Source: EURLEX
Language: en
Format: md

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| 4.7.2016 | EN | Official Journal of the European Union | C 243/36 |

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Action brought on 25 April 2016 — Make up for ever v EUIPO — L’Oréal (MAKE UP FOR EVER PROFESSIONAL)

(Case T-185/16)

(2016/C 243/39)

Language in which the application was lodged: French

Parties

Applicant: Make up for ever SA (Paris, France) (represented by: C. Caron, lawyer)

Defendant: European Union Intellectual Property Office (EUIPO)

Other party to the proceedings before the Board of Appeal: L’Oréal (Paris, France)

Details of the proceedings before OHIM

Proprietor of the trade mark at issue: Applicant

Trade mark at issue: EU figurative trade mark containing the word elements ‘MAKE UP FOR EVER PROFESSIONAL’ — EU trade mark No 3 371 341

Procedure before EUIPO: Proceedings for a declaration of invalidity

Contested decision: Decision of the Fifth Board of Appeal of the EUIPO of 5 February 2016 in Case R 3222/20014-5

Form of order sought

The applicant claims that the Court should:

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| — | conclude that the semi-figurative EU trade mark ‘MAKE UP FOR EVER PROFESSIONAL’ No 3 371 341 is valid for all of the goods and services covered by the filing; |

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| — | annul the contested decision; |

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| — | refer the case back to the EUIPO for further action, if necessary; |

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| — | order the company L’Oréal to pay the costs arising from the proceedings before the Cancellation Division of the EUIPO, the Board of Appeal of the EUIPO and the present proceedings before the General Court. |

Pleas in law

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| — | Infringement of Article 7(1)(b) and (c) of Regulation No 207/2009; |

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| — | Infringement of Article 7(3) of Regulation No 207/2009. |

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