A: UH I SAW A SEVENTY ONE EUROS FLIGHT TO BALEARES MM SO THERE'S THAT <LAUGH> YOU WANT TO COME WITH ME

B: YOU S YOU SAW OR YOU YOU BOUGHT

A: A FLIGHT NO I JUST SAW IT I HAVEN'T BOUGHT IT YET BECAUSE THE THING IS ALL THE OH AND I WAS LIKE SEVENTY EUROS BALEARES I MEAN BUT ALL THE HOTELS ARE FUCKING EX UH SORRY OH <LAUGH> THE LANGUAGE UH ALL THE HOTELS <LAUGH> ARE SO EXPENSIVE EXTREMELY EXPENSIVE

B: IS IT IN SP IS IT IN SPAIN

A: YEAH IT'S LIKE THE BALEARES ISLANDS YEAH NOT THE ONES IN THE IN THE ATLANTIC OCEAN THE ONE IN THE MEDITERRANEAN UM

B: MM HMM

A: YEAH I I THINK THEY'RE UNDER LIKE BARCELONA OR SOMETHING YEAH IN THAT AREA BETWEEN ANYWAYS SPA SPAIN AND AND MOROCCO AND AND THIS IS AND THIS SEEMS TO BE PRETTY BUT LIKE THE HOTELS ARE REALLY REALLY REALLY EXPENSIVE AND SO WHAT'S THE POINT OF SPENDING JUST SEVENTY EUROS FOR THE FLIGHT BUT THEN YOU'RE GONNA SPEND TOO MUCH I'M TALKING SIX HUNDRED EUROS FOR THE SHITTIEST OH FOR A VERY BAD HOSTEL SO THAT'S A LOT

B: WHAT

A: UM

B: FOR HOW HOW MANY HOW MANY NIGHTS HOW MANY NIGHTS

A: LIKE LIKE OKAY ONE WEEK BUT THAT'S LIKE SIX HUNDRED EUROS FOR A BAD HOSTEL I MEAN

B: WOW

A: I'M NOT SPENDING THAT KIND OF MONEY TO SLEEP

B: <LAUGH>

A: WITH WITH OTHER SIX PEOPLE I CAN DO THAT FOR FREE YOU KNOW WHAT I'M SAYING <LAUGH> ANYWAY SO UM YEAH I'M LOW KEY LOOKING FOR A DIFFERENT <OVERLAP>

B: NO I DON'T KNOW WHAT YOU MEAN WHAT WHAT WHAT WHAT

A: YEAH I'M FEELING UM JUST A STUPID WAY

B: <LAUGH>

A: <LAUGH> OH MY ANYWAY UM YEAH

B: YEAH

A: SO THAT'S THAT'S I I I WAS AND AND THEN ACTUALLY MY SISTER GOD BLESS HER LIKE AND I WAS LIKE OH YOU KNOW I SAW THIS CRAZY CHEAP FLIGHT I WANNA BUY IT AND SHE WAS LIKE YEAH BUT CHECK THE HOTELS FIRST THEY'RE THEY'RE GONNA BE SO EXPENSIVE IT'S BALEARES IN JULY AND I WAS LIKE NAAAAH AND I GO CHECK THE HOTELS AND I WAS LIKE OOH AND IT'S BAD SO YEAH

B: <LAUGH>

A: <LAUGH> I'M STILL LOOKING AT THE FLIGHT AND I ACTUALLY I LOW KEY MOVED A WORK THING I HAD TO DO BECAUSE SO BADLY I WANTED TO TAKE THE FLIGHT SO NOW THE WORK THING IS MOVED AND I STILL HAVEN'T FOUND A HOTEL AND SO I DON'T KNOW

B: YEAH DO YOU HAVE A DO YOU HAVE AN EXHIBITION

A: NO I I HAVE A WORKSHOP I'M MAKING LIKE A CYCLE OF WORKSHOP ACTUALLY TONIGHT ALREADY I HAVE THE FIRST WORKSHOP AND THEN EVERY SATURDAY FOR LIKE FIVE WEEKS I'M MAKING ONE IN YEAH SO DOING THAT

