Original sentence: , employee drug testing) shunned by the early Rolling Stone magazine.For all too many of its veteran readers, it seemed like Rolling Stone's final sellout, much the same as had happened with the pop video channel MTV.In the early 2000s, losing advertiser money and thus revenue due to the rapid rise of quasi-porn magazines such as Maxim and FHM, Rolling Stone reinvented itself, targeting a lower age group, and offering more sex.It embraced and reported on the hippycounterculture during the late 1960s and 1970s, and its rise to fame was synchronous with that such bands as the Grateful Dead.Rolling Stone websiteRolling Stone magazine is music and music industry magazine that was founded in San Francisco in 1967 by its editor and publisher Jann Wenner.The magazine moved to New York to be closer to the advertising industry, and many date its decline from this point on.The magazine was so popular during this era that a song dedicated to it, "Cover of the Rolling Stone" by Dr Hook & the Medicine Show, became a hit single
Edited sentence: , employment drug testing) shunned by the early Rolling Stone magazine.A music and music industry magazine started in San Francisco in 1967 by journalist and editor Jann Wenner, Rolling Stone magazine embraced the hippie/free-love/drug counterculture during the early 1960s and 1970s, and was pivotal in the rise to fame of such bands as the Grateful Dead.In the early 2000s, losing advertiser money and thus revenue due to the rapid rise of male, near-pornographic magazines such as Maxim and FHM, Rolling Stone began a mass commercialization process, targeting a lower age group, and more sex.Many see this as Rolling Stone's final sellout, much like MTV, which now seems one long-running advertisement, with more 'behind the show' than actual shows.The magazine was so popular during this era that a song dedicated to it, "Cover of the Rolling Stone" by Dr Hook & the Medicine Show, became a hit single in itself