In the video, a man is seen standing in a grocery store, holding a large head of purple kale in his hand. He is wearing a gray shirt and a black cap. The man is speaking to the camera, presumably about the kale he is holding. The background shows various other vegetables and fruits on display, indicating that he is in the produce section of the store. The lighting is bright, typical of a grocery store environment. The man appears to be the main subject of the video, with the kale being the object of his attention.