The video begins with a close-up shot of a coconut, which is then cut open to reveal the white flesh inside. The camera focuses on the texture of the coconut meat and the clear coconut oil that is extracted from it. The video also includes text overlays that read "Coconut Oil" and "Coconut Oil Mask," indicating the use of coconut oil in a skincare product. The video is shot in a way that emphasizes the natural and organic qualities of the coconut oil.