Energy transition is the key of a lecture organised by the Chair in Transformation of the Economic Model at the UJI with ATC



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## Energy transition is the key of a lecture organised by the Chair in Transformation of the Economic Model at the UJI with ATC

29/10/2019 |
SCP

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Image resource transicio-energetica-ctmeuji EduardCalvo3
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Image resource transicio-energetica-ctmeuji EduardCalvo6

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Castelló Chamber of Commerce hosted the presentation of the 15th International Congress of the Spanish Association of Ceramic Technicians (ATC), entitled *El técnico y la transformación digital*. The event was co-organized with the Chair in Transformation of the Economic Model at the Universitat Jaume I, which has the support of the Finance and Economic Model Department of the Valencian Government. The presentation included the lecture *La empresa del futuro. Transformación digital, transición energética e Industria 4.0*, by Eduard Calvo, an associate lecturer in the Department of Production, Technology and Operations Management at IESE.

In his speech, Calvo described as "a great opportunity" the digital transformation for countries like Spain, so that advances in Industry 4.0 turn labour costs into a factor without relevance and therefore discourage relocation. "We will have fewer and fewer workers in the factories, but they will be increasingly qualified, able to make decisions with great agility. In fact, agility is the new efficiency".

Prior to the lecture, the congress was officially presented. It will take place on 6, 7 and 8 November at the UJI Doctorate School and Board of Trustees building. The five thematic blocks of the meeting will be: Energy transition; Digital transformation; Technologies, large formats and additive manufacturing; Marketing and marketing challenges and, finally, New products. As a novelty, the ATC Impulsa Awards will recognize the work of young students for the best academic final projects related to the ceramic sector.

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