The video shows a close-up of a container of coconut oil. The container is white with a red lid and has the Kirkland Signature logo on it. The label on the container reads "Organic Virgin Coconut Oil" in bold letters. The container is made of plastic and has a white label with green and orange text. The coconut oil inside the container is visible through the clear plastic. The video pans around the container, showing the label from different angles.