The video begins with a black screen, then transitions to a white background with black ink splatters. The words "Los Angeles Times" appear in the center of the screen in a gothic font. The ink splatters move and change shape throughout the video, creating a dynamic and visually interesting effect. The color scheme is primarily black and white, with the ink splatters providing a stark contrast against the white background. The font of the text is bold and prominent, drawing the viewer's attention to the words. The video does not contain any other objects or actions.