Original sentence: In April 2018, DiGiorno took part in a social media competition campaign run by internet entertainers Kinda Funny titled "1st Annual Best Friend Tournament".The Twitter poll–based competition saw DiGiorno beating competition such as Napa Smith Gallery, Portillo's Restaurants and Oreo.The frozen pizza brand reached the semifinals where they were narrowly beaten by Rooster Teeth employee Barbara Dunkelman, who received 55% of 72,820 votes cast (the highest in the competition)
Edited sentence: DiGiorno's success in the competition is in part down to their engagement and interaction on social media.In April 2018, DiGiorno took part in a social media competition campaign ran by internet entertainers Kinda Funny titled "1st Annual Best Friend Tournament".The frozen pizza brand reached the semi finals where they were narrowly beaten by Rooster Teeth employee Barbara Dunkelman, who received 55% of 72,820 votes cast (the highest in the competition).The twitter poll based competition saw DiGiorno beating competition such as Napa Smith Gallery, Portillo's Restaurants and Oreo