At Unforgiven Orton , Cody Rhodes , Ted Dibiase and Manu cost World Heavyweight Champion CM Punk his title in a title match .
Heel tag team Cody Rhodes and Ted DiBiase took exception to this and tried to gain his respect . Unsuccessful until the pay-per-view event Unforgiven , the three of them , alongside new recruit Manu , assaulted World Heavyweight Champion CM Punk , costing him his title .