Source: EURLEX
Language: en
Format: md

Judgment of the General Court (Seventh Chamber) of 21 February 2024 – Azalee Cosmetics v EUIPO – L’Oréal (UK) (LA CRÈME LIBRE)

(Case T‑765/22) (
[1](#t-ECR_62022TJ0765_INF_EN_01-E0001)
)

(EU trade mark – Opposition proceedings – Application for the EU figurative mark LA CRÈME LIBRE – Earlier EU word mark LIBRE – Relative ground for refusal – Likelihood of confusion – Article 8(1)(b) of Regulation (EU) 2017/1001)

| 1. | EU trade mark – Definition and acquisition of the EU trade mark – Relative grounds for refusal – Opposition by the proprietor of an identical or similar earlier mark registered in respect of identical or similar goods or services – Likelihood of confusion with the earlier mark – Criteria for assessment  (European Parliament and Council Regulation 2017/1001, Art. 8(1)(b))  (see paragraphs 16-18, 97, 105) |

| 2. | EU trade mark – Definition and acquisition of the EU trade mark – Relative grounds for refusal – Opposition by the proprietor of an identical or similar earlier mark registered in respect of identical or similar goods or services – Likelihood of confusion with the earlier mark – Assessment of the likelihood of confusion – Determination of the relevant public – Level of attention of the public  (European Parliament and Council Regulation 2017/1001, Art. 8(1)(b))  (see paragraphs 24, 25) |

| 3. | EU trade mark – Definition and acquisition of the EU trade mark – Relative grounds for refusal – Opposition by the proprietor of an identical or similar earlier mark registered in respect of identical or similar goods or services – Similarity between the goods or services in question – Criteria for assessment  (European Parliament and Council Regulation 2017/1001, Art. 8(1)(b))  (see paragraphs 28, 33, 42, 49) |

| 4. | EU trade mark – Definition and acquisition of the EU trade mark – Relative grounds for refusal – Opposition by the proprietor of an identical or similar earlier mark registered in respect of identical or similar goods or services – Likelihood of confusion with the earlier mark – Figurative mark LA CRÈME LIBRE and word mark LIBRE  (European Parliament and Council Regulation 2017/1001, Art. 8(1)(b))  (see paragraphs 27, 45, 50, 51, 56, 79, 80, 87, 96, 104, 115-118) |

Operative part

The Court:

| 1. | Dismisses the action; |

| 2. | Orders Azalee Cosmetics to pay the costs. |

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(
[1](#c-ECR_62022TJ0765_INF_EN_01-E0001)
) [OJ C 45, 6.2.2023](./../../../legal-content/EN/AUTO/?uri=OJ:C:2023:045:TOC).

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