In the video, a young boy is seen holding a box of cereal. He is wearing a gray shirt with colorful letters on it. The boy is standing in a kitchen, and he is looking at the box of cereal. The box is purple and has a picture of the cereal on it. The boy is holding the box with both hands and appears to be examining it. He looks at the box from different angles, and at one point, he points to the nutritional information on the back of the box. The kitchen has white cabinets and a wooden countertop.