Source: EURLEX
Language: en
Format: md

Judgment of the General Court (Sixth Chamber) of 6 March 2024 –  
Drinks Prod v EUIPO – Coolike-Regnery (VIVIASEPT)

(Case T‑796/22) (
[1](#t-ECR_62022TJ0796_INF_EN_01-E0001)
)

(EU trade mark – Opposition proceedings – Application for EU figurative mark VIVIASEPT – Earlier EU word mark VIBASEPT – Relative ground for refusal – Likelihood of confusion – Article 8(1)(b) of Regulation (EU) 2017/1001)

| 1. | Action for annulment – Jurisdiction of the EU judicature – Request that directions be issued to an institution – Precluded  (Art. 263 TFEU)  (see paragraph 14) |

| 2. | EU trade mark – Appeals procedure – Action before the EU judicature – Jurisdiction of the General Court – Re-evaluation of the facts in the light of evidence produced for the first time before it – Not included  (European Parliament and Council Regulation 2017/1001, Art. 72; Rules of Procedure of the General Court, Art. 188)  (see paragraphs 17, 19) |

| 3. | EU trade mark – Definition and acquisition of the EU trade mark – Relative grounds for refusal – Opposition by the proprietor of an identical or similar earlier mark registered in respect of identical or similar goods or services – Likelihood of confusion with the earlier mark – Criteria for assessment  (European Parliament and Council Regulation 2017/1001, Art. 8(1)(b))  (see paragraphs 24-26, 77) |

| 4. | EU trade mark – Definition and acquisition of the EU trade mark – Relative grounds for refusal – Opposition by the proprietor of an identical or similar earlier mark registered in respect of identical or similar goods or services – Likelihood of confusion with the earlier mark – Assessment of the likelihood of confusion – Determination of the relevant public – Level of attention of the public  (European Parliament and Council Regulation 2017/1001, Art. 8(1)(b))  (see paragraph 28) |

| 5. | EU trade mark – Definition and acquisition of the EU trade mark – Relative grounds for refusal – Opposition by the proprietor of an identical or similar earlier mark registered in respect of identical or similar goods or services – Similarity between the goods or services in question – Criteria for assessment  (European Parliament and Council Regulation 2017/1001, Art. 8(1)(b))  (see paragraph 31) |

| 6. | EU trade mark – Definition and acquisition of the EU trade mark – Relative grounds for refusal – Opposition by the proprietor of an identical or similar earlier mark registered in respect of identical or similar goods or services – Likelihood of confusion with the earlier mark – Figurative mark VIVIASEPT and word mark VIBASEPT  (European Parliament and Council Regulation 2017/1001, Art. 8(1)(b))  (see paragraphs 35, 48, 60, 66, 71, 78, 79) |

| 7. | EU trade mark – Definition and acquisition of the EU trade mark – Relative grounds for refusal – Opposition by the proprietor of an identical or similar earlier mark registered in respect of identical or similar goods or services – Similarity between the marks concerned – Criteria for assessment – Composite mark – Assessment of the distinctive character of an element of a trade mark  (European Parliament and Council Regulation 2017/1001, Art. 8(1)(b))  (see paragraphs 41, 44, 46, 47, 50-52, 58, 65) |

Operative part

The Court:

| 1. | Dismisses the action; |

| 2. | Orders Drinks Prod SRL, the European Union Intellectual Property Office (EUIPO) and Coolike-Regnery GmbH each to bear their own costs. |

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(
[1](#c-ECR_62022TJ0796_INF_EN_01-E0001)
) [OJ C 54, 13.2.2023](./../../../legal-content/EN/AUTO/?uri=OJ:C:2023:054:TOC).

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