B: OH NICE SO YEAH HOW MANY PEOPLE ARE IN THIS WORKSHOP

A: TONIGHT

B: AND SO ARE YOU ARE YOU ARE YOU HOSTING THE WORK WORKSHOP

A: YEAH YEAH YEAH NOT IN MY NOT IN MY PLACE BUT I I'M GONNA BE A GUEST IN IN A SHOP AND IN THIS ACTUALLY THIS IS THE PLACE WHERE I DID MY UH UH MY EXHIBITION AND SO I WILL BE UH A GUEST AND I WILL HOLD THE WORKSHOP AT THEIR PLACE AND AND THEN YOU KNOW I JUST TALK ABOUT YOU KNOW TEACH THINGS AND TALK ABOUT WORK AND TODAY IT'S THREE PEOPLE SO WE ARE LOW KEY HOPING FOR BIGGER NUMBERS BUT YOU KNOW I'M DOING SOMETHING

B: HO HO HOW MANY PEOPLE

A: I MEAN WE WERE AIMING FOR LIKE SEVEN EIGHT SO

B: MM HMM

A: A ACTUALLY LAST WEEK THE THE FIR THE VERY FIRST WORKSHOP WAS ACTUALLY LAST WEEK BUT IT GOT CANCELED BECAUSE THERE WERE NOT ENOUGH ACTUALLY THERE WERE TWO PEOPLE AND I SAID I WAS GONNA DO IT BUT THEN ONE OF THE TWO PEOPLE BAILED AND SO IT WAS THE ONLY ONE PERSON AND YEAH

B: <LAUGH>

A: BUT THEY DIDN'T THIS THE ONE PERSON

B: BUT HOW BUT HO HOW HOW DID THEY PRO HOW DID THEY PROMOTE THIS EVENT

A: EH ON SOCIAL MEDIA AT THEIR SHOP BUT I MEAN I THINK UM THESE PEOPLE I DON'T KNOW THEY ARE ALSO GETTING THE THING IS I'M COLLABORATING FOR WORK WITH A LOT OF PEOPLE THAT ARE STARTING JUST LIKE ME AND SO A AND SO IT THE THE THING THAT IS HARD WITH THIS THING IS THAT WE'RE ALL TRYING TO GET EACH OTHER VISIBILITY BUT THIS IS NOT HOW IT WORK IN ORDER TO GET VISIBILITY YOU HAVE TO BE LIKE A KNOWN PERSON

B: MM HMM

A: BUT THESE OTHER PEOPLE ALSO ARE STILL RELATIVELY UNKNOWN SO IF THREE PAGES I DON'T KNOW ON INSTAGRAM WITH ONE THOUSAND FOLLOWER EACH PROMOTE EACH OTHER IT'S STILL THREE THOUSAND FOLLOWERS WHICH IS NOT A LOT AND YOU KNOW YOU HAVE IN IN SOCIAL MEDIA YOU NEED BIG NUMBERS IN ORDER TO ACHIEVE I DON'T KNOW REAL ENGAGEMENT BECAUSE BECAUSE LIKE IF IF THREE THOUSAND PEOPLE SEES THAT LIKE EV LIKE IT'S A VERY SMALL PERCENTAGE OF THE PEOPLE THAT FOLLOW YOU THAT ARE ACTUALLY INTERESTED BUT LIKE ACTIVELY INTERESTED LIKE I'M GONNA BUY THIS I'M GONNA DO THAT AND THAT'S VERY LOW PERCENTAGE AND SO YEAH YOU NEED YOU NEED PEOPLE WITH HIGHER FOLLOWER COUNT LIKE FOR EXAMPLE RECENTLY I'VE DONE A COLLABORATION WITH AN ARTIST AND SHE HAS FIFTY K AND THAT'S NICE BUT EVEN FROM THE AND I DID THIS COLLABORATION WITH THIS ARTIST SPECIFICALLY BECAUSE OF HER HIGH FOLLOWER COUNT BECAUSE YES I WANTED TO DO THE COLLABORATION BUT THE COLLABORATION HAS TO HAPPEN BECAUSE I WANT TO HAVE SOME VISIBILITY YOU KNOW WITH THEM UM AND SO BUT EVEN FROM THIS LADY WHO HAS FIFTY K FOLLOWERS ON INSTAGRAM I ONLY GOT A COUPLE OF HUNDREDS OF FOLLOWER MORE ON MY PAGE SO YEAH THAT'S VERY LOW PERCENTAGE OF ENGAGEMENT AND THIS IS SOMETHING I'M STRUGGLING WITH HONESTLY

