In the video, a person is seen holding a fishing lure in their hand. The lure is red and white in color and appears to be made of plastic. The person is standing on a boat, and the water is visible in the background. The person is holding the lure with both hands and appears to be examining it closely. The boat is equipped with fishing gear, and there are other boats visible in the distance. The sky is clear with a few clouds, and it seems to be a sunny day. The person's actions suggest that they are preparing to use the lure for fishing.