The view could be either the SW Corner or the NW Corner of SW 5th and Alder, although "The Oregonian" says, "SW Corner of 5th and Alder Sts. Lipman-Wolfe & Cos New Store Site." That site would be occupied in 1915 by the first expansion of the 1909 Meier and Frank Building. The 1909 Lipman-Wolfe Building was constructed at the northwest corner of SW 5th and Alder. The highrise building on the left of the photograph almost looks like the Selling Building, but construction there didn't begin until 1910.