Meanwhile , sugar shortages during World War I hurt sales of Archibald Query 's Marshmallow Creme , so Query sold his recipe in 1920 to two men from Swampscott , Massachusetts , H. Allen Durkee and Fred L. Mower , who began distributing the product through their company , Durkee-Mower Inc. .
Meanwhile , sugar shortages during World War I hurt sales of Archibald Query 's Marshmallow Creme . Query sold his recipe in 1920 to H. Allen Durkee and Fred L. Mower from Swampscott , Massachusetts .