Course: English for Business and Entrepreneurship
Modules:
Welcome to English for Business & Entrepreneurship (Video 1), Course Introduction Part I - Course Overview (Video 2), Course Introduction Part II - Using the Course Site (Video 3), Unlockable Achievement, What is Entrepreneurship? (Video 4 Part 1), What is Entrepreneurship? (Video 4 Part 2), Language Focus - Reading Skills (Video 5 Part 1), Language Focus - Reading Skills (Video 5 Part 2), Unlockable Achievement, Why Entrepreneurship? (Video 6 Part 1), Why Entrepreneurship? (Video 6 Part 2), Ideas, Products, and Opportunities (Video 7), Unlockable Achievement, Unlockable Achievement, Creating Simple, One-Sentence Product Descriptions (Video 8 Part 1), Creating Simple, One-Sentence Product Descriptions (Video 8 Part 2), Deciding on a Type of Startup (Video 9 Part 1), Deciding on a Type of Startup, Guest Speaker (Video 9 Part 2), Risk, Failure, and Important Steps (Video 10 Part 1), Risk, Failure, and Important Steps (Video 10 Part 2), Language Focus - Comparative Structures (Video 11 Part 1), Language Focus - Comparative Structures (Video 11 Part 2), Language Focus - Comparative Structures (Video 11 Part 3), Online Learning Opportunities to Extend Your Skills
Market Research and Testing to Identify Opportunities (Video 1), Unlockable Achievement, Informal Research - Advantages and Disadvantages (Video 2), Formal Research - Advantages and Disadvantages (Video 3 Part 1), Formal Research - Advantages and Disadvantages (Video 3 Part 2), Language Focus - Listening Strategies (Video 4 Part 1), Language Focus - Listening Strategies (Video 4 Part 2), Unlockable Achievement, Creating a Survey (Video 5 Part 1), Creating a Survey (Video 5 Part 2), Language Focus - Questions and Intonation (Video 6 Part 1), Language Focus - Questions and Intonation (Video 6 Part 2), Language Focus: Sample questions and intonation, Unlockable Achievement, Collecting Data (Video 7), Evaluating Results (Video 8), Unlockable Achievement, Completing Assessment 2 (Video 9 Part 1), Completing Assessment 2 (Video 9 Part 2), Unlockable Achievement
Why write a business plan? (Video 1), Strategic Language Focus - Intensifiers & degree complements in persuasive business writing (Video 2 Part 1), Strategic Language Focus - Intensifiers & degree complements in persuasive business writing (Video 2 Part 2), Unlockable Achievement, Business description, including management and operations (Video 3), Marketing: Part I: Vocabulary and Concepts (Video 4 Part 1), Marketing: Part I: Vocabulary and Concepts (Video 4 Part 2), Marketing: Part I: Vocabulary and Concepts (Video 4 Part 3), Marketing: Part II: Business Plan (Video 5 Part 1), Marketing: Part II: Business Plan (Video 5 Part 2)
Financials: Part I: Startup Costs, Operating Costs & Sales Projections (Vocabulary & concept focus) (Video 6), Financials: Part II: Income statement (Vocabulary & concept focus) (Video 7), Financials: Part III: Startup Costs, Sales & Revenue Projections, Cost Projections & Income Statement (Calculations) (Video 8 Part 1), Financials: Part III: Startup Costs, Sales & Revenue Projections, Cost Projections & Income Statement (Calculations) (Video 8 Part 2), Financials: Part III: Startup Costs, Sales & Revenue Projections, Cost Projections & Income Statement (Calculations) (Video 8 Part 3), Strategic Language Focus - Describing Financials (Video 9), Creating a brief business plan (Video 10 Part 1), Creating a brief business plan (Video 10 Part 2), Unlockable Achievement
Financing a Business: Bootstrapping versus Outside Funding (Video 1 Part 1), Financing a Business: Bootstrapping versus Outside Funding (Video 1 Part 2), Unlockable Achievement, Debt-Financing: Bank Loans and Microloans (Video 2 Part 1), Debt-Financing: Bank Loans and Microloans (Video 2 Part 2), Unlockable Achievement, Equity-Financing: Venture Capital (Video 3 Part 1), Equity-Financing: Venture Capital (Video 3 Part 2), Finding Investors in the Social Network (Video 4), Crowdfunding (Video 5 Part 1), Crowdfunding (Video 5 Part 2), Listening: Crowd-sourced funding provides kickstart to new business ventures, Unlockable Achievement, Making a Pitch to Attract Investors (Video 6 Part 1), Making a Pitch to Attract Investors (Video 6 Part 2), Creating an Effective Hook (Video 7 Part 1), Creating an Effective Hook (Video 7 Part 2), Adding Impact: Word Stress, Body Language,& Eye Contact (Video 8), Listening: How to Pitch a Business, Unlockable Achievement, Persuasive Pitch, Two Samples, Unlockable Achievement, Course Conclusion