The ITACA research group launches a podcast on communication research



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## The ITACA research group launches a podcast on communication research The programme directed by the lecturer Esteban Galán can be followed on iTunes, Ivoox and through comtransmedia.com

27/02/2017 |
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* [![ podcast_itaca Grup_ITACA](/com/investigacio/arxiu/noticies/2017/2/podcast_itaca/Grup_ITACA.jpg)](#)

The research group on Technologies Applied to Audiovisual Communication (ITACA) from the Department of Communication Sciences at the Universitat Jaume I (UJI) has promoted a podcast on research in communication, Transmedia: el programa de investigación en comunicación, with the aim of spreading the relevant works in this field.

Esteban Galán, director of this podcast and lecturer of Audiovisual Communication and Advertising, argues that the revolution in communication "is a relevant fact for the whole society because it affects us all. Consequently, knowing the advances in research in this matter and hearing the experts’ opinion is really useful.” Galán claims the role of communication and ensures that there is demand for quality content on communication. In fact, with just one month of life, Transmedia: el programa de investigación en comunicación has become one of the most heard scientific contents in iTunes," Galán points out.

The eleven programmes broadcasted to date have addressed issues related to advertising, marketing, audiovisual communication, ethics, research, big data or social networks. The programmes have had the participation of researchers such as Homero Gil de Zúñiga from the University of Vienna, Irene García from the Glasgow Caledonian University, Julio Alonso Arévalo from the University of Salamanca, Isabel de Salas from Cardenal Herrera-CEU, Laura Bergés from the Universitad de Lleida, Francisco de Zulueta from the Universitat Politècnica de València, Juan Benavides from the Complutense University of Madrid, John Postill from the RMIT in Melbourne and Javier Marzal Felici, Domingo García Marzá and Aarón Rodríguez Serrano from the Universitat Jaume I.

The research group ITACA-UJI, directed by the professor of Audiovisual Communication and Advertising Javier Marzal Felici, studies visual culture in a wide range of fields that have as a common thread the study of audiovisual media, with a special interest in the effects of digital technologies in the production processes of meaning. Research is undertaken from a semiotic orientation, combined with the study of the conditions of production, distribution, exhibition and reception of audiovisual texts. The main research lines of the ITACA-UJI group are transmedia narratives, new communication technologies, theory and history of cinema and photography, and radio and television production.

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