title: Optical measurement of blade edge sharpness

authors: Dredge, Daniel

subjects: Knife

abstract: This research aims to develop a superior way of characterizing knife sharpness. Current successful methods utilize contact destructive testing to develop a measurement protocol for sharpness however; it is in my opinion that testing in this manner, the instantaneous sharpness can never be known. Through-out this work, I investigate what physical properties determine sharpness, how failures occur in knives, the current state of art in knife sharpness testing, and then I seek to develop a new novel way of measuring knife sharpness through optical measurements.

text: Optical measurement of blade edge sharpness This research aims to develop a superior way of characterizing knife sharpness. Current successful methods utilize contact destructive testing to develop a measurement protocol for sharpness however; it is in my opinion that testing in this manner, the instantaneous sharpness can never be known. Through-out this work, I investigate what physical properties determine sharpness, how failures occur in knives, the current state of art in knife sharpness testing, and then I seek to develop a new novel way of measuring knife sharpness through optical measurements.

year: 2018

title: Renegotiating the terms of engagement: Public relations, marketing, and contemporary challenges

authors: McKie, David

subjects: Complexity

abstract: Territorial disputes between public relations and marketing are nothing new. At the end of the first decade of the 21st century, Hutton (2010) refocused them as a matter of survival in the face of marketing attempts "to include or subsume much or all of public relations" (p. 509). In addition to aligning with his call to resist marketing imperialism, this article seeks to renegotiate traditional turf wars between the two fields through a review of recent significant marketing books. Advocating a complexity-based perspective, it argues that evolving disciplines, like evolving species, need to respond not only to each other but also to the wider environment and that requires cooperation as well as competition. It also draws on complexity thinking as a resource for improving disciplinary intersections and for adapting to the uncertain and turbulent conditions of the present.

text: Renegotiating the terms of engagement: Public relations, marketing, and contemporary challenges Territorial disputes between public relations and marketing are nothing new. At the end of the first decade of the 21st century, Hutton (2010) refocused them as a matter of survival in the face of marketing attempts "to include or subsume much or all of public relations" (p. 509). In addition to aligning with his call to resist marketing imperialism, this article seeks to renegotiate traditional turf wars between the two fields through a review of recent significant marketing books. Advocating a complexity-based perspective, it argues that evolving disciplines, like evolving species, need to respond not only to each other but also to the wider environment and that requires cooperation as well as competition. It also draws on complexity thinking as a resource for improving disciplinary intersections and for adapting to the uncertain and turbulent conditions of the present.

year: 2012

title: Māori language interfaces

authors: Keegan, Te Taka Adrian Gregory

abstract: This paper considers the usability of the interface and the ramifications for te reo Māori if the interface language, the messages displayed in those text boxes, is written in te reo Māori.

text: Māori language interfaces This paper considers the usability of the interface and the ramifications for te reo Māori if the interface language, the messages displayed in those text boxes, is written in te reo Māori.

year: 2017