The line is more expensive than Armani Jeans and Armani Exchange , but less expensive than the high-end , ready-to-wear line Giorgio Armani and the haute couture line , Armani Privé , it has superior pricing and quality to Emporio Armani .
The label is more expensive than the Armani Exchange , Armani Jeans labels but less expensive than the Giorgio Armani label ( sometimes named the `` Armani black label '' ) and Armani Privé .