In the video, a young man is seen sitting at a table with several pop it toys in front of him. He is wearing a red shirt and is smiling as he plays with the toys. The toys are made of silicone and come in various shapes, including a rainbow-colored one that resembles a crab. The man is seen pressing down on the bubbles of the toys, making them pop. The video captures the sound of the popping and the man's reactions to it.