In the video, a person is holding a small toy bear in their hand. The bear is purple in color and has a white belly with a colorful flower on it. The person is turning the bear around in their hand, showing it from different angles. The bear appears to be made of plastic and has a cute, friendly face. The person's hand is visible in the frame, and they are holding the bear gently. The background is a plain white surface, which makes the purple color of the bear stand out.