The video shows a person using a paintbrush to apply paint onto a shoe. The shoe is placed on a table covered with newspaper, and the person is seen adding various colors to the shoe. The person uses a paintbrush to apply the paint, and the shoe appears to be in the process of being customized with a unique design. The colors used are bright and vibrant, and the person seems to be taking care to apply the paint evenly. The video is shot in a well-lit room, and the person's movements are steady and precise.