The video shows a close-up of a package of cheese. The package is blue and white and has the words "Midwest Cheddar Cheese" written on it. The cheese is in different flavors, including mild cheddar, garlic and dill cheddar, and cranberry cheddar. The package also has a label that says "Great Entertaining Tray" and "Award Winning Cheese Made by Wisconsin Cheesemakers." The cheese is packaged in clear plastic and the package is placed on a white surface.