Source: EURLEX
Language: en
Format: md

Judgment of the General Court (Sixth Chamber) of 3 May 2023 –  
FFI Female Financial Invest v EUIPO – MLP Finanzberatung (Financery)

(Case T‑7/22) (
[1](#t-ECR_62022TJ0007_INF_EN_01-E0001)
)

(EU trade mark – Opposition proceedings – Application for the EU word mark Financery – Earlier EU word mark financify – Relative ground for refusal – Likelihood of confusion – Article 8(1)(b) of Regulation (EU) 2017/1001)

| 1. | EU trade mark – Definition and acquisition of the EU trade mark – Relative grounds for refusal – Opposition by the proprietor of an identical or similar earlier mark registered in respect of identical or similar goods or services – Likelihood of confusion with the earlier mark – Criteria for assessment  (European Parliament and Council Regulation 2017/1001, Art. 8(1)(b))  (see paragraphs 14, 81) |

| 2. | EU trade mark – Definition and acquisition of the EU trade mark – Relative grounds for refusal – Opposition by the proprietor of an identical or similar earlier mark registered in respect of identical or similar goods or services – Likelihood of confusion with the earlier mark – Assessment of the likelihood of confusion – Determination of the relevant public – Attention level of the public  (European Parliament and Council Regulation 2017/1001, Art. 8(1)(b))  (see paragraphs 19, 91) |

| 3. | EU trade mark – Definition and acquisition of the EU trade mark – Relative grounds for refusal – Opposition by the proprietor of an identical or similar earlier mark registered in respect of identical or similar goods or services – Similarity between the goods or services in question – Criteria for assessment  (European Parliament and Council Regulation 2017/1001, Art. 8(1)(b))  (see paragraphs 22, 30) |

| 4. | EU trade mark – Definition and acquisition of the EU trade mark – Relative grounds for refusal – Opposition by the proprietor of an identical or similar earlier mark registered in respect of identical or similar goods or services – Similarity between the goods or services in question – Criteria for assessment – Computer software or programs  (European Parliament and Council Regulation 2017/1001, Art. 8(1)(b))  (see paragraphs 31, 32) |

| 5. | EU trade mark – Definition and acquisition of the EU trade mark – Relative grounds for refusal – Opposition by the proprietor of an identical or similar earlier mark registered in respect of identical or similar goods or services – Similarity of the marks concerned – Criteria for assessment – Assessment of the distinctive character of an element of which a trade mark is composed  (European Parliament and Council Regulation 2017/1001, Art. 8(1)(b))  (see paragraphs 45-47, 52, 56-58, 83, 84) |

| 6. | EU trade mark – Definition and acquisition of the EU trade mark – Relative grounds for refusal – Opposition by the proprietor of an identical or similar earlier mark registered in respect of identical or similar goods or services – Similarity of the marks concerned – Criteria for assessment – Account taken of an element of a mark having a descriptive character – Included  (European Parliament and Council Regulation 2017/1001, Art. 8(1)(b))  (see paragraph 59) |

| 7. | EU trade mark – Definition and acquisition of the EU trade mark – Relative grounds for refusal – Opposition by the proprietor of an identical or similar earlier mark registered in respect of identical or similar goods or services – Likelihood of confusion with the earlier mark – Word mark Financery and word mark financify  (European Parliament and Council Regulation 2017/1001, Art. 8(1)(b))  (see paragraphs 69, 74, 80, 94, 95) |

Operative part

The Court:

| 1. | Dismisses the action; |

| 2. | Orders FFI Female Financial Invest GmbH to pay the costs. |

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(
[1](#c-ECR_62022TJ0007_INF_EN_01-E0001)
) [OJ C 84, 21.2.2022](./../../../legal-content/EN/AUTO/?uri=OJ:C:2022:084:TOC).

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