## 4 Analysis and Discussion
### Summary of Analysis
This user also commented that the application can help at some level but the emotional impact of the information included in the content would be lesser on a non-Jew especially when compared to a Jew. The implication here seems to be that those with a Jewish heritage may be emotionally invested in the artefacts and their history regardless of their level of religious belief or knowledge of history. The additional information and values provided by the application does add value and meaning to their experience also. Commenting on the specific content and their content choices within the application, two users reported that they chose to view videos on the stamps/tokens because they felt that it looked like jewellery and they like jewellery. Another user reflected on contemporary uses of the artefacts with a comment that seeing factory-made (contemporary) lamps in the shape of religious symbols such as the Star of David or the Menorah was important to them since it was a way of preserving their history and tradition. A user who said that they were well aware of the artefacts respective histories stated that:  
* Basalt is a very hard stone to work. The stone is far away from Jerusalem and only available in Golan heights. The ancient community had the motivation to bring the stone, had the wealth to hire a craftsman who would put in the effort to carve the stone. This, according to the user, communicates more of the values that were placed by the ancient community on its religious buildings and symbols. One user who used the Info version of the application wondered why the Menorah representation was only on coins from a certain period. Another user who used the value version of the application appreciated learning that the Menorah representation was at one point seen as a symbol of defeat which is why the coins from 130 CE did not have a Menorah representation. The responses fell mainly within the expected patterns and the users who viewed the Info + Values version of the application responded with more clarity and appreciation for the CH values included in the application. An unexpected outcome was the failure to communicate the meaning of the Jewish Temple in Jerusalem in Judaism and its association with the Menorah symbol. On the one hand this was never explicitly covered by any of the artefacts in the museum and on the other hand we had not prominently presented this information. A 4-word limit N-Gram count of the responses showed that out of the 12 respondents who viewed the Info version, 4 participants stated that they did not know something, while three stated that they were able to learn 'a little bit more [than what they already knew]' from the content. This shows that about half of the participants were aware of the content displayed in the Info version of the application. The majority of the information within the Info version was sourced from artefacts and text panels within the museum and yet 50% of the viewers of the Info version were able to learn something new. This could be due to the fact that the application reinforced or highlighted some information and associated values from the content presented at the museum. This shows that even a digital multimedia reiteration of the existing information can benefit a casual visitor. The same counting method was applied to the responses for the Info + Values version of the application. The analysis revealed that 70% of the users stated that they did not know something they saw in the content. This meant that more than two-thirds of the users in this case were able to glean new information by viewing the value added version of the application. Looking at this from the other side, three users each of the Info + Values and Info versions of the application stated that they knew about or were already aware of the content they watched. 'I am not sure' is another often repeated 4-word phrase that appeared three times and all from the same user of the Info version group and six times from three different respondents of the Info + Values version.