Original sentence: It includes the stylized Chinese characters "香港" (for "Hong Kong") with the Roman letters "HK" incorporated in it in the shape of a dragon.The Brand Hong Kong is a symbol used for promoting Hong Kong as a brand
Edited sentence: Brand Hong Kong (BrandHK) was launched in 2001 as a strategic programme designed to promote Hong Kong as Asia’s world city.Hong Kong is a dynamic physical and cultural metropolis with world-class infrastructure in Asia’s most strategic location – the heart of an international network of people with a unique record of achievement.Hong Kong’s positioning as Asia’s world city recognizes that Hong Kong is where opportunity, creativity and entrepreneurship converge, underpinned by the rule of law and a free, cosmopolitan society