Source: EURLEX
Language: en
Format: md

Judgment of the General Court (Second Chamber) of 7 June 2023 –  
Sanity Group v EUIPO – AC Marca Brands (Sanity Group)

(Case T‑541/22) (
[1](#t-ECR_62022TJ0541_INF_EN_01-E0001)
)

(EU trade mark – Opposition proceedings – Application for EU figurative mark Sanity Group – Earlier EU figurative mark SANYTOL – Relative ground for refusal – Detriment to reputation – Article 8(5) of Regulation (EU) 2017/1001)

| 1. | EU trade mark – Definition and acquisition of the EU trade mark – Relative grounds for refusal – Opposition by the proprietor of an earlier identical or similar mark enjoying a reputation – Extension of protection of earlier mark with a reputation to dissimilar goods or services – Aim  (European Parliament and Council Regulation 2017/1001, Art. 8(5))  (see paragraph 15) |

| 2. | EU trade mark – Definition and acquisition of the EU trade mark – Relative grounds for refusal – Opposition by the proprietor of an earlier identical or similar mark enjoying a reputation – Extension of protection of earlier mark with a reputation to dissimilar goods or services – Conditions – Link between the marks – Criteria for assessment  (European Parliament and Council Regulation 2017/1001, Art. 8(5))  (see paragraphs 16, 24, 25, 59-62) |

| 3. | EU trade mark – Definition and acquisition of the EU trade mark – Relative grounds for refusal – Opposition by the proprietor of an earlier identical or similar mark enjoying a reputation – Extension of protection of earlier mark with a reputation to dissimilar goods or services – Conditions – Taking unfair advantage of the distinctive character or repute of the earlier mark – Detriment to the distinctive character or repute of the earlier mark – Relevant public  (European Parliament and Council Regulation 2017/1001, Art. 8(5))  (see paragraph 20) |

| 4. | EU trade mark – Definition and acquisition of the EU trade mark – Relative grounds for refusal – Opposition by the proprietor of an earlier identical or similar mark enjoying a reputation – Extension of protection of earlier mark with a reputation to dissimilar goods or services – Figurative marks Sanity Group and SANYTOL  (European Parliament and Council Regulation 2017/1001, Art. 8(5))  (see paragraphs 21, 22, 35-42, 46, 50, 53, 66, 71) |

Operative part

The Court:

| 1. | Dismisses the action; |

| 2. | Orders Sanity Group GmbH to pay the costs. |

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(
[1](#c-ECR_62022TJ0541_INF_EN_01-E0001)
) [OJ C 408, 24.10.2022](./../../../legal-content/EN/AUTO/?uri=OJ:C:2022:408:TOC).

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