Council Regulation (EC) No 2071/98 of 28 September 1998 on publicity measures on the labelling of beef and veal
Date: 1998-09-28
Institutions: Council of the European Union
Subjects: EU financing, beef, consumer information, labelling, public awareness campaign

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Official Journal of the European Communities

30. 9. 98

COUNCIL REGULATION (EC) No 2071/98

of 28 September 1998

on publicity measures on the labelling of beef and veal

THE COUNCIL OF THE EUROPEAN UNION,

labelling system for beef and veal established by Regula-
tion (EC) No 820/97.

Having regard to the Treaty establishing the European
Community, and in particular Article 43 thereof,

Having regard to the proposal from the Commission (1),

Article 2

Having regard to the opinion of the European Parlia-
ment (2),

Whereas Council Regulation (EC) No 820/97 of 21 April
1997 establishing a system for the identification and
registration of bovine animals and regarding the labelling
of beef and beef products (3) established a new labelling
intended to provide the
system for beef and veal
consumer with additional guarantees; whereas consumers
should be informed of
the new system by means of
special measures financed by the Community;

Whereas,
in order to ensure that the measures are as
effective as possible, the Commission should be able to
call for technical assistance in the areas concerned;

Whereas the expenditure linked to the financing of the
measures and the technical assistance should be treated as
intervention measures within the meaning of Article 3(1)
of Regulation (EEC) No 729/70 of the Council of 21
April 1970 on the financing of the common agricultural
policy (4);

Whereas, the Council may take a decision at a later stage
the proposal relating to measures to
on the part of
promote and market quality beef and veal,

HAS ADOPTED THIS REGULATION:

Article 1

The Community may finance publicity measures, to be
decided in concert with the Member States, intended to
inform the consumer of the guarantees offered by the

(1) OJ C 149, 17. 5. 1997, p. 26 and OJ C 364, 2. 12. 1997,

p. 12.

(2) OJ C 304, 6. 10. 1997, p. 171.
(3) OJ L 117, 7. 5. 1997, p. 1.
(4) OJ L 94, 28. 4. 1970, p. 13. Regulation as last amended by
Regulation (EC) No 1287/95 (OJ L 125, 28. 6. 1995, p. 1).

For the application of Article 1, and particularly as
regards the choice of strategic means, assessment and
technical
monitoring,
assistance
thorough
knowledge of the beef and veal sector.

the Commission may ask for
from publicity experts with a

Article 3

Expenditure relating to the financing of the measures
referred to in Article 1 and the technical assistance
referred to in Article 2 shall be considered to be interven-
tion within the meaning of Article 3(1) of Regulation
(EEC) No 729/70.

Article 4

Detailed rules for the application of this Regulation shall
be adopted in accordance with the procedure laid down
in Article 27 of Regulation (EEC) No 805/68 of the
Council of 27 June 1968 on the common organisation of
the market in beef and veal (5).

The Commission shall regularly submit a report to the
European Parliament and the Council on application of
this Regulation. The first report will be submitted two
years after entry into force of this Regulation.

Article 5

This Regulation shall enter into force on the seventh day
following its publication in the Official Journal of the
European Communities.

(5) OJ L 148, 28. 6. 1968, p. 24. Regulation as last amended by
Regulation (EC) No 2321/97 (OJ L 322, 25. 11. 1997, p. 25).

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This Regulation shall be binding in its entirety and directly applicable in all Member
States.

Done at Brussels, 28 September 1998.

For the Council

The President

W. MOLTERER