In the video, a person is seen holding a fishing lure in their hand. The lure is yellow and green in color and has a small hook attached to it. The person is standing in front of a body of water, which appears to be a river or stream. The water is moving at a moderate pace, and there are trees visible in the background. The person is holding the lure with their thumb and index finger, and they are moving it slightly to show it off. The video does not show any fish being caught or any other people in the frame.