In the video, a young man is seen holding a large, rainbow-colored pop-it toy. He is wearing a red shirt and is standing in front of a stack of balloons that are arranged in the same rainbow colors as the pop-it toy. The man is speaking to the camera and appears to be demonstrating how to use the pop-it toy. He pops the bubbles on the toy one by one, starting from the top and moving downwards. The video is shot in a well-lit room, and the man's expressions and gestures suggest that he is enjoying the activity.