Wikipedia:Articles for deletion/Luke Cutforth (2nd nomination)
This is one of those frustrating cases where we have someone who is fairly popular on YouTube (not PewDiePie or Smosh proportions, but is still known), has participated in various things with notable persons, and has received some notice at his school. The problem here is that none of this has really translated into coverage in places that Wikipedia would consider to be notable. Of the sources on the article, almost all of them would be considered  or otherwise unusable as a source that could show notability. Some don't even mention Cutforth at all. Some, as in the case of the iTunes links, are actually merchant sources and are considered to be inappropriate to add to Wikipedia in general for any purpose. (As iTunes's primary purpose is to sell you things- its use as a database is secondary.) Cutforth is popular, but  does not automatically give notability- it makes it more likely you'll find coverage, but isn't a guarantee in and of itself.  (Cutforth's association with other notable persons, groups) pretty much says the same thing: it makes coverage more likely, but still not a guarantee. The biggest claim to fame is the music he's made with other people, but unfortunately there's little to no coverage for these singles and as he's not actually part of the groups he participated with, we can't use their notability towards Cutforth's. As far as the awards go, I can't see where anyone actually covered his wins in any reliable sources. His university did, but they're primary sources and can't be used since it's very much in their best interest to cover a student who won an award. Most of what I found were mentions in passing, like http://www.perthnow.com.au/youtube-killing-the-tv-star/story-fn6o0xxk-1226313687651?nk=87f744d0b5160f63ef7f45735222f200 this source and http://www.entertainment-focus.com/music-section/music-news/vamps-unveil-charity-version-new-single/ this source. It just looks to be a case of  in this instance. It's frustrating since Cutforth has done more than the average YouTube celebrity and has a bit more coverage, but in all it's just not enough for what we look for on Wikipedia. If anyone wants to userfy this, I don't see any problem with that
— NONE, 03:45, 28 October 2014 (UTC)
Stance: delete
Cited policy: WP:PRIMARY||WP:POPULARITY||WP:NOTINHERITED||WP:TOOSOON (Wikipedia:No original research)