Source: EURLEX
Language: en
Format: md

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| European flag | Official Journal  of the European Union | EN  C series |

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|  | C/2025/4764 | 8.9.2025 |

Judgment of the General Court of 23 July 2025 – Impossible Foods v EUIPO – Impossible Foods (IMPOSSIBLE BAKERS)

(Case T-67/24)
 [(1)](#ntr1-C_202504764EN.000101-E0001)

(EU trade mark - Opposition proceedings - Application for the EU figurative mark IMPOSSIBLE BAKERS - Earlier EU word mark IMPOSSIBLE - Relative ground for refusal - No likelihood of confusion - Article 8(1)(b) of Regulation (EU) 2017/1001)

(C/2025/4764)

Language of the case: English

Parties

Applicant: Impossible Foods Inc. (Redwood City, California, United States) (represented by: T. Cohen Jehoram, avocat)

Defendant: European Union Intellectual Property Office (represented by: J. Ivanauskas, acting as Agent)

Other party to the proceedings before the Board of Appeal of EUIPO, intervener before the General Court: Impossible Foods, SL (Barcelona, Spain) (represented by: M. Gallardo Meseguer, lawyer)

Re:

By its action under Article 263 TFEU, the applicant seeks the annulment of the decision of the Fifth Board of Appeal of the European Union Intellectual Property Office (EUIPO) of 12 December 2023 (Case R 1754/2023-5).

Operative part of the judgment

The Court:

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| 1. | Dismisses the action; |

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| 2. | Orders Impossible Foods Inc. to bear its own costs and to pay those incurred by Impossible Foods, SL; |

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| 3. | Orders the European Union Intellectual Property Office (EUIPO) to bear its own costs. |

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ELI: http://data.europa.eu/eli/C/2025/4764/oj

ISSN 1977-091X (electronic edition)

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