title: Communicating identities: New Zealand fashion designers and creative exports

authors: Beattie, Olivia Lucy Elizabeth

subjects: Creative industries

abstract: This thesis investigates how New Zealand fashion designers construct and communicate a unique and fluid identity. There are two main focuses of the research. The first is how New Zealand fashion designers build and maintain a unique brand identity in the New Zealand market. This includes an in-depth analysis of the public relations and communication strategies both emerging and established fashion designers use. The second focus is how New Zealand designers communicate their brand identity to export markets. This includes an examination of how the New Zealand national identity has an effect on the communication of their identity in international markets.

This research is important as there is little scholarly research on the creative industries in New Zealand, and none on the New Zealand designer fashion industry. Therefore, this research study has been developed to advance literature in this area and provide a basis for further research. While this research study will focus on the New Zealand designer fashion industry, it is hoped that the research will be applicable to other creative industries in New Zealand.

A key element of this research is to use the in-depth analysis of the designer fashion industry to provide recommendations on identity management for the New Zealand designer fashion industry and creative industries. Ultimately, this research provides these industries with a practical guide to create and communicate a unique identity in both domestic and export markets.

A collective case study method is used to collate the data and is analysed through an interpretive framework. The New Zealand fashion designers that comprise the case studies are Annah Stretton, Robyn Brooks, Jo Robertson, and Cyb le Wiren.

Key conclusions are that organisations in the creative industries need to put together an in-depth communications plan as early as possible in their business. This should focus on the creation and communication of a unique and fluid identity in order to differentiate themselves from their competitors and allow them to actively respond to their environment. Industry bodies and New Zealand Trade  Enterprise play a key role in the development and export of creative organisations. These organisations need to develop better resources and support systems for the creative industries in order for them to reach their maximum potential.

text: Communicating identities: New Zealand fashion designers and creative exports This thesis investigates how New Zealand fashion designers construct and communicate a unique and fluid identity. There are two main focuses of the research. The first is how New Zealand fashion designers build and maintain a unique brand identity in the New Zealand market. This includes an in-depth analysis of the public relations and communication strategies both emerging and established fashion designers use. The second focus is how New Zealand designers communicate their brand identity to export markets. This includes an examination of how the New Zealand national identity has an effect on the communication of their identity in international markets.

This research is important as there is little scholarly research on the creative industries in New Zealand, and none on the New Zealand designer fashion industry. Therefore, this research study has been developed to advance literature in this area and provide a basis for further research. While this research study will focus on the New Zealand designer fashion industry, it is hoped that the research will be applicable to other creative industries in New Zealand.

A key element of this research is to use the in-depth analysis of the designer fashion industry to provide recommendations on identity management for the New Zealand designer fashion industry and creative industries. Ultimately, this research provides these industries with a practical guide to create and communicate a unique identity in both domestic and export markets.

A collective case study method is used to collate the data and is analysed through an interpretive framework. The New Zealand fashion designers that comprise the case studies are Annah Stretton, Robyn Brooks, Jo Robertson, and Cyb le Wiren.

Key conclusions are that organisations in the creative industries need to put together an in-depth communications plan as early as possible in their business. This should focus on the creation and communication of a unique and fluid identity in order to differentiate themselves from their competitors and allow them to actively respond to their environment. Industry bodies and New Zealand Trade  Enterprise play a key role in the development and export of creative organisations. These organisations need to develop better resources and support systems for the creative industries in order for them to reach their maximum potential.

year: 2009

title: Imbalance in surrender: the backing of warrants procedure with Australia under Part 4 of the Extradition Act 1999

authors: Butler, Rynae Daphne

subjects: backed warrant procedure

abstract: The backing-of-warrants is a fast-track procedure for extradition regulated under Part 4 of the Extradition Act 1999.  This thesis critically scrutinises a recent review of the legislation by the Law Commission as it relates to the impact of its proposed new Act on the current backed-warrant procedure, particularly as it relates to Australia.  The Commission’s proposal that its new Act will achieve the Commission’s objective to “strike the necessary and appropriate balance between protecting the rights of those whose extradition is sought and providing an efficient mechanism for extradition” will be analysed and critiqued.    It will be shown that, the Commission has tipped the balance towards the liberty interests of the requested person, when it proposed to increase the breadth of grounds by which the courts may refuse surrender under a new “unjust or oppressive” provision. As a consequence, the proposed legislative provisions may risk breaching the doctrine of comity and frustrating the backed-warrant procedure. This thesis further posits that comity should not be over-emphasised, particularly as the Commission has not at all or has inadequately considered the disparity that exists between the way comity is applied in practise by the Australian and New Zealand courts. As a consequence, the proposed less onerous test for Australia, is unjustified. While the Commission’s proposal gives weight to the growing importance of human rights as a determining factor in surrender nevertheless, the Commission’s proposals lack coherency and fail to delineate between the standard procedure and the backed-warrant procedure. In absence of any evidence that the efficacy of the backed-warrant procedure is wanting, the impact of the Commission’s proposals, are unlikely therefore to achieve the balance it strives to achieve.   The argument put here is that there is a strong principled case for strengthening human rights protections in the current backed-warrant procedure. In that regard, this thesis advances the proposition that in combination, the Commission’s New Zealand Bill of Rights proposal and a role for a proposed central authority - subject to reconceptualising comity in this context to one that includes a human rights component.  To that end, this thesis advocates replacing the balancing act paradigm that purports to reconcile the competing interests underpinning extradition with an assessment of human rights as a primary determining factor in surrender at both the initial stages and latter stages of the backed-warrant procedure. This model, as proposed, will maintain the fast-track nature of the backed-warrant procedure as it would allow the judiciary to differentiate risk between low-level and gross forms of human rights violations or abuse.  Finally, this thesis posits that the jurisprudential acceptance in the courts of the extraterritorial effect of the New Zealand Bill of Rights Act 1990 in relation to Australian Police conduct in New Zealand merits attention.

