The video shows a close-up of a package of Pristine Grain-Free Grass-Fed Beef Recipe Jerky. The package is predominantly red and white, with a clear window showing the jerky inside. The label on the package reads "GRASS-FED BEEF RECIPE JERKY" in bold white letters on a red background. Below the label, there is a picture of a green pasture with cows grazing. The package is placed on a store shelf, and the price tag below it shows $9.99.