The video shows a close-up of a box of a toy. The box is predominantly green and pink with a picture of a doll on it. The text on the box reads "#SNAPSTAR" in bold pink letters, and "Create your own looks with the free SNAPSTAR Studio" in white letters. There is also a logo for "Yulu" and a mention of "99% UNICORN" on the box. The video pans across the box, showing different angles and details of the box.