Wikipedia:Articles for deletion/Performance-based advertising
per . I'm sure this terminology has been used inconsistently by a few people in the industry. But that's not what Wikipedia is for. Wikipedia articles are about objective phenomena that people widely agree what they are. This is an essay at best. No third party sources exist to really establish this as a separate phenomenon. It would be ok with me if someone could redirect this to an advertising-related article with a section on this type of thing
— User:Vcessayist, 00:19, 7 October 2012 (UTC)
Stance: delete
Cited policy: WP:NEOLOGISM (Wikipedia:Wikipedia is not a dictionary)