The video displays a box containing various fishing lures and accessories. The box has a black interior and is open, revealing the items inside. The items include a green and blue fishing lure, a yellow and black fishing lure, and a red and black fishing lure. There is also a yellow box with the word "PilotX" on it, and a red and black box with the words "Lucky's U.S.A." on it. The items are neatly arranged and appear to be new and unused.