In the video, a person is seen holding a cinnamon roll in their hand. The roll appears to be freshly baked with a golden brown color and a glossy glaze on top. The person proceeds to tear the roll in half, revealing the soft, fluffy interior filled with a dark brown cinnamon filling. The roll is then pulled apart further, showcasing the gooey texture of the filling. The person continues to hold the two halves of the roll, allowing the viewer to see the contrast between the outer crust and the inner filling. The video ends with the person holding the two halves of the roll, ready to be enjoyed.