In the video, a man is seen fishing on a boat. He is wearing a blue shirt, khaki pants, and a brown hat. The man is holding a fishing rod and appears to be reeling in a fish. He then stops fishing and starts talking to the camera. He holds up a fishing lure and shows it to the camera. The lure is black and red in color. The man then puts the lure back in his pocket and continues talking to the camera. The background shows a calm body of water and a clear sky.