title: Prototype theory and the concept of taonga: Implications for Treaty-related issues such as the display and conservation of taonga Māori

authors: Hedley, Rangiiria

subjects: Taonga Māori

abstract: This paper examines, in the context of prototype theory, issues and problems associated with the concept of taonga, the specific aim being to provide an approach that could assist those who are concerned with the interpretation of Article 2 of the Treaty of Waitangi and Treaty-related issues such as the appropriate display and conservation of taonga Māori.

text: Prototype theory and the concept of taonga: Implications for Treaty-related issues such as the display and conservation of taonga Māori This paper examines, in the context of prototype theory, issues and problems associated with the concept of taonga, the specific aim being to provide an approach that could assist those who are concerned with the interpretation of Article 2 of the Treaty of Waitangi and Treaty-related issues such as the appropriate display and conservation of taonga Māori.

year: 2004-02

title: Decolonising legal research: Developing legal theory to articulate Māori and non-Māori legal research paradigms equitably

authors: Hasan-Stein, Linda

abstract: Māori and non-Māori legal research paradigms in Aotearoa New Zealand are separated by a considerable theoretical knowledge gap. Māori knowledge systems are generally not well known in a non-Māori context. In order to bridge this theoretical knowledge gap jurisprudential studies need to address this gap from Māori and non-Māori perspectives. Doing so enables the development of decolonised legal research paradigms which allow for the sharing of knowledge from positions of respect. In this work, a new theoretical interpretation of legal research paradigms in our jurisprudence is presented, relying on an interdisciplinary approach to support these interpretive strategies. 

Beginning with the understanding that knowledge is empowering for both Māori and non-Māori, I foreground the epistemological character of decolonising legal research that supports Linda Tuhiwai Smith’s call for research to be conceived differently and highlight the need for an integrated recognition of kaupapa Māori in the development of legal theory in Aotearoa New Zealand. Reimagining our laws as something more than ‘sovereignty’ is the first step in narrowing the current theoretical knowledge gap. I translate the broader language of colonialism into the more specific vocabulary of the criminal justice system, in order to make more visible the manner in which Eurocentrism permeates decolonising legal research and stifles the potential future social development of Māori. 

Since Linda Tuhiwai Smith’s call to decolonise research, significant progress has been made with regard to the inclusion of principles of tikanga Māori to guide legal research that includes Māori. However, transforming principles of tikanga Māori into our jurisprudential landscape is a complex task. It is increasingly recognised that understanding the key principles of tikanga Māori is not always sufficient and that a greater theoretical understanding of decolonising legal principles is needed. I will analyse theoretical features of research epistemologies with the goal of grasping the complex array of historically-specific practices through which particular dimensions of our socio-legal experience are produced. 

Finally, I will explore how an interdisciplinary approach enables us to link forms of subjectivity to forms of objectivity in a distinctively “cultural” way, by working through difference rather than against it, and by acknowledging as meaningful each law’s characteristic discursive formation. 

This work is written as an intervention in Eurocentrism, aimed at providing a fresh interpretation of decolonising legal research. On this level, the most important argumentative thread is the one that demonstrates how Eurocentrism can be read as a colonising tool, which deploys positions that marginalise Indigenous knowledge. By unpacking Eurocentrism’s complex meaning it is possible to refashion Eurocentrism to include the notions of “partnerships”, that value subjective experience over objective, and that, in reality, include “Indigenous cultural” qualities. 

This style of decolonising jurisprudence pushes strenuously for a legal paradigm shift towards a culturally safe space for all legal scholars, not just Māori; a shift that could encourage our legal theory to converge in a more holistic way. The most important argumentative threads are those centred on the inclusion of Indigenous arguments, and the emergent character of decolonising legal research categories such as whanaungatanga or relational accountability. This type of innovative legal interpretation offers the possibility for a new theoretical era for decolonising legal research.

text: Decolonising legal research: Developing legal theory to articulate Māori and non-Māori legal research paradigms equitably Māori and non-Māori legal research paradigms in Aotearoa New Zealand are separated by a considerable theoretical knowledge gap. Māori knowledge systems are generally not well known in a non-Māori context. In order to bridge this theoretical knowledge gap jurisprudential studies need to address this gap from Māori and non-Māori perspectives. Doing so enables the development of decolonised legal research paradigms which allow for the sharing of knowledge from positions of respect. In this work, a new theoretical interpretation of legal research paradigms in our jurisprudence is presented, relying on an interdisciplinary approach to support these interpretive strategies. 

