The video begins with a close-up shot of a person's face, specifically focusing on their lips. The lips are initially bare, but as the video progresses, they are gradually filled in with a shade of pink lipstick. The application is precise, and the color is evenly distributed across the lips, giving them a fuller appearance. The person's skin is fair, and the lipstick stands out against it. The video ends with the lips fully coated in the pink lipstick.