The video shows a fishing lure being thrown into the water. The lure is seen swimming under the water, and the camera follows its movement. The lure is designed to attract fish, and it is shown in various positions as it moves through the water. The water is clear, and the lure is visible throughout the video. The lure appears to be of a standard size and shape, with a shiny surface that reflects light. The video does not show any fish being caught, but it does show the lure's effectiveness in attracting fish.