The video is a simple animation that displays a logo for World Horse Welfare, a non-profit organization dedicated to the welfare of horses. The logo features a stylized image of a horse's head within a circular frame, with the organization's name and slogan, "turn your passion into our work," written in bold, capitalized letters. The color scheme of the logo is primarily blue and green, with the horse's head in a darker blue and the background in a lighter blue. The text is in a contrasting green color. The animation is on a loop, with the logo appearing and disappearing repeatedly throughout the video.