Pete Beale is a fictional character from the BBC soap opera EastEnders, played by Peter Dean. He makes his first appearance in the programme's first episode, on 19 February 1985. The character was introduced by Tony Holland, one of the creators of EastEnders; he was based on a member of Holland's family. Pete is featured in the soap for eight years as the local fruit and veg trader of Albert Square; he is a member of the original focal clan in the serial, the Beales and Fowlers. Pete is portrayed as a macho and somewhat insensitive individual who struggles to cope with emotion. Pete was axed from the soap in 1993 and departed in May that year after over eight years on-screen. The character was killed off-screen later that year following Peter Dean's public criticism of the BBC.