 While Lopez and Anthony were recording the song, Lopez came up with the video concept. Lopez recalled the events by stating: "And I asked him [Anthony] if he liked it. And I actually explained it to Tommy and him at the same time another day in the studio after the song was recorded and they both loved it." The music video for "No Me Ames" was directed by Kevin Bray in Los Angeles, California, the day after she shot the music video for "If You Had My Love". The video features Lopez and Anthony as two lovers. Anthony dies of an unnamed illness. His spirit watches over a grieving Lopez. Of the video, Lopez stated that it is "like a foreign movie, like 'Life Is Beautiful'". The music video received a Latin Grammy nomination for Best Short Form Music Video. The music video was included on the DVD set for Lopez's compilation album, The Reel Me (2003).
