Wikipedia:Articles for deletion/AirTags (2nd nomination)
as in first deletion debate on the overwhelming strength of tier-one English language reliable sources.  explains why appealing to precedent is fraught even in an apples-to-apples comparison. This is not even such an apples-to-apples situation wrt iPhone 12; it is a new product line, not an incremental edition, creating an entire new location-based network ecosystem and a Pandora's box of privacy and security considerations, as well as https://9to5mac.com/2020/05/29/tiles-antitrust-claims-against-apple/ monopoly concerns and lawsuits noted by the sources
— User:Bri, 15:11, 18 November 2020 (UTC)
Stance: keep
Cited policy: WP:OTHERSTUFFDOESNTEXIST (Wikipedia:Arguments to avoid in deletion discussions)