Commission Regulation (EC) No 305/2002 of 18 February 2002 amending Regulation (EC) No 94/2002 laying down detailed rules for applying Council Regulation (EC) No 2826/2000 on information and promotion actions for agricultural products on the internal market
Date: 2002-02-18
Institutions: European Commission
Subjects: EU production, agricultural product, consumer information, sales promotion, single market, trade information

L 47/12

EN

Official Journal of the European Communities

19.2.2002

COMMISSION REGULATION (EC) No 305/2002

of 18 February 2002

amending Regulation (EC) No 94/2002 laying down detailed rules for applying Council Regulation
(EC) No 2826/2000 on information and promotion actions for agricultural products on the internal
market

THE COMMISSION OF THE EUROPEAN COMMUNITIES,

Having regard to the Treaty establishing the European
Community,

Having regard to Council Regulation (EC) No 2826/2000 of 19
December 2000 on information and promotion actions for
agricultural products on the internal market (1), and in partic-
ular Articles 12 and 16 thereof,

(5)

(6)

Lastly, at the request of several Member States, the infor-
mation contained in Annex II to the above Regulation
must be updated.

The measures provided for in this Regulation are in
accordance with the opinion of the joint meeting of the
Management Committees — Promotion of agricultural
products,

Whereas:

(1)

(2)

(3)

(4)

to Commission Regulation (EC) No 94/
Annex I(b)
2002 (2) includes live plants and floricultural products
among the products that can benefit from promotional
measures. However, the Regulation did not include the
guidelines for this sector in Annex III thereto.

Guidelines setting out general policy for the campaigns
to be conducted should therefore be established for the
live plants and floricultural products sector.

The guidelines offer general pointers on the targets and
goals to be achieved, the main messages and the instru-
ments to be used, the duration of the measures and the
indicative budget therefor.

HAS ADOPTED THIS REGULATION:

Article 1

The text of Annex I to this Regulation is added to Annex III to
Regulation (EC) No 94/2002.

Article 2

Annex II to Regulation (EC) No 94/2002 is replaced by Annex
II to this Regulation.

Article 3

The guidelines take account of both the market situation
and the findings of the assessment of the promotional
campaigns conducted from 1997 to 2000.

This Regulation shall enter into force on the seventh day
following its publication in the Official Journal of the European
Communities.

This Regulation shall be binding in its entirety and directly applicable in all Member States.

Done at Brussels, 18 February 2002.

For the Commission

Franz FISCHLER

Member of the Commission

(1) OJ L 328, 21.12.2000, p. 2.
(2) OJ L 17, 19.1.2002, p. 20.

19.2.2002

EN

Official Journal of the European Communities

L 47/13

ANNEX I

LIVE PLANTS AND FLOWER PRODUCTS

1. OVERVIEW OF THE SITUATION

The supply situation in the sector is increasing competition between products from within the Community and
products from third countries.

The evaluation studies of the promotion campaigns carried out from 1997 to 2000 suggest that, in order to facilitate
the sale of Community production within the European Union, the whole chain from producer to distributor needs to
be better organised and rationalised, and consumers should be better informed about the intrinsic qualities of products.

2. GOALS

— To increase the consumption of flowers and plants of Community origin.
— To rationalise the industry of each Member State and keep participants more informed at all stages, in particular

encouraging practices which benefit the environment.

— To strengthen the partnership between professionals from several Member States, allowing, amongst other things,
the most advanced knowledge in the sector to be shared, and certain specific products to be developed.

3. MAIN TARGETS

— Producers
— Nurseries
— Distributors
— Students
— Opinion multipliers:
— Consumers.

4. MAIN MESSAGES

journalists, teachers

— Quality of European products
— Environmentally-friendly production methods
— Techniques aiming for more durable products
— An optimum mix of varieties of plants and flowers.

5. MAIN CHANNELS

— Fairs and exhibitions: stands representing products of several Member States
— Training measures for professionals, consumers and students
— Shared knowledge leading to greater product durability
— Consumer information measures through the press, and also through initiatives such as catalogue publishing,

gardeners' calendars, and possibly a ‘plant of the month’ campaign: measures to promote pot plants

— Increased use of electronic media (Internet, CD-ROM, etc.).

6. DURATION OF PROGRAMME

Twelve to 36 months, giving priority to programmes presenting a strategy and properly justified objectives for each
stage.

