Babiloni: "Neuromarketing can help to improve the quality of advertising"



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## Babiloni: "Neuromarketing can help to improve the quality of advertising"

19/07/2013 |
SCP

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[![







![Fabio Babiloni](http://www.svideo.uji.es/svideo_flash/jpeg/CV2013_03_Neuromarketing.jpg "No video playback capabilities, please download the video below")
](http://www.svideo.uji.es/svideo_flash/jpeg/CV2013_03_Neuromarketing.jpg)](http://www.svideo.uji.es/svideo_flash/minut/CV2013_03_Neuromarketing_1min.ogv)

The lecturer of Physiology at the University La Sapienza in Rome Fabio Babiloni has offered the conference "Get the answers without posing the questions: how neuroscience could increase the efficacy of marketing messages?"

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