In the video, a man is seen holding a fishing lure in his hands. The lure is small and has a silver body with a black tail. The man is wearing a blue shirt and a gold ring on his left hand. He is holding the lure with his right hand and appears to be examining it closely. The background is blurred, but it seems to be an outdoor setting. The man's actions suggest that he is either preparing to use the lure for fishing or has just caught a fish and is inspecting the lure.