The video is a simple animation with a white background. It begins with a blue letter 'N' in the center, which then transforms into a blue 'N' with a white speech bubble containing the letters 'T' and 'E'. The word 'DOWNLOAD' appears above the 'N', and below it, the words 'MOBILE TV' appear. The phrase 'NOW ON' is added below 'MOBILE TV'. In the bottom right corner, the logos for Google Play and the App Store appear, indicating where the app can be downloaded.