In the video, a person is seen holding a tube of lipstick. The person then proceeds to twist the bottom of the tube, which is a common way to open lipstick. The person then pulls the lipstick out of the tube, revealing the color of the lipstick. The person then applies the lipstick to their lips, demonstrating how the lipstick looks when worn. The video focuses on the process of opening, applying, and showcasing the lipstick.