In the video, a woman is seen standing in a store. She is holding up a makeup palette and speaking to the camera. The woman appears to be demonstrating the palette and explaining its features. The store has a bright and colorful atmosphere, with various products on display in the background. The woman is wearing a white top and has her hair styled in a bun. She has a natural makeup look with minimal eye shadow and a neutral lip color. The makeup palette she is holding has a blue and white striped design with the word "CHER" written on it. The woman seems to be knowledgeable about the product and speaks with confidence and enthusiasm.