title: Mōteatea: He pātaka whakairinga kōrero nō Ngāti Rangiwewehi

authors: Paterson, Awatea

subjects: Ngāti Rangiwewehi

abstract: Mai rā anō a Ngāi Tāua, te iwi Māori, e tuku iho ai i ngā mātauranga mā te ārero tupuna mai i tētehi whakatupuranga, ki tētehi whakatupuranga. Ko ngā mātauranga ka tukua iho ko ngā pūrākau, ko ngā karakia, ko ngā whakataukī, ā, ko ngā waiata hoki. Ko te pūtake o te rangahau nei he titiro pū ki te āhua o te noho o ngā mōteatea hei pātaka whakairinga kōrero mō Ngāti Rangiwewehi ake, nō reira ka āta tirohia ngā momo puna mōhiohio, ngā momo kura aweko ka whakairia ki te pakitara o te pātaka kōrero o Ngāti Rangiwewehi. Nā ngā mōteatea i tohu te wā, i kōrero mō te wāhi, i whakapūkete ngā mahi a ngā tūpuna o te wā i titoa ai te mōteatea. Nā, ko ngā waiata, ko ngā mōteatea koirā te ara whakapūkete kōrero ka wānangahia e te tuhinga nei. Mā te āta wetewete i tētehi mōteatea pū o Ngāti Rangiwewehi, ka hora i ngā kura āuki, i ngā māpihi pounamu, i ngā puna mātauranga o te iwi kua whakaemi mai ki roto i te mōteatea hei kōrero tuku iho mō te iwi o Ngāti Rangiwewehi, hei whakatauira ake hoki i te āhua o te noho o ngā mōteatea hei ara whakapūkete mātauranga.

text: Mōteatea: He pātaka whakairinga kōrero nō Ngāti Rangiwewehi Mai rā anō a Ngāi Tāua, te iwi Māori, e tuku iho ai i ngā mātauranga mā te ārero tupuna mai i tētehi whakatupuranga, ki tētehi whakatupuranga. Ko ngā mātauranga ka tukua iho ko ngā pūrākau, ko ngā karakia, ko ngā whakataukī, ā, ko ngā waiata hoki. Ko te pūtake o te rangahau nei he titiro pū ki te āhua o te noho o ngā mōteatea hei pātaka whakairinga kōrero mō Ngāti Rangiwewehi ake, nō reira ka āta tirohia ngā momo puna mōhiohio, ngā momo kura aweko ka whakairia ki te pakitara o te pātaka kōrero o Ngāti Rangiwewehi. Nā ngā mōteatea i tohu te wā, i kōrero mō te wāhi, i whakapūkete ngā mahi a ngā tūpuna o te wā i titoa ai te mōteatea. Nā, ko ngā waiata, ko ngā mōteatea koirā te ara whakapūkete kōrero ka wānangahia e te tuhinga nei. Mā te āta wetewete i tētehi mōteatea pū o Ngāti Rangiwewehi, ka hora i ngā kura āuki, i ngā māpihi pounamu, i ngā puna mātauranga o te iwi kua whakaemi mai ki roto i te mōteatea hei kōrero tuku iho mō te iwi o Ngāti Rangiwewehi, hei whakatauira ake hoki i te āhua o te noho o ngā mōteatea hei ara whakapūkete mātauranga.

year: 2013

title: The sociocultural impact of tourism on the Te Arawa people of Rotorua, New Zealand

authors: Te Awekotuku, Ngahuia

subjects: Te Arawa

abstract: This is a study of how tourism in New Zealand has affected a major tribal community; their insights, reactions, and experiences. Covering five generations, it presents an oral account of the actively concerned social groups. Wherever possible, or necessary, this is reiterated and reinforced by the written record.

The work comprises two parts, the first which outlines the historic background according to available documentation, and the second which focusses on particular aspects of tribal culture and experience. Material for this section, otherwise unrecorded, came from the narrated stories, reminiscences, and often shrewd observations of the people themselves. It deals with residential community, song and dance, arts and crafts, and the role of women.

As an essentially ethnographic commentary, the study does not examine the economic features or effects of tourism, except where fiscal factors are pertinent to the understanding or continuity of the Te Arawa experience of the tourist world.

text: The sociocultural impact of tourism on the Te Arawa people of Rotorua, New Zealand This is a study of how tourism in New Zealand has affected a major tribal community; their insights, reactions, and experiences. Covering five generations, it presents an oral account of the actively concerned social groups. Wherever possible, or necessary, this is reiterated and reinforced by the written record.

The work comprises two parts, the first which outlines the historic background according to available documentation, and the second which focusses on particular aspects of tribal culture and experience. Material for this section, otherwise unrecorded, came from the narrated stories, reminiscences, and often shrewd observations of the people themselves. It deals with residential community, song and dance, arts and crafts, and the role of women.

As an essentially ethnographic commentary, the study does not examine the economic features or effects of tourism, except where fiscal factors are pertinent to the understanding or continuity of the Te Arawa experience of the tourist world.

year: 1981

title: Strategic marketing in action: A comparison of higher and lower performing manufacturing firms in the UK

authors: Brooksbank, Roger

subjects: business performance

abstract: Purpose – To contrast the role and practical application of strategic marketing in higher and lower-performing firms. 
Design/methodology/approach – In-depth personal interviews with senior marketing executives in three matched high/low performing manufacturing firms in the UK were recorded, transcribed and analysed. The interview agenda was derived from the authors' own previous research studies, plus precedents in the literature. 
Findings – These are structured around four key strategic marketing activities previously found to be characteristic of higher performing firms. They clearly show that such companies implement them with a far greater degree of skill, sophistication and ingenuity than do their lower performing counterparts. Above all, for the higher performers, strategic marketing is a truly cross-functional activity. 
Research limitations/implications – The methodology of this study indicates a fruitful approach to further research aimed at extending and refining the findings and recommendations, though details requiring methodological attention are identified. 
Originality/value – As an aid to marketing practitioners and educators alike, these findings and conclusions identify and describes a number of specific, applicable characteristics of successful strategic marketing.

text: Strategic marketing in action: A comparison of higher and lower performing manufacturing firms in the UK Purpose – To contrast the role and practical application of strategic marketing in higher and lower-performing firms. 
Design/methodology/approach – In-depth personal interviews with senior marketing executives in three matched high/low performing manufacturing firms in the UK were recorded, transcribed and analysed. The interview agenda was derived from the authors' own previous research studies, plus precedents in the literature. 
Findings – These are structured around four key strategic marketing activities previously found to be characteristic of higher performing firms. They clearly show that such companies implement them with a far greater degree of skill, sophistication and ingenuity than do their lower performing counterparts. Above all, for the higher performers, strategic marketing is a truly cross-functional activity. 
Research limitations/implications – The methodology of this study indicates a fruitful approach to further research aimed at extending and refining the findings and recommendations, though details requiring methodological attention are identified. 
Originality/value – As an aid to marketing practitioners and educators alike, these findings and conclusions identify and describes a number of specific, applicable characteristics of successful strategic marketing.

year: 2007