In the video, a woman with red hair and red lipstick is seen holding a bottle of hair product. She then proceeds to apply the product to her hair, starting from the roots and working her way down to the ends. The woman uses her hands to distribute the product evenly throughout her hair, ensuring that it is well-coated. She then runs her fingers through her hair, separating it into sections and further applying the product. Throughout the video, the woman's movements are deliberate and precise, indicating that she is experienced in using hair products. The video provides a clear view of the product being applied and the results it produces on the woman's hair.