The video is a tutorial on how to apply lipstick. It starts with a close-up of a woman's lips, which are bare. Then, she applies a swatch of lipstick on her hand to show the color. Next, she applies the lipstick to her lips, carefully outlining them and filling them in. She then blends the lipstick with her finger to create a smooth and even finish. Throughout the video, the woman provides tips and tricks for achieving the perfect lipstick look.