# How Gastronomic Image Shapes Tourism Competitiveness: An Approach with Sentiment Analysis
## 4 Results Evaluation
### Sentiment Analysis Result  
Regarding sentiment analysis, the VADER algorithm [50] was applied to the comments analysed by region. The Algarve has the highest positive reviews ratio of 0.21%, followed  
\begin{table}
\begin{tabular}{c c c c c c c c c c} \hline \hline \multirow{2}{*}{**City**} & \multirow{2}{*}{\begin{tabular}{c} **Tourism** \\ **Destination** \\ \end{tabular} } & \multicolumn{2}{c}{**First Keyword**} & \multicolumn{2}{c}{**Second Keyword**} & \multicolumn{2}{c}{**Third Keyword**} & \multicolumn{2}{c}{**Fourth Keyword**} & \multicolumn{2}{c}{**Five Keywords**} \\ \cline{3-11}  & & **Keyword** & **TF-IDF** & **Keyword** & **TF-IDF** & **Keyword** & **TF-IDF** & **Keyword** & **TF-IDF** \\ \hline Faro & Algarve & streets & 0.012 & country & 0.009 & discover & 0.009 & lobster & 0.007 & balanced & 0.006 \\ \hline Alicante & Costa Blanca & jamon & 0.043 & lively & 0.026 & square & 0.018 & bravas & 0.014 & comer & 0.014 \\ \hline Almeria & \begin{tabular}{c} Costa \\ Almeria \\ \end{tabular} & bravas & 0.020 & cheek & 0.015 & melted & 0.011 & positive & 0.011 & willing & 0.011 \\ \hline Cadiz & \begin{tabular}{c} Costa de la \\ Luz \\ \end{tabular} & bistro & 0.018 & buenavista & 0.013 & meats & 0.012 & balanced & 0.011 & orange & 0.011 \\ \hline Granada & \
\begin{tabular}{c} Costa \\ Tropical \\ \end{tabular} & September & 0.017 & hummus & 0.014 & orange & 0.011 & bone & 0.009 & soup & 0.008 \\ \hline Huelva &
\begin{tabular}{c} Costa de la \\ Luz \\ \end{tabular} & upstairs & 0.024 & quirky & 0.021 & foodie & 0.013 & creamy & 0.012 & tataki & 0.012 \\ \hline Malaga & Costa del Sol & journey & 0.021 & buenavista & 0.015 & luckily & 0.013 & spectacular & 0.011 & travel & 0.010 \\ \hline Murcia & Costa Calida & Google & 0.009 & hummus & 0.009 & terribe & 0.008 & balanced & 0.006 & blown & 0.006 \\ \hline \hline \end{tabular}
\end{table}
Table 6: TF-IDF Analysis Applied to Comments on the Gastronomy of Each Region. Source: Own elaboration.  
\begin{table}
\begin{tabular}{c c c c c} \hline \hline \multirow{2}{*}{\
\begin{tabular}{c} **Tourism** \\ **Destination** \\ \end{tabular} } & \multirow{2}{*}{**Food Average**} & \multirow{2}{*}{**Service Average**} & \multirow{2}{*}{**Value Average**} & \multirow{2}{*}{
\begin{tabular}{c} **Global** \\ **Assessment** \\ **Average** \\ \end{tabular} } \\ \hline Algarve & 4.71 & 4.86 & 4.64 & 4.79 \\ \hline Costa Blanca & 4.70 & 4.81 & 4.57 & 4.81 \\ \hline Costa Almeria & 4.62 & 4.60 & 4.48 & 4.50 \\ \hline Costa de la Luz & \multirow{2}{*}{4.48} & \multirow{2}{*}{4.56} & \multirow{2}{*}{4.48} & \multirow{2}{*}{4.66} \\ (Cádaiz) & & & & & \\ \hline Costa Tropical & 4.83 & 4.88 & 4.63 & 4.90 \\ \hline Costa de la Luz & \multirow{2}{*}{4.50} & \multirow{2}{*}{4.37} & \multirow{2}{*}{4.12} & \multirow{2}{*}{4.40} \\ (Huelva) & & & & & \\ \hline Costa del Sol & 4.72 & 4.80 & 4.59 & 4.93 \\ \hline Costa Calida & 4.61 & 4.51 & 4.20 & 4.53 \\ \hline \hline \end{tabular}
\end{table}
Table 5: Algarve Region and the Competitive Destinations, in Terms of Food Service, Value and Overall Assessment. Source: Own elaboration.  
by the Costa Tropical region, with 0.20%. However, the Costa del Sol region presents a higher average sentiment obtained and the average review rating, followed by the Costa Tropical and the Algarve with identical scores. In the Costa Tropical, more reviews were obtained. However, it is in the Costa Calida that the comments are longer, as they consist, on average, of the largest number of words and characters, as shown in Table 7. Although Spanish food is integrated into Mediterranean cuisine, it has its own traditions and unique dishes that distinguish it within the broader context of the Mediterranean diet. Spanish food consists of typical dishes such as paella, tapas, gazpacho, and jamon iberico. The Mediterranean is based on a balanced diet, emphasising vegetables, fruits, cereals, fish, and olive oil.