Noogenesis: the evolution of the reaction rate. In unicellular organism – the rate of movement of ions through the membrane 10 in -10 degrees m/s, water through the membrane 10 in -6 degree m/s, intracellular liquid (cytoplasm) 2∙10 in -5 degree m/s; Inside multicellular organism - the speed of blood through the vessels ~0.05 m/s, the momentum along the nerve fibers ~100 m/s; In population (humanity) – communications: sound (voice and audio) ~300 km/h, quantum-electron ~3∙10 in 8 degree m/s (the speed of radio-electromagnetic waves, electric current, light, optical, tele-communications).