In the video, a man is seen sitting at a table with a box of Lucky Charms cereal. He pours the cereal into a bowl and then proceeds to pour milk into the bowl from a red cup. The man then takes a bite of the cereal and appears to enjoy it. The video is shot in a kitchen setting, and the man is wearing a black tank top. The Lucky Charms box is green and features the brand's logo and mascot, Lucky the Leprechaun. The milk is poured from a red cup, and the bowl is clear glass. The man's actions are deliberate and seem to be part of a demonstration or review of the cereal.