In the video, a person is holding a fishing rod and a fishing lure. The person is demonstrating how to properly cast the lure into the water. The lure is silver and has a yellow eye. The person is wearing a blue shirt and is standing in front of a body of water with trees in the background. The person is holding the fishing rod with their right hand and the lure with their left hand. They are explaining the process of casting the lure while pointing to the lure and the fishing rod. The video is shot in daylight and the weather appears to be clear.