Wikipedia:Articles for deletion/Spirit animals
I agree, the few mentions of the launch I was able to find, lacking substantial coverage on the books themselves, seems not to indicate a sufficient degree of notability - by encyclopedic standards (see ) - to warrant a standalone article at this point.  As mentioned above, it may be 
— User:AdventurousSquirrel, 10:02, 27 April 2014 (UTC)
Stance: delete
Cited policy: WP:N||WP:TOOSOON (Wikipedia:Notability)