Source: EURLEX
Language: en
Format: md

Judgment of the General Court (Eighth Chamber) of 28 April 2016 —

Gervais Danone v EUIPO — Mahou (B’lue)

(Case T‑803/14)

‛EU trade mark — Opposition proceedings — Application for the EU figurative mark B’lue — Earlier EU word mark BLU DE SAN MIGUEL — Relative ground for refusal — Likelihood of confusion — Article 8(1)(b) of Regulation (EC) No 207/2009’

| 1. | EU trade mark — Definition and acquisition of the EU trade mark — Relative grounds for refusal — Opposition by the proprietor of an earlier identical or similar mark registered for identical or similar goods or services — Likelihood of confusion with the earlier mark — Criteria for assessment (Council Regulation No 207/2009, Art. 8(1)(b)) (see paras 17, 18, 69) |

| 2. | EU trade mark — Definition and acquisition of the EU trade mark — Relative grounds for refusal — Opposition by the proprietor of an earlier identical or similar mark registered for identical or similar goods or services — Likelihood of confusion with the earlier mark — Figurative mark B’lue and word mark BLU DE SAN MIGUEL (Council Regulation No 207/2009, Art. 8(1)(b)) (see paras 20, 21, 71-75) |

| 3. | EU trade mark — Definition and acquisition of the EU trade mark — Relative grounds for refusal — Opposition by the proprietor of an earlier identical or similar mark registered for identical or similar goods or services — Similarity of the marks concerned — Criteria for assessment — Composite mark — Determination of the dominant component(s) (Council Regulation No 207/2009, Art. 8(1)(b)) (see paras 22, 23, 39) |

| 4. | EU trade mark — Definition and acquisition of the EU trade mark — Relative grounds for refusal — Opposition by the proprietor of an earlier identical or similar mark registered for identical or similar goods or services — Likelihood of confusion with the earlier mark — Weak distinctive character of the earlier mark — Effect (Council Regulation No 207/2009, Art. 8(1)(b)) (see para. 70) |

Re:

ACTION brought against the decision of the Fifth Board of Appeal of EUIPO of 30 September 2014 (Case R 1382/2013-5), relating to opposition proceedings between San Miguel, Fabricas de Cerveza y Malta, SA and Compagnie Gervais Danone.

Operative part

The Court:

| 1. | Dismisses the action; |

| 2. | Orders Compagnie Gervais Danone to pay the costs. |

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