In the video, a woman is seen applying a white cream to her face. She starts by applying it to her cheeks and then moves on to her forehead and chin. The woman uses her hands to spread the cream evenly across her face, ensuring that all areas are covered. She then uses her fingers to massage the cream into her skin, working it into the pores and creases. Throughout the video, the woman's movements are gentle and deliberate, indicating a focus on thorough application and absorption of the product.