###### Abstract  
An interesting research problem in the supply chain industry is evaluating and determining the provenance of physical goods--demonstrating the authenticity of luxury goods such as bottled wine. However, many supply chain systems and networks have been built and implemented with centralized system architecture, relying on centralized authorities or any form of intermediary, and leading to issues such as single-point processing, storage and failure, which could be susceptible to malicious modifications to product records or various potential attacks to system components by dishonest participant nodes traversing along the supply chain. Blockchain technology has evolved from merely being a decentralized, distributed and immutable ledger of cryptocurrency transactions to a programmable interactive environment for building decentralized and reliable applications addressing different use-cases and existing problems in the world. In this research, with a chosen research method of proof-by-demonstration, the Decentralized NFC-Enabled Anti-Counterfeiting System (dNAS) is proposed and developed, decentralizing a legacy anti-counterfeiting system of the supply-chain industry using Blockchain technology to facilitate trustworthy data provenance retrieval, verification and management, as well as strengthening the capability of the product's anti-counterfeiting and traceability qualities in the wine industry, with the capacity to further extend this to the supply chain industry as a whole. The proposed dNAS utilizes a decentralized blockchain network with a consensus protocol compatible with the concept of enterprise blockchain, programmable smart contracts and a distributed file storage system to develop a secure and immutable scientific-data provenance tracking and management platform on which provenance records, providing compelling properties of the data integrity of luxurious goods, are recorded, verified and validated automatically.  
blockchain; anti-counterfeiting; smart contracts; product authenticity; end-to-end traceability; supply chain integrity; supply chain provenance; decentralization; enterprise blockchain; NFC-Enabled Anti-Counterfeiting System; near-field communication; internet-of-things +
Footnote †: journal:  
exponential growth in counterfeit and pirated goods worldwide, which has also plagued companies which have multinational supply chain networks for decades and longer.  
The analytical study-[1], published by the Organization for Economic Cooperation and Development (OECD) and European Union Intellectual Property Office (EUIPO) in 2016 has further suggested that the volume of counterfeit product trading has been alarming, reaching as much as $509 billion, representing 3.3% of world trade and 6.8% of imports from non-EU countries. Counterfeit trading activities not only infringe on trademarks and copyrights, and negatively impact on the sales and profits of industries, they also generate profits for organized crime at the expense of the affected companies and governments, as well as having broader adverse effects on the economy, public health, safety and security of the wider community.  
In response to the growing concern, innovative, fully-functional, integrable and affordable product anti-counterfeiting solutions, utilizing cutting-edge technologies, have been widely and urgently demanded so as to ensure the provenance and traceability of genuine products throughout supply chain counterfeiting, and suggested solutions should be widely adopted regardless of the industry, the size of the company and its supply chain systems.