In the video, a man is standing in a field of agave plants. He is wearing a cowboy hat and a Hawaiian shirt. He is holding a large wooden stick in one hand and a piece of agave in the other. The man is speaking to the camera, explaining the process of harvesting agave. He uses the wooden stick to cut the agave plant and then pulls it out of the ground. The field is vast and open, with mountains visible in the background. The man appears to be knowledgeable about the process and speaks with confidence.