 By 1991, WINC was airing a classic hits format, which was dropped a year later, returning to adult contemporary. Talk programs were added in 1994 and all music dropped two years after that. Also in 1996, WINC became an affiliate of AP Radio. With the change to News / Talk, WINC garnered only a 2.9 in the 1996 radio ratings. In contrast, sister station WINC-FM received a 12.1 during the same ratings period.
