Joey Branning is a fictional character from the BBC soap opera EastEnders, played by David Witts. Introduced on 22 June 2012 by producer Bryan Kirkwood, Joey is the estranged son of established character Derek Branning (Jamie Foreman) and the brother of Alice Branning (Jasmyn Banks). Joey was featured in storylines such as a problematic relationship with his father due to his absence in his life, and a relationship with his first cousin Lauren Branning (Jacqueline Jossa). Joey and Lauren's relationship was one of the prominent storylines featured throughout 2012 and 2013. He also had relationships with Lucy Beale (Hetti Bywater), Whitney Dean (Shona McGarty) and Janine Butcher (Charlie Brooks). The character is recognised as one of the sexiest males in the show's history, and Witts won "Sexiest Male" at the Inside Soap Awards as well as being nominated again at The British Soap Awards 2013. Witts also won "Most Popular Newcomer" at the National Television Awards. In October 2013, it was announced that Witts had decided to leave the show. The door was left open for a possible return for the character, and Joey left Albert Square to live with his mother on 26 December 2013.