The video starts with a man dressed in a suit and tie, standing against a black background. He has blonde hair and is looking directly at the camera with a serious expression. As the video progresses, his face begins to change, with a red and black mask appearing over his face. The mask has a white stripe down the middle of the face and red around the eyes. The man's expression changes to a more sinister look as the mask fully covers his face. The video ends with the man's face completely covered by the mask.