title: Merea Wikiriwhi and George Thomas Wilkinson

authors: Hart, Philip

abstract: Merea Wikiriwhi was one of the few women to invest in Te Aroha mining. Her life has been traced in as much detail as can be found because so little has survived about the lives of Maori women. As George Thomas Wilkinson’s surviving diaries reveal his importance in her life, his story was included as well, concentrating on his personal life rather than his official career. 
Merea was a member of several Ohinemuri hapu, with links through whakapapa to some of their more senior rangatira. Mostly living at or near Waitoki, between Paeroa and Te Aroha, she lived a frugal life, not wasting the income she received from land sales. These sales first required her to insist on her rights both in the land court and in a convoluted legal battle over a will signed in her favour by a distant relative. Over time, she would sell most of her land, but never became entirely landless. She invested in only one mining claim, but in the 1930s joined others to claim that the government was not paying them goldfields revenue for land they had sold.
George Thomas Wilkinson entered her life in 1880, when he was the ‘native agent’ in Hauraki. Despite having fought against Maori and nearly being killed, his surviving diaries reveal that he lived in the manner of a Pakeha Maori with three Maori women (simultaneously for a time), having children both by Merea and the woman he would eventually marry. Wilkinson had close friendships with many Maori and Pakeha Maori, and his genuine regard for them is reflected not only in his attempting, in his official capacity, to be fair to their interests – even as he assisted the government to separate them from their land – but in particular by his affection for a young girl, Wairingiringi, who shared his house in Thames. Although he and Merea would part, he tried to ensure that her children, like all his children, would do well in a Pakeha world.

text: Merea Wikiriwhi and George Thomas Wilkinson Merea Wikiriwhi was one of the few women to invest in Te Aroha mining. Her life has been traced in as much detail as can be found because so little has survived about the lives of Maori women. As George Thomas Wilkinson’s surviving diaries reveal his importance in her life, his story was included as well, concentrating on his personal life rather than his official career. 
Merea was a member of several Ohinemuri hapu, with links through whakapapa to some of their more senior rangatira. Mostly living at or near Waitoki, between Paeroa and Te Aroha, she lived a frugal life, not wasting the income she received from land sales. These sales first required her to insist on her rights both in the land court and in a convoluted legal battle over a will signed in her favour by a distant relative. Over time, she would sell most of her land, but never became entirely landless. She invested in only one mining claim, but in the 1930s joined others to claim that the government was not paying them goldfields revenue for land they had sold.
George Thomas Wilkinson entered her life in 1880, when he was the ‘native agent’ in Hauraki. Despite having fought against Maori and nearly being killed, his surviving diaries reveal that he lived in the manner of a Pakeha Maori with three Maori women (simultaneously for a time), having children both by Merea and the woman he would eventually marry. Wilkinson had close friendships with many Maori and Pakeha Maori, and his genuine regard for them is reflected not only in his attempting, in his official capacity, to be fair to their interests – even as he assisted the government to separate them from their land – but in particular by his affection for a young girl, Wairingiringi, who shared his house in Thames. Although he and Merea would part, he tried to ensure that her children, like all his children, would do well in a Pakeha world.

year: 2016

title: Voices of the land: Richard Nunns in conversation with Martin Lodge

authors: Nunns, Richard

abstract: Richard Nunns in conversation with Martin Lodge

text: Voices of the land: Richard Nunns in conversation with Martin Lodge Richard Nunns in conversation with Martin Lodge

year: 2008

title: Identifying the Processes of Value Co-Creation

authors: Rashid, Yasir

subjects: Value Co-Creation

abstract: This study aimed to address the issues pertaining practicalities of value co-creation from the perspective of Service-Dominant Logic (S-D) of Marketing. Using an interpretive strategy and case study method, this study responds to the call for empirical treatment of Service-Dominant Logic conceptualization. This is done by answering the question “how does integrating resources co-create value?”. A multiple-actor framework of value co-creation is derived from empirical material interpretation incorporating the nature of value realized by actors, resources and actor classifications, nature of interactions, and stages in value co-creation. 

The outcome of this study suggests that value co-creation is a system where actors engage in dialogues with the aim of improving ‘personal situations’. This system is comprised of various processes at four stages. For instance, resources integration among actors happens at a collaboration stage that co-creates consequences. These consequences are experiences, service offerings, relationships and fluctuations in resources and skills. Resources integration is done through reciprocal co-operative dialogue among actors. These dialogues have four types: initiating, building, sharing and critiquing (IBSC). In the next stage, value is realized in the form of inter-related facets: knowledge, monetary, relationship, functional and experience value. All these value facets together increase or decrease the experience value. Once value is realized, the next stage is the appraisal of the overall experience in the form of positive word of mouth, willingness to participate in the future, innovation, and premium valuation of the service offerings. Positive appraisal results in the improved situations of actors. Improved situations are: increase in resources, actors satisfaction, long-term and sustainable partnerships, and successful service delivery. A negative appraisal recognizes in the co-destruction of value. 

This framework is significant because in addition to providing implications for marketing theory and future research, 4E’s of value co-creation matrix (Engage, Event Space, Evaluation , Encourage) which are focused on resource integrations and actors, are recommended for value co-creation practices. 4E’s of value co-creation also question the efficacy of marketing mix in framing managerial decisions. 4E’s of value co-creation presents a service dominant perspective on developing marketing strategies.

text: Identifying the Processes of Value Co-Creation This study aimed to address the issues pertaining practicalities of value co-creation from the perspective of Service-Dominant Logic (S-D) of Marketing. Using an interpretive strategy and case study method, this study responds to the call for empirical treatment of Service-Dominant Logic conceptualization. This is done by answering the question “how does integrating resources co-create value?”. A multiple-actor framework of value co-creation is derived from empirical material interpretation incorporating the nature of value realized by actors, resources and actor classifications, nature of interactions, and stages in value co-creation. 

The outcome of this study suggests that value co-creation is a system where actors engage in dialogues with the aim of improving ‘personal situations’. This system is comprised of various processes at four stages. For instance, resources integration among actors happens at a collaboration stage that co-creates consequences. These consequences are experiences, service offerings, relationships and fluctuations in resources and skills. Resources integration is done through reciprocal co-operative dialogue among actors. These dialogues have four types: initiating, building, sharing and critiquing (IBSC). In the next stage, value is realized in the form of inter-related facets: knowledge, monetary, relationship, functional and experience value. All these value facets together increase or decrease the experience value. Once value is realized, the next stage is the appraisal of the overall experience in the form of positive word of mouth, willingness to participate in the future, innovation, and premium valuation of the service offerings. Positive appraisal results in the improved situations of actors. Improved situations are: increase in resources, actors satisfaction, long-term and sustainable partnerships, and successful service delivery. A negative appraisal recognizes in the co-destruction of value. 

This framework is significant because in addition to providing implications for marketing theory and future research, 4E’s of value co-creation matrix (Engage, Event Space, Evaluation , Encourage) which are focused on resource integrations and actors, are recommended for value co-creation practices. 4E’s of value co-creation also question the efficacy of marketing mix in framing managerial decisions. 4E’s of value co-creation presents a service dominant perspective on developing marketing strategies.

year: 2015