The video features a dark background with a spotlight shining on a sign that reads "FCA" in large blue letters. Below the sign, the words "FIAT CHRYSLER AUTOMOBILES" and "DIGITAL MEDIA" are written in smaller white letters. The sign appears to be made of metal and is located in a dimly lit room. The spotlight moves slightly, creating a dynamic effect and drawing attention to the sign. The overall atmosphere is professional and sleek.