7. INDICATIVE BUDGET

EUR 4 million.

L 47/14

EN

Official Journal of the European Communities

19.2.2002

ANNEX II

LIST OF COMPETENT BODIES IN THE MEMBER STATES

(for administering Regulations (EC) No 2702/1999 and (EC) No 2826/2000)

Member State

Name and address

Germany

Austria

Belgium

Denmark

Spain

Finland

France

Bundesanstalt für Landwirtschaft und Ernährung (BLE)
Referat 411
D-60631 Frankfurt/Main

Agrarmarkt Austria
GB II/Abt. 4/Ref. 1
Dresdner Straße 70
A-1201 Wien

Tel. (49-69) 15 64-756/757/862
Fax (49-69) 15 64-791
E-mail poststelle@ble.de
Internet www.ble.de

Tel. (43-1) 33151-241
Fax (43-1) 33151-299
E-mail Eva.Leutner@ama.bmlf.gv.at

Wein: Bundesministerium für Land- und Forstwirtschaft,
Umwelt und Wasserwirtschaft
Stubering 12
A-1010 Wien

Tel. (43-1) 71100-0
Fax (43-1) 71100-2901
E-mail

Vlaamse Gemeenschap:
Administratie Land- en Tuinbouw (ALT) (de heer J. Van Lieffer-
inge)
Directeur-generaal
Leuvenseplein 4
B-1000 Brussel

Région wallonne:
Agence Wallonne à l'Exportation (AWEX) (M. Ph. Suinen)
Directeur général
Place Sainctelette 2
B-1080 Bruxelles

Ministeriet for Fødevarer, Landbrug og Fiskeri
Direktoratet for FødevareErhverv,
Kampmannsgade 3
DK-1780 København V

Ministeriet for Fødevarer, Landbrug og Fiskeri
Direktoratet for FødevareErhverv,
Interventionskontoret (Carsten Andersen)
Kampmannsgade 3
DK-1780 København V

Tel. (32-2) 553 63 40
Fax (32-2) 553 63 50
E-mail

jules.vanliefferinge@ewbl.vlaanderen.be

Tel. (32-2) 421 82 11
Fax (32-2) 421 87 87
E-mail mail@awex.wallonie.be

Tel. 45 33 95 80 00
Fax 45 33 95 80 80
E-mail dffe@dffe.dk

Tel. 45 33 95 80 02
Fax 45 33 95 80 34
E-mail caea@dffe.dk

Ministerio de Agricultura, Pesca y Alimentación (MAPA)
Subsecretaría — Dirección General de Alimentación
(S.G. Promoción Agroalimentaria)
Paseo Infanta Isabel 1
E-28014 Madrid

Tel. 34 91 347 53 91
Fax 34 91 347 51 68
E-mail ssgpromo@mapya.es

Maa- ja metsätalousministeriö
Interventioyksikkö
PL 30
FIN-00023 Valtioneuvosto

Tel. 35 89 160 97 53
Fax 35 89 160 97 90
E-mail

intervention.unit@mmm.fi

Office national interprofessionnel des viandes de l'élevage et de
l'aviculture (OFIVAL) (M. Gueudar Delahaye)
80, avenue des terroirs de France,
F-75607 Paris Cedex 12

Office national interprofessionnel du lait et des produits laitiers
(ONILAIT) (Mme Boulengier)
2, rue Saint-Charles
F-75740 Paris Cedex 15

Office national interprofessionnel des fruits, des légumes et de
l'horticulture (ONIFLHOR) (M. Laneret)
164, rue de Javel
F-75739 Paris Cedex 15

Tel. 33 1 44 68 50 00
Fax 33 1 44 68 50 06
E-mail

Tel. 33 1 73 00 50 00
Fax 33 1 73 00 50 50
E-mail

Tel. 33 1 44 25 36 36
Fax 33 1 44 25 31 69
E-mail

19.2.2002

EN

Official Journal of the European Communities

L 47/15

Member State

Name and address

interprofessionnel des vins (ONIVINS)

Office national
Dairien)
232, rue de Rivoli
F-75001 Paris

(M.

