The video features a close-up of a person's hands holding a small container of Insta-Snow Powder. The container is white with a blue label that reads "Insta-Snow Powder" and "Like Real Snow." The person's nails are painted pink, and they are holding the container with one hand while using the other hand to open the lid. The video is shot against a white background, and the focus is on the container and the person's hands.