Course: Introduction to Digital Transformation: Change & Disruption
Modules:
Welcome to Introduction to Digital Transformation: Change and Disruption, Course Outline, Meet your faculty, Module 1: Overview, Video 1: What's the challenge incumbents face?, Video: Making the big bets: John Fallon, Video: What is digital transformation?, Video: Shifts in the business landscape., Video: From atoms to bits, Video: How firms have evolved, How is technological change affecting the nature of the corporation?, Video: Sources of advantage, Video: What is special about pure digital firms, Back to basics: Why Tesla is not like Google and Apple, and it will never be, Video: Digital technology effect on ways of working, Video: How much is the digital age a function of digital technology?, Video: Sources of new management ideas, Video: Technology as a double edged sword, Module 1: Summary
Module 2: Introduction, Video: The death of the college textbook -John Fallon, Video: Debrief of the death of the collage textbook - Julian Birkinshaw, Video: How did you transform the business of the future while still delivering today?, Video: The theory of disruption, Video: The reality of disruption, Evolution not Revolution: How Industrial Firms Respond to Digital Change, Video: The story of Autotrader's digital transformation, Video: Debrief of the  Catherine Faiers interview, Video: Separation versus integration, Video: Why do you need a disruptive mindset?, Video: Creating an ambidextrous organisation, Video: Build a disruptive mindset, Video: Disruption in the book publishing industry, Video: Cross tests, Video: What makes a firm distinct?, Video: Identity, Module 2:  Summary
Module 3: Overview, Video: Moving too quickly - Learn don't guess, Video: Timing is difficult, Video: Early movers, Video: S-curves, Video: Emerging technologies, How Incumbent Firms Respond to Emerging Technologies, Video: Hype cycle, Reading: How Incumbents Survive and Thrive, Video: Platform Strategy part 1, Video: Platform Strategy part 2, Video: Cautionary tales, Video: Successful cases, Video: What is a business model?, Video: Business model innovation, Video: How do shareholders value different business models?, Module 3: Summary, Additional reading
Module 4: Overview, Video: Stories and insights from digital transformation at Pearson, Video: What are the biggest IT challenges facing large established firms?, Video: The three big eras in the world of digital technology infrastructure, Video: The three eras - the implications for big established companies, Video: The key digital infrastructure topics you need to know as an executive, Video: The definition of cloud computing, Reading: An Introduction to Cloud Computing, Video: What is digital marketing?, Reading: Introduction to digital marketing, Video: The definition of Artificial Intelligence, Reading: Introduction to Artificial Intelligence, Reading: What every CEO should know about generative AI, Video: What is cyber security?, Reading: Introduction to Cyber Security, Video: What's next in the world of digital technology?, Video: What's the next big digital disruption? What are you excited about?, Video: What's next in artificial intelligence and machine learning?, Video: How will AI affect the book industry over the next 5-10 years?, Video: What's the next big digital disruption?, Video: What is the metaverse?, What does the metaverse mean for you?, Video: Blockchain technology, Video: What problems does blockchain technology actually solve?, Video: What is Web 3?, Module 4: summary, Additional readings
Module 5: Overview, Video: Are we there yet?, Video: What are the practical ways you can support the transformation journey?, Video: Why are change programmes getting harder?, Reading: Telling a good innovation story, Video: What is a mindset?, Video: Key elements in a digital mindset, Reading: Developing a digital mindset, Video: Disagree and commit, Video: Capability and mindset - Industry expert Annette Thomas, Video: Risk taking and innovation, Video: Improving the success rate of innovation, Module 5: summary