In the video, a man wearing a cowboy hat and sunglasses is standing in front of a fence. He is wearing a blue shirt with white dots and a logo on it. The man is talking to the camera and appears to be in a rural setting. He is gesturing with his hands as he speaks. The background is mostly out of focus, but it appears to be a field or a farm. The man's expression is serious, and he seems to be giving some sort of explanation or instruction.