Tel. 33 1 42 86 32 00
Fax 33 1 40 15 06 96
E-mail

Office national interprofessionnel des produits de la mer et de
l'aquaculture (OFIMER) (M. Merckelbagh)
11, rue de Sébastopol
F-75001 Paris

Tel. 33 1 53 00 96 96
Fax 33 1 53 00 96 99
E-mail ofimer@ofimer.fr

interprofessionnel des céréales (ONIC)

Office national
Office national interprofessionnel des oléagineux, protéagineux
et cultures textiles (ONIOL) (M. Drege)
21, avenue Bosquet
F-75015 Paris

Tel. 33 1 44 18 20 00
Fax 33 1 45 51 90 99
E-mail

Institut national des appellations d'origines (INAO) (M. Benard)
138, Champs-Élysées
F-75008 Paris

Tel. 33 1 53 89 80 00
Fax 33 1 42 25 57 97
E-mail

jd.benard@inao.gouv.fr

Fonds d'intervention et de régulation du marché du sucre (FIRS)
(Mme Ulmann)
120, bd de Courcelles
F-75017 Paris

Tel. 33 1 56 79 46 00
Fax 33 1 56 79 46 50
E-mail

Office de développement de l'économie agricole des départe-
ments d'outre-mer (ODEADOM) (M. Danel)
31, quai de Grenelle, Tour Mercure 1
F-75738 Paris Cedex 15

Tel. 33 1 53 95 41 70
Fax 33 1 53 95 41 95
E-mail

Office national interprofessionnel des plantes à parfum, aroma-
tiques et médicinales (ONIPPAM) (M. De Laurens)
25, rue du Maréchal Foch
F-04130 Voix

Tel. 33 4 92 79 34 46
Fax 33 4 92 79 33 22
E-mail

Υπουργείο Γεωργίας
∆ιεύθυνση Γεωργικών Εφαρµογών
Οδός Πατησίων 207 και Σκαλιστήρη 19
GR-11253 Αθήνα

Tel. 30 10 867 53 59
Fax 30 10 867 84 51
E-mail

Department of Agriculture, Food and Rural Development
Food division
Kildare Street
Dublin 2

Tel. (353-1) 607 20 00/607 23 90
Fax (353-1) 607 20 38
E-mail maura.nolan@agriculture.gov.ie

mel.mcdonagh@agriculture.gov.ie

AGEA
Dr. Alberto Migliorini
Organismo Pagatore
Via Palestro, 81
I-00185 Roma

Administration des services techniques de l'Agriculture
16, route d'Esch, boîte postale 1904
L-1019 Luxembourg

Ministerie van LNV
Directie I.Z.; desk PDA
Postbus 20401
2500 EK Den Haag
Nederland

Ministerie van LNV
Agentschap LASER
Regio Zuid-West — Postbus 1191
3300 BD Dordrecht
Nederland

Tel. (39-06) 49 49 92 86
Fax (39-06) 4 46 34 09
E-mail aimauo01@tin.it

Tel. 45 71 72 215
Fax 45 71 72 341
E-mail www.asta.etat.lu

asta.asta@asta.etat.lu

Tel. (31-70) 378 68 68
Fax (31-70) 378 61 05
E-mail

infotiek@dv.agro.nl

Tel. (31-78) 639 53 95
Fax (31-78) 639 53 94
E-mail

Greece

Ireland

Italy

Luxembourg

Netherlands

L 47/16

EN

Official Journal of the European Communities

19.2.2002

Member State

Name and address

Portugal

United Kingdom

INGA
Rua Fernando Curado Ribeiro, n.o 4 G
1649-034 Lisboa

Department of Environment, Food and Rural Affairs (DEFRA)
International Relations and Export Promotion Division (Jill
Russell)
Room 324, Whitehall Place East block
London SW1A 2HH

Tel. 351.21.751 86 81
Fax 351.21.751 88 13
E-mail fmandr@inga.min-agricultura.pt

Tel. (44-207) 270 19 04
Fax (44-207) 270 84 94
E-mail

jill.russell@defra.gsi.gov.uk

Rural Payment Agency (RPA) (Rosemary Welch)
PO box 69
Reading
RG1 3YD

Tel. (44-1189) 68 76 62
Fax (44-1189) 68 77 34
E-mail rosemary.welch@rpa.gsi.gov.uk

Sweden

Jordbruksverket
S-55182 Jönköping

Tel. (46-36) 15 50 00
Fax (46-36) 71 95 11
E-mail

jordbruksverket@sjv.se