In the video, a person is seen holding a fishing rod and reel while standing next to a river. The person is wearing a black jacket and has a ring on their finger. They are holding a fishing lure in their hand, which is yellow and black in color. The person is demonstrating how to properly attach the lure to the fishing line. The background shows a calm river with trees and rocks on the bank. The sky is clear and blue, indicating that it is a sunny day. The person's actions are deliberate and precise, suggesting that they are experienced in fishing.