The UJI collaborates in the First Intermunicipal Congress on Trade Promotion in Castelló



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## The UJI collaborates in the First Intermunicipal Congress on Trade Promotion in Castelló

30/05/2017 |
SCP

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* [![Cartell congreso-comercio congresocomercio](/com/noticies/2017/05/2q/congreso-comercio/congresocomercio.jpg)](#)

Castelló will host, on 1 and 2 June 2017, the First Intermunicipal Congress on Trade Promotion, organised by Castelló City Council with the collaboration of the Universitat Jaume I, among other entities.

This event, which is addressed to all traders, entrepreneurs, institutional technicians and business executives, will be focused on the present and future challenges of retail trade, and the latest innovations to promote sales and approach different target audiences in a practical and direct way.

In the framework of the congress, which will be held at the Intur Hotel, Luis Callarisa, lecturer from the Department of Marketing and Market Research and vice-dean of the Faculty of Law and Economic Sciences at the Universitat Jaume I, will offer the lecture "Importance of social networks for businesses".

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