Source: EURLEX
Language: en
Format: md

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| 29.6.2020 | EN | Official Journal of the European Union | C 215/41 |

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Judgment of the General Court of 13 May 2020 — Global Brand Holdings v EUIPO (XOXO)

(Case T-503/19) [(1)](#ntr1-C_2020215EN.01004102-E0001)

(EU trade mark - Application for the EU word mark XOXO - Absolute ground for refusal - No distinctive character - Article 7(1)(b) and (2) of Regulation (EU) 2017/1001)

(2020/C 215/52)

Language of the case: English

Parties

Applicant: Global Brand Holdings, LLC (New York, New York, United States) (represented by: D. de Marion de Glatigny, lawyer)

Defendant: European Union Intellectual Property Office (represented by: A. Folliard-Monguiral, acting as Agent)

Re:

Action brought against the decision of the First Board of Appeal of EUIPO of 11 April 2019 (Case R 1413/2018-1), concerning an application for registration of the word sign XOXO as an EU trade mark.

Operative part of the judgment

The Court:

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| 1. | Dismisses the action; |

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| 2. | Orders Global Brand Holdings, LLC to pay the costs. |

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