Wikipedia:Articles for deletion/Evolution Diet
does not appear to meet any reasonable notability requirements - see , which quite rightly notes that a "''simple Google...is fraught with problems and has been deprecated as a positive notability test''".  "Evolution Diet" is also a brand of vegan pet food plus other things - a more useful Google, for instance with "+Morse -Amazon" http://www.google.com/search?hl=en&lr=&safe=off&client=safari&rls=en&q=%22evolution+diet%22+%2Bmorse+-amazon+-wikipedia&btnG=Search doesn't seem to bring up anything except sales links and various directory entries and placements, without anything useful in establishing independent notability that I could see.  Self-publication and self-written articles (as is the case here) do indeed raise the bar on establishing notability (see the "self-publication" and "self-interested creation" sections).  Finally, all Keep noms to date have been directly associated with the book
— User:Oberst, 07:35, 5 September 2006 (UTC)
Stance: delete
Cited policy: WP:BK (Wikipedia:Notability)