title_body: Authoring Kindle ebook from MS Word document - how to prevent pictures from stretching? I am in the process of authoring a Kindle book. I am using MS Word for the authoring.  I am following these steps for converting the .DOCX to .MOBI.
  
  MS Word --> Kindle Previewer --> Export to MOBI 
  
  I am hoping somebody in this community would be able to guide with me as to how to correctly embed pictures in MS Word so that Kindle does not stretch the images.
  Example:
  
  Expected image layout
  
  
  
  
  
  Actual rendition on Kindle Reader for Windows
  
  
  
  
  Steps followed for embedding images
  
  Insert tab --> Pictures --> Select file from disk
  
  
  
  Using Kindle Create gives different results
  
  
  
  I tried the tool Kindle Create. When I preview the book by clicking the Preview button everything looks fine.  I am confused now. Should I publish using Kindle Create or Kindle Previewer
upvoted_answer: I would like to answer my own question.
  
  What did not work
  
  If you convert the DOCX to MOBI using the Export option of Amazon's Kindle Previewer tool then you are going to face the problem with images stretching horizontally
  
  What worked  
  
  
  Convert the DOCX to filtered HTML (Save As dialog)
  Use Calibre to generate a MOBI file by pointing it to the HTML file that was exported out of MS Word
  I had to fine tune some settings in Calibre (e.g. show ToC at the beginning). But, the result is very close to what I had expected.