Original: As a result of Seelig 's departure , the company held a contest in 1925 to develop a new name , the result of which was Safeway . The original slogan was '' an admonition and an invitation '' to '' Drive the Safeway ; Buy the Safeway . ''
Simplified: The name '' Safeway '' came from a contest that was held in 1925 to devolpe a name for the store and Safeway was chosen .