In the video, a man is seen sorting through a box of jeans. He is wearing a blue shirt and is standing in front of a sign that reads "Blue Jeans Go Green". The man is carefully examining each pair of jeans, looking for any signs of wear and tear. He then places the jeans into a pile, which is already filled with other pairs of jeans. The video seems to be promoting the idea of recycling old jeans and giving them a new life.