Edited sentence: PPL (Pay per Lead) is the new trend to market your products or services online.The buyers are virtually brought to the supplier's doorstep; it is up to the supplier sales techniques to close the deal.There are companies in the market that offers an effective PPL (Pay per Lead) marketing services (one such example would be -- ).With PPL, there is no blind searching for buyers as with traditional methods of online marketing, and the closeness to the buyer is greatly improved in contrast to PPC (Pay per Click) advertising