No video playback capabilities, please download the video below")
](/com/noticies/2013/07/1q/curs5garciamartin/jose_luis_garcia_martin.jpg)](http://www.svideo.uji.es/svideo_flash/minut/CV2013_05_Espresion_Artistica_1min.ogv )

"The reader must be win over with seduction and insinuation", has assured the writer and literary critic José Luis García Martín in the summer course “Nuevas formas de expresión artística: tecnologías digitales en la producción literaria”  that is being developed during this week in the Faculty of Humanities and Social Sciences at the Universitat Jaume I in Castellón.

The professor of Spanish Literature at the University of Oviedo has given a lecture entitled "From the literary journal to the blog: the writing of privacy in the times of Facebook", in which he has pointed out as advantages of new technologies the immediacy and the fact that they "do not allow manipulation" once published, compared to their great disadvantage that is "the lack of readers" because, in his opinion, "Privacy -except for a few cases- does not interest anyone, and we have to use other weapons like seduction or insinuation to capture the reader".

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