In the video, a man is seen holding a white shoe in his right hand and a beige insole in his left hand. He is wearing a blue and white cycling jersey and a helmet. The man is standing outside in front of a brick wall and a fence. He is talking to the camera while holding the shoe and insole up to the camera. The shoe has three straps and the insole is flat. The man appears to be demonstrating how to attach the insole to the shoe.