 The LM's policies were generally progressive, and Hall himself stated that "we had no major differences with the written philosophies of the LCL". The LM's colour, purple, was described by observers as "LCL blue with a dash of Labor red", signifying the faction's location on the political spectrum. The LM was less concerned with creating differing policy as it was taking over and reforming the LCL; however, on the electoral reform front, the LM started by calling for the Legislative Council to be devoid of ministers. Worried by the LM, conservatives in the LCL tried to change the party rules to prevent members from criticising the organisation in public, and enforce discipline. This backfired as the LM exploited it to portray the conservatives as repressive, and the media also viewed it negatively, and the move was put on hold. The non-Labor forces, in their disunity, were in a poor position to challenge the dominance of charismatic Premier Dunstan. The LM itself contained two poorly defined internal groups: moderates, concerned with the inequalities of the electoral systems and the LCL's aging image; and radicals, who espoused the aforementioned in addition to the desire for wide-ranging social reform. Some of the latter felt Hall was the most progressive option available, but not progressive enough. Nevertheless, the LM had generated a large amount of campaign funds and had great name recognition; Hall was also favoured in opinions as a better leader than Eastick by a threefold factor. They cited such figures to portray themselves as the main threat to Labor and justify why they were the direction the LCL needed to take. Late in the year the LM received another boost when Wilson regained the seat of Sturt for the Liberal Party at the 1972 federal election, making much of his LM membership.
