Source: EURLEX
Language: en
Format: md

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| 18.3.2019 | EN | Official Journal of the European Union | C 103/39 |

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Judgment of the General Court of 31 January 2019 — DeepMind Technologies v EUIPO (STREAMS)

(Case T-97/18) [(1)](#ntr1-C_2019103EN.01003901-E0001)

((EU trade mark - Application for EU word mark STREAMS - Absolute grounds for refusal - Descriptive character - Article 7(1)(c) and 7(2) of Regulation (EU) 2017/1001 - Previous EUIPO practice))

(2019/C 103/51)

Language of the case: English

Parties

Applicant: DeepMind Technologies Ltd (London, United Kingdom) (represented by: T. St Quintin, Barrister, K. Gilbert and G. Lodge, Solicitors)

Defendant: European Union Intellectual Property Office (represented by: V. Ruzek and D. Walicka, and subsequently by V. Ruzek and H. O’Neill, acting as Agents)

Re:

Action brought against the decision of the First Board of Appeal of EUIPO of 27 November 2017 (Case R 35/2017-1), relating to an application for registration of the word sign STREAMS as an EU trade mark.

Operative part of the judgment

The Court:

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| 1. | Dismisses the action; |

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| 2. | Orders DeepMind Technologies Ltd to pay the costs. |

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