The video begins with a close-up shot of a person's hand holding a fishing lure. The lure is made of plastic and has a yellow and black color scheme. The person is wearing a glove on their hand, and the background shows a calm body of water with the sun shining brightly. The camera then pans out to show the person sitting in a kayak, holding the lure up to the camera. The person is wearing a beige jacket and the kayak is white with black accents. The water is still and there are no other boats or people in sight. The video ends with the person paddling away from the camera, leaving a trail of ripples in the water.