the australian state of united south wales ( nsw ) launched its next anti - cannabis campaign in sydney 2010 . the campaign , which directly involves 14 to 19 year - old aims to reduce the population of young people experimental with the drug . the results follow a reduction of cannabis laws in sydney last year . the advertisements , which nc health has cost at aud $ 600 , 000 will employ a variety of print media placement at bus stops and in youth magazines in addition to advertisements on websites such as myspace and msn . print ads feature a tag line telling " pot . it mightn ' t burn you , but it could turn you into a dickhead " .
children are likely to resume smoking tobacco when young .