text: Imbalance in surrender: the backing of warrants procedure with Australia under Part 4 of the Extradition Act 1999 The backing-of-warrants is a fast-track procedure for extradition regulated under Part 4 of the Extradition Act 1999.  This thesis critically scrutinises a recent review of the legislation by the Law Commission as it relates to the impact of its proposed new Act on the current backed-warrant procedure, particularly as it relates to Australia.  The Commission’s proposal that its new Act will achieve the Commission’s objective to “strike the necessary and appropriate balance between protecting the rights of those whose extradition is sought and providing an efficient mechanism for extradition” will be analysed and critiqued.    It will be shown that, the Commission has tipped the balance towards the liberty interests of the requested person, when it proposed to increase the breadth of grounds by which the courts may refuse surrender under a new “unjust or oppressive” provision. As a consequence, the proposed legislative provisions may risk breaching the doctrine of comity and frustrating the backed-warrant procedure. This thesis further posits that comity should not be over-emphasised, particularly as the Commission has not at all or has inadequately considered the disparity that exists between the way comity is applied in practise by the Australian and New Zealand courts. As a consequence, the proposed less onerous test for Australia, is unjustified. While the Commission’s proposal gives weight to the growing importance of human rights as a determining factor in surrender nevertheless, the Commission’s proposals lack coherency and fail to delineate between the standard procedure and the backed-warrant procedure. In absence of any evidence that the efficacy of the backed-warrant procedure is wanting, the impact of the Commission’s proposals, are unlikely therefore to achieve the balance it strives to achieve.   The argument put here is that there is a strong principled case for strengthening human rights protections in the current backed-warrant procedure. In that regard, this thesis advances the proposition that in combination, the Commission’s New Zealand Bill of Rights proposal and a role for a proposed central authority - subject to reconceptualising comity in this context to one that includes a human rights component.  To that end, this thesis advocates replacing the balancing act paradigm that purports to reconcile the competing interests underpinning extradition with an assessment of human rights as a primary determining factor in surrender at both the initial stages and latter stages of the backed-warrant procedure. This model, as proposed, will maintain the fast-track nature of the backed-warrant procedure as it would allow the judiciary to differentiate risk between low-level and gross forms of human rights violations or abuse.  Finally, this thesis posits that the jurisprudential acceptance in the courts of the extraterritorial effect of the New Zealand Bill of Rights Act 1990 in relation to Australian Police conduct in New Zealand merits attention.

year: 2017

title: The anthropologist as tribal advocate

authors: Hopa, Ngapare K

subjects: economic conditions

abstract: My colleague has outlined some of the major issues facing New Zealand and its indigenous Polynesians - the Maaori - who not so long ago were ranked among the most documented in the world and the country as THE laboratory of race relations.
The present disadvantaged and dependent status of Maaori people show how illusory that notion is and, for New Zealand anthropologists, the challenge it presents in helping Maaori to attain socio-economic sovereignty within the 'partnership' promised by the Treaty of Waitangi.
In the late 60s and since, a few 'radical' mostly 'native' anthropologists can be said to have risen to the challenge that Gough (1968) and others, laid down, but it cannot be said, even now, that the profession as a whole in New Zealand, has been responsive.
Perhaps it is still committed to the myth of scientific objectivity, or, after regarding themselves as champions of a powerless and marginal people, has not recovered from the accusation of impotency during the social ferment of the 70s and since. To be fair, there were a few individuals who were allied with the protest movement but whose contributions were not acknowledged. They rode out the storm however and have continued to contribute significantly to the Maaori cause.

text: The anthropologist as tribal advocate My colleague has outlined some of the major issues facing New Zealand and its indigenous Polynesians - the Maaori - who not so long ago were ranked among the most documented in the world and the country as THE laboratory of race relations.
The present disadvantaged and dependent status of Maaori people show how illusory that notion is and, for New Zealand anthropologists, the challenge it presents in helping Maaori to attain socio-economic sovereignty within the 'partnership' promised by the Treaty of Waitangi.
In the late 60s and since, a few 'radical' mostly 'native' anthropologists can be said to have risen to the challenge that Gough (1968) and others, laid down, but it cannot be said, even now, that the profession as a whole in New Zealand, has been responsive.
Perhaps it is still committed to the myth of scientific objectivity, or, after regarding themselves as champions of a powerless and marginal people, has not recovered from the accusation of impotency during the social ferment of the 70s and since. To be fair, there were a few individuals who were allied with the protest movement but whose contributions were not acknowledged. They rode out the storm however and have continued to contribute significantly to the Maaori cause.

year: 1988