In the video, a person is holding a roll of colorful cupcake liners. The liners are wrapped in clear plastic, and the person is rotating the roll to show the different colors. The colors include purple, green, yellow, orange, and pink. The person's hands are visible, and they are wearing a red shirt. The background is not visible, and there are no other objects or people in the frame. The video is shot in a close-up view, focusing on the roll of liners.