Mark Tungate
 Mark Tungate is a British writer based in Paris France. He is the author of Media Monoliths: How Media Brands Thrive and Survive (2004) Fashion Brands: Branding Style From Armani to Zara (2005 Third Edition 2012) Adland: A Global History of Advertising (2007 Second Edition 2013) (listed among the best business books of 2007 by Library Journal) 'Branded Beauty: How Marketing Changed the Way We Look (2011) and Branded Male: Marketing to Men (2008) all published by Kogan Page.