Source: EURLEX
Language: en
Format: md

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| 26.6.2023 | EN | Official Journal of the European Union | C 223/24 |

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Judgment of the General Court of 3 May 2023 — Foundation for the Protection of the Traditional Cheese of Cyprus named Halloumi v EUIPO — M. J. Dairies (BBQLOUMI)

(Case T-106/22) [(1)](#ntr1-C_2023223EN.01002401-E0001)

(EU trade mark - Invalidity proceedings - EU word mark BBQLOUMI - Earlier EU collective word mark HALLOUMI - Relative grounds for invalidity - Likelihood of confusion - Detriment to reputation - Article 8(1)(b), Article 8(5) and Article 53(1)(a) of Regulation (EC) No 207/2009 (now Article 8(1)(b), Article 8(5) and Article 60(1)(a) of Regulation (EU) 2017/1001))

(2023/C 223/33)

Language of the case: English

Parties

Applicant: Foundation for the Protection of the Traditional Cheese of Cyprus named Halloumi (Nicosia, Cyprus) (represented by: S. Malynicz and C. Milbradt, lawyers)

Defendant: European Union Intellectual Property Office (represented by: D. Gája and V. Ruzek, acting as Agents)

Other party to the proceedings before the Board of Appeal of EUIPO, intervener before the General Court: M. J. Dairies EOOD (Sofia, Bulgaria) (represented by: I. Pakidanska and D. Dimitrova, lawyers)

Re:

By its action under Article 263 TFEU, the applicant seeks the annulment of the decision of the Fourth Board of Appeal of the European Union Intellectual Property Office (EUIPO) of 14 December 2021 (Case R 656/2021-4).

Operative part of the judgment

The Court:

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| 1. | Dismisses the action; |

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| 2. | Orders Foundation for the Protection of the Traditional Cheese of Cyprus named Halloumi to pay the costs. |

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