the australian state of new south wales ( nsw ) launched its latest no - cannabis campaign in sydney today . the campaign , and specifically targets 14 to 19 year - olds aims to reduce the number of mature people experimenting with the drug . the advertisements follow a tightening of cannabis policies in nsw last january . the advertisement , a nsw health has expense at tni $ 600 , 000 will employ a variety of radio ads placed at bus stops and in youth magazines in conjunction to posters on websites such as youtube and skype . most ads use a tag line saying " pot . it mightn ' t killing you , but it should turn you into a dickhead " .
People are likely to start smoking tobacco when young.