The video starts with a close-up shot of a person's hands holding a white iPhone 5 box. The box has a picture of the iPhone 5 on the top, and the Apple logo is visible on the bottom right corner. The person's hands are seen opening the box, revealing the iPhone 5 inside. The person then removes the iPhone 5 from the box, showing the front screen with various app icons. The video ends with the person holding the iPhone 5 in their hands.