In the video, a cartoon character is holding a newspaper. The newspaper has a picture of a dog on it. The dog is a light brown color with a red collar and a yellow tag. The dog is standing on a platform with a crowd of people around it. The people are looking up at the dog, and some are pointing at it. The background of the picture is a city skyline with tall buildings and a blue sky with white clouds. The cartoon character holding the newspaper is wearing a yellow shirt and has red hair.