 Burger King entered the Brazilian market in 2004, eventually operating and franchising 108 locations in the country by 2011. In June of that year, Burger King entered into a new master franchise agreement with Brazilian venture capital firm Vinci Partners. The agreement calls for a tenfold increase in locations in the country by 2016. Burger King and Vinci are expected to invest about $ 570 million (US $) to expand operations in the country during the five-year period. The expansion deal is an attempt to catch up to American chains that have already established a presence in Brazil as well as the rest of Latin America.