B: I SEE

A: I DON'T KNOW AND IT'S ANNOYING TO BE STRUGGLING ABOUT THESE THINGS BECAUSE THEY ARE NOT IMPORTANT THINGS YOU KNOW WHAT I'M SAYING LIKE HAVING TO WORRY ABOUT A FOLLOWER COUNT IS JUST SOMETHING STERILE IT'S NOT SOMETHING YOU KNOW THAT'S JUST <BREATH> BORING AND UH UH UH BUT IT IT BUT THE THING IS IT ACTUALLY CHANGE THING IN THE WORK BECAUSE IF THE MAJORITY OF YOUR WORK COMES FROM INSTAGRAM LIKE HAVING A A HIGH FOLLOWER COUNT ACTUALLY WILL CHANGE SOMETHING IN YOUR WORK AND THAT'S YEAH THAT'S JUST THE WAY IT WORKS

B: I SEE UM WHEN I WAS LIVING IN FLORENCE I I WAS UM UM I WAS WORKING FOR FOR A RESTAURANT THAT UM THEY USED TO DO UH COOKING COURSES

A: AH AH

B: SO SO THEY THEY USED UH UH AIRBNB TO PROMOTE TO PROMOTE THIS COURSE

A: OKAY AIRBNB

B: YES BECAUSE IN AIRBN ON AIRBNB THERE'S A SECTION CALLED EXPERIENCES

A: UH HUH

B: SO ALSO THE HOUSE CAN OR CAN ORGANIZE THESE EVENTS AND THEN YOU KNOW CAN CAN DO V VERY DIFFERENT THINGS FOR FOR EXAMPLE UH GUIDED TOURS OR COOKING CLASSES OR WINE TASTING AND THEY'RE VERY THEY'RE VERY POPULAR ESPECIALLY BECAUSE THE THE TARGET OF THESE UH THE OF THE AIRBNB IS LOCAL PEOPLE WHO ARE TRAVELING IN THE LOCATION SO YOU CAN PROMOTE YOUR UH YOUR BUSINESS UH IN IN IN THE LOCAL AREA SO IT'S NOT UH IT'S NOT JUST UH UM LET'S SAY UH LIKE INSTAGRAM DELETES I DON'T KNOW IT UH PEOPLE FROM OTHER COUNTRIES CAN CAN SEE YOUR W WHAT YOU DO BUT ALSO FOR FOR PE FOR LOCAL PEOPLE WHO ARE IN THAT

A: YEAH YEAH THE TOURISTS

B: YEAH PEOPLE THAT ARE THAT ARE INTERESTED IN IN THINGS TO DO IN THAT AREA SO UH I MEAN I'M TALKING ABOUT THE WORKSHOPS MAYBE YOU CAN CAN THINK ABOUT ALSO THAT CHANNEL I DON'T KNOW IF THEY PROBABLY CHARGE YOU A PERCENTAGE OF UH HOW MUCH YOU CHARGE SO I MEAN

A: MM HMM MM HMM MM HMM

B: YEAH BUT IT'S JUST A IT'S JUST A WAY TO TO HAVE YOU KNOW SOME UM I DON'T KNOW SOME REVIEWS OR ANY ANYWAY JUST PEOPLE THAT COME TO YOUR WORKSHOP AND UM YEAH SOME SOMETHING LIKE THAT THAT COULD BE AN IDEA ALSO COUCH SURFING UH

A: COUCH SURFING ALSO

B: COUCH SURFING YEAH YOU CAN PROMOTE LIKE AN EVENT OR AN EVENT

A: BUT BUT I THINK ACTUALLY AIRBNB WORKS BEST BECAUSE THE KIND OF TOURISM THAT IS DEVELOPING IN MY AREA RIGHT NOW I DON'T THINK IT'S COUCH SURFING TOURISM I THINK RIGHT NOW WE'RE HAVING A LOT OF LIKE UM UM YOU KNOW I'M NOT SUPPOSED TO SAY THE NAME OF THE COUNTRIES BUT NEIGHBORING COUNTRIES YOU KNOW WHAT THOSE ARE AND LIKE THE RICHER ONES OKAY AND AND SO AND THIS IS LIKE A SPEC A SP LIKE SPORT KIND OF TOURISM PEOPLE WHO COME HERE TO DO WITH YOU KNOW BI THE BIKE THE BIKE TOURISM IS EXPLODING RIGHT NOW HERE AND AND SO LIKE THESE ARE PEOPLE WITH LIKE ALSO OLDER PEOPLE YOU KNOW WHAT I'M SAYING LIKE FI IN THEIR FIFTIES SIXTIES SO I THINK ACTUALLY I I WILL LOOK INTO AIRBNB BECAUSE IT'S A GREAT IDEA BECAUSE I'VE BEEN LOOKING FOR WAYS TO PROMOTE MY WORKSHOPS

B: MM HMM