The video features a large audience seated in a dark room, watching a presentation on a large screen. The screen displays a series of images of iPhones, with the years 2014, 2015, 2016, and 2017 written above each image. The iPhones are shown in a horizontal line, with each subsequent image being larger than the previous one. The colors of the iPhones are predominantly white and black, with the screens displaying various app icons. The audience is mostly in shadow, with only a few individuals visible in the foreground.