## 3 The Being Example Platform
Figure 3: BeingExample participation model. Figure 2: BeingExample honeycomb model. The platform structure is not optimized for classroom content management. This platform is not an LCMS, however it will be measured and analyzed in a similar way to learning analytics in this type of systems. It can be considered a type of academic analytics [31], and is closer to, but not the same as, social learning analytics [35]. Communication, initiative and participation have been chosen as measures following an analysis of the social skills officially required by the European Commission in their recommendations on key competences for lifelong learning [36]. In the United States, there is also an unofficial and accepted trend in social skills called 21 st century skills (21 st century skills 2016). As well as the three measures chosen, we also have skills more closely related to social media interactions. Regarding online data, the system tracks elements such as: (1) (V) Number of votes (positive, negative or neutral); (2) (C) Number of comments made; (3) (GIn) Number of groups where the user is a participant; (4) (L) Number of logins; (5) (I) Number of shared items; (6) (E) Number of examples created; (7) (G) Number of groups created; (8) (Q) Number of questions created; (9) (Cn) Connections created with other users. Online data may be collected by groups and/or by individuals (student/teacher). As depicted in Table 1, each one of the interactions tracked by the system has been classified into communication, participation and initiative. Besides, this figure shows that BeingExample interactions are compared with Twitter and Facebook interactions. It also shows the corresponding reward associated with each of the elements tracked by the system. Table 1 shows that these rewards are oriented to information sharing and group work, as the BECs are awarded when performing this type of interactions. Finally, all these interactions are tracked for analysis. In the following paragraphs, we outline the relevant data from the tables above and compare the features of Facebook, Twitter, Edmodo, Tweacher [37] and BeingExample, as shown in Table 2. Regarding connections in Facebook, users have friends and may follow or like other users and/or pages. In Twitter there are followers. Tweacher and Edmodo do not facilitate connections between students, but Edmodo does enable connections between educators. However, in BeingExample, connections are created automatically through participation, but cannot be requested. \begin{table}
\begin{tabular}{c c c c c} \hline \hline
**Measurement** & **BE Action** & **BE Rewards \({}^{**}\)** &
\begin{tabular}{c} **Facebook** \\ **Actions** \\ \end{tabular} & **Twitter Action** \\ \hline Communication & Login (L) & None & Login & Login \\  & Comment (C) & 1 \({}^{*}\) & Comment & Reply \\  & Create a & None & Create a pool & Create a pool \\  & Question (Q) & & & \\  & Automatic & None & & \\  & Connection (Cn) & & & \\  & & & & \\ \hline Participation & Vote (V) & 1 \({}^{*}\) & Likes & Like/Favourite \\  & Items Shared (I) & 1 \({}^{*}\) & Share Info & Re-Tweet \\  & Groups In (Gln) & 1 \({}^{*}\) & Groups In & Lists In \\ \hline Initiative & Create an & 2 & Create a Post & Create a Tweet \\  & Example (E) & & & \\  & Create a Group & 3 & Create a & Create a List \\  & (G) & & & \\  & & & & \\ \hline \hline \end{tabular} \({}^{*}\) If that interaction creates a connection the user receives one BECoin. \({}^{**}\) BeingExample rewards are given in BECs, and these may be exchanged for extra points in class.  
\end{table} 
Table 1: BE rewards and comparison between Twitter, Facebook and BE functionalities. Monitoring options are a key tool for teachers. Facebook, Twitter and Tweacher have no special monitoring features for teachers. Edmodo and BeingExample have monitoring features that can help teachers to take decisions through their teaching process. BeingExample does not implement private messages, ranking options and leadership measures. This deliberate approach does not appear in the other platforms analyzed.