## 4 Results and Discussion
 \\ \hline Variable & Odds-Ratio & Odds-Ratio & Odds-Ratio & Odds-Ratio & Odds-Ratio & Odds-Ratio & Odds-Ratio \\ Age & 0.915*** & 0.947*** & 0.971*** & 0.997 & 0.989* & 1.02*** & 1.01* \\ Female & 1.29*** & 1.47 & 0.931 & 0.612*** & 0.546*** & 0.357*** & 0.355*** \\ \hline \multicolumn{8}{c}{**Income1**} \\ \hline Less than $20,000 & 1.48*** & 1.17 & 1.13 & 1.98*** & 1.70** & 0.667* & 0.584** \\ Between $20,000 and $40,000 & 0.989 & 2.18* & 0.469*** & 0.705* & 0.446*** & 0.786 & 0.828 \\ Over $100,000 & 0.835 & 0.450** & 0.739 & 0.346*** & 0.444*** & 1.05 & 0.885 \\ \hline \multicolumn{8}{c}{**Education2**} \\ \hline Less than High School & 1.52*** & 3.01** & 1.17 & 1.16 & 0.518** & 0.882 & 2.11*** \\ Some College & 2.11*** & 10.02*** & 2.05*** & 0.748 & 0.969 & 1.26 & 1.14 \\ College Graduate & 1.96*** & 1.05 &.343*** &.429*** & 1.07 & 1.35 & 1.21 \\ \hline \multicolumn{8}{c}{**Ethnoracial status3**} \\ \hline White & 1.32* & 1.80 & 0.845 & 0.875 & 0.585** & 0.265*** & 0.279*** \\ Hispanic & 1.73*** & 1.41 & 0.883 & 0.998 & 0.620* & 0.387*** & 0.480** \\ Other & 1.73*** & 0.811 & 0.250*** & 0.427** & 0.711 & 0.130*** & 0.418** \\ Constant & 4.28 & 22.58 & 5.97*** & 2.56*** & 3.11*** & 0.994 Regarding the fifth measure, having multiple SNS profiles, age is again negatively associated with having multiple SNS profiles. Gender is also significant, as females are 45% less likely than males to have multiple profiles. Income is significantly associated with this measure. However, this association is not consistent. Those in the lowest income category (less than $20,000.00) are more likely than the reference group (between $40,000.00 and $100,000.00) to have multiple profiles, but respondents in the next highest income category are less likely to have multiple profiles than the reference group. As both of these categories have lower income than the reference category, I cannot summarize and state that income has a positive or negative effect based on the data. Education has very little association with having multiple SNS profiles. Only high school respondents reported significant levels of having more than one profile than the reference category. For race, African Americans are 41% more likely than whites to report having more than one profile. Three clear patterns relate to the sixth and seventh measures, the professional activities of making new business contacts and promoting yourself or your work. First, contrary to other measures, age is positively related to these measures. Second, males are more likely to report performing these professional activities. Females are 64% less likely to make new business contacts and promote themselves or their work. Third, the socio-economic variables of income and education have little effect on professional activities, as compared to the affective activities of staying in touch with friends; making plans with friends; and making new friends. I also observe clear patterns with respect to race. The odds of a white respondent reporting making new business contacts is 74% less than the odds of an African American respondent reporting such, and the odds of a white respondent reporting that they promoted themselves or their work is 72% less than the odds of an African American reporting self and work promotion. I initially questioned whether as compared with whites, being African American will be associated with more activities that enhance social capital on social networking sites. The results support an affirmative conclusion. Being African American is associated with an increased likelihood over whites for the professional activities of \"promoting yourself at work\", \"making business contacts\", and \"owning more than one profile\". One qualification is that African Americans are less likely to own an SNS profile than are whites.