Beginning with the understanding that knowledge is empowering for both Māori and non-Māori, I foreground the epistemological character of decolonising legal research that supports Linda Tuhiwai Smith’s call for research to be conceived differently and highlight the need for an integrated recognition of kaupapa Māori in the development of legal theory in Aotearoa New Zealand. Reimagining our laws as something more than ‘sovereignty’ is the first step in narrowing the current theoretical knowledge gap. I translate the broader language of colonialism into the more specific vocabulary of the criminal justice system, in order to make more visible the manner in which Eurocentrism permeates decolonising legal research and stifles the potential future social development of Māori. 

Since Linda Tuhiwai Smith’s call to decolonise research, significant progress has been made with regard to the inclusion of principles of tikanga Māori to guide legal research that includes Māori. However, transforming principles of tikanga Māori into our jurisprudential landscape is a complex task. It is increasingly recognised that understanding the key principles of tikanga Māori is not always sufficient and that a greater theoretical understanding of decolonising legal principles is needed. I will analyse theoretical features of research epistemologies with the goal of grasping the complex array of historically-specific practices through which particular dimensions of our socio-legal experience are produced. 

Finally, I will explore how an interdisciplinary approach enables us to link forms of subjectivity to forms of objectivity in a distinctively “cultural” way, by working through difference rather than against it, and by acknowledging as meaningful each law’s characteristic discursive formation. 

This work is written as an intervention in Eurocentrism, aimed at providing a fresh interpretation of decolonising legal research. On this level, the most important argumentative thread is the one that demonstrates how Eurocentrism can be read as a colonising tool, which deploys positions that marginalise Indigenous knowledge. By unpacking Eurocentrism’s complex meaning it is possible to refashion Eurocentrism to include the notions of “partnerships”, that value subjective experience over objective, and that, in reality, include “Indigenous cultural” qualities. 

This style of decolonising jurisprudence pushes strenuously for a legal paradigm shift towards a culturally safe space for all legal scholars, not just Māori; a shift that could encourage our legal theory to converge in a more holistic way. The most important argumentative threads are those centred on the inclusion of Indigenous arguments, and the emergent character of decolonising legal research categories such as whanaungatanga or relational accountability. This type of innovative legal interpretation offers the possibility for a new theoretical era for decolonising legal research.

year: 2026

title: Industrial Firm Technology Transfer: The role of marketing

authors: Bojesen-Trepka, Mark Holten

subjects: technology transfer

abstract: Reliance on marketing concepts and frameworks that are out of step with practice in a new economy environment presents a particular problem for industrial marketers intent on extracting revenue from firm technology transfer effort, and is a challenge for marketing scholars seeking to bridge the gap between theory and practice. Using an interpretive methodology and the case study method, the study addresses the question what are the roles that marketing plays in industrial firm technology transfer effort by comparing and contrasting concepts and themes occurring in marketing and technology management theory with empirical data collected from four large scale industrial firms owned by the New Zealand Government. Interpretive analysis of marketing phenomena within and across the Case firms show that meta-patterns exist across marketing theory and the empirical data, and are also reflected in marketing practice. These meta-patterns reveal a role for marketing in firm technology transfer through deployment of resources that promote inter-firm and intra-firm relationships, collaboration, and cooperation, and the development of firm technological knowledge. The analysis facilitated development of a unique conceptual framework for industrial marketing that accommodates the meta-patterns identified in the study. The conceptual framework is significant because, in addition to providing a guide for industrial marketing practice, it challenges the efficacy of the traditional (4Ps) theory of marketing, which at its core relies on concepts that are not reflected in the study’s empirical findings, contemporary marketing theory, and contemporary marketing practice.

text: Industrial Firm Technology Transfer: The role of marketing Reliance on marketing concepts and frameworks that are out of step with practice in a new economy environment presents a particular problem for industrial marketers intent on extracting revenue from firm technology transfer effort, and is a challenge for marketing scholars seeking to bridge the gap between theory and practice. Using an interpretive methodology and the case study method, the study addresses the question what are the roles that marketing plays in industrial firm technology transfer effort by comparing and contrasting concepts and themes occurring in marketing and technology management theory with empirical data collected from four large scale industrial firms owned by the New Zealand Government. Interpretive analysis of marketing phenomena within and across the Case firms show that meta-patterns exist across marketing theory and the empirical data, and are also reflected in marketing practice. These meta-patterns reveal a role for marketing in firm technology transfer through deployment of resources that promote inter-firm and intra-firm relationships, collaboration, and cooperation, and the development of firm technological knowledge. The analysis facilitated development of a unique conceptual framework for industrial marketing that accommodates the meta-patterns identified in the study. The conceptual framework is significant because, in addition to providing a guide for industrial marketing practice, it challenges the efficacy of the traditional (4Ps) theory of marketing, which at its core relies on concepts that are not reflected in the study’s empirical findings, contemporary marketing theory, and contemporary marketing practice.

year: 2009