The video shows a close-up of a sign that reads "INSIDE THE CLEVELAND BROWNS". The sign is composed of large, bold letters in a combination of red and white colors. The letters are arranged in a way that emphasizes the words "INSIDE" and "CLEVELAND BROWNS". The background of the sign is white, which contrasts with the red and white letters, making the text stand out. The sign appears to be made of a sturdy material, possibly metal or plastic, and is designed to be eye-catching and attention-grabbing.