The video shows a refrigerated display case with several shelves, each containing different types of baked goods. The items are neatly arranged on the shelves, with labels indicating their names. The camera pans across the display case, providing a close-up view of the baked goods. The colors of the baked goods vary, with some appearing golden brown and others a lighter color. The shapes of the baked goods are mostly round, with some being oblong. The labels are written in a casual script, with some words underlined for emphasis. The lighting in the display case is bright, highlighting the baked goods and making them look appetizing.