The video shows a close-up of a box of Hostess Twinkies. The box is predominantly blue and white, with the Hostess logo and the Twinkies logo prominently displayed. The Twinkies logo is in red and white, and the Hostess logo is in blue and white. The box also features an image of a Twinkie with a bite taken out of it, revealing the creamy filling inside. The text on the box indicates that the product is a 15.25 oz (432g) box of Twinkies. The video pans over the box, showing different angles and details of the packaging.