The video starts with a black and white image of a factory. The factory has several tall smokestacks and a large building with many windows. The factory appears to be in a rural area with trees and open land visible in the background. The image then transitions to a man sitting in front of a desk with a laptop. The man is wearing a suit and glasses and is speaking to the camera. The background of the man's video is a room with a bookshelf and a window. The video alternates between the factory images and the man speaking.