Source: EURLEX
Language: en
Format: md

Judgment of the General Court (Single Judge) of 9 December 2020 –  
easyCosmetic Swiss v EUIPO – UWI (easycosmetic)

(Case T‑858/19)

(EU trade mark – Invalidity proceedings – EU word mark easyCosmetic – Absolute ground for refusal – Descriptive character – Article 7(1)(c) of Regulation (EC) No 207/2009 (now Article 7(1)(c) of Regulation (EU) 2017/1001))

| 1. | EU trade mark – Definition and acquisition of the EU trade mark – Absolute grounds for refusal – Marks composed exclusively of signs or indications capable of designating the characteristics of a product or service – Meaning  (Council Regulation No 207/2009, Art. 7(1)(c))  (see paras 16, 19, 20, 22) |

| 2. | EU trade mark – Definition and acquisition of the EU trade mark – Absolute grounds for refusal – Marks composed exclusively of signs or indications capable of designating the characteristics of a product or service – Aim – Need to preserve availability  (Council Regulation No 207/2009, Art. 7(1)(c))  (see para. 17) |

| 3. | EU trade mark – Definition and acquisition of the EU trade mark – Absolute grounds for refusal – Marks composed exclusively of signs or indications capable of designating the characteristics of a product or service – Meaning – Neologism consisting of elements descriptive of characteristics of the goods or services concerned – Whether included where the nature of the combination is not unusual  (Council Regulation No 207/2009, Art. 7(1)(c))  (see paras 18, 32) |

| 4. | EU trade mark – Definition and acquisition of the EU trade mark – Application for registration of a sign for all the goods or services falling within the same category – Assessment of the descriptiveness of the sign concerning all the goods or services  (Council Regulation No 207/2009, Art. 7(1)(c))  (see para. 21) |

| 5. | EU trade mark – Definition and acquisition of the EU trade mark – Absolute grounds for refusal – Marks composed exclusively of signs or indications capable of designating the characteristics of a product or service – Word mark easyCosmetic  (Council Regulation No 207/2009, Art. 7(1)(c))  (see paras 27, 31, 34, 38, 39) |

Re:

Action brought against the decision of the Second Board of Appeal of EUIPO of 4 October 2019 (Case R 973/2019-2), relating to invalidity proceedings between UWI and easyCosmetic Swiss.

Operative part

The Court:

| 1. | Dismisses the action; |

| 2. | Orders EasyCosmetic Swiss GmbH to bear its own costs and to pay those incurred by the European Union Intellectual Property Office (EUIPO); |

| 3. | Orders UWI Unternehmensberatungs- und Wirtschaftsinformations GmbH to bear its own costs. |

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