EUROPEAN UNION COMMUNICATION AND VISIBILITY IN JORDAN 2023-2025 <p>The purpose of this contract is as follows:</p><ol><li data-list="bullet"><span class="ql-ui" contenteditable="false"></span>Support the EU Delegation in communicating the EU-Jordan partnership. Assist the EU Delegation in the implementation of its Communication Strategy and help achieve its overall strategic communication objectives.</li><li data-list="bullet"><span class="ql-ui" contenteditable="false"></span>Enhance the quality of communication and visibility of EU projects and programmes in Jordan, including the budget support operations.</li><li data-list="bullet"><span class="ql-ui" contenteditable="false"></span> Assist the EU Delegation in communicating results of EU development partnership projects in Jordan. Illustrate the impact of projects financed through EU bilateral and regional support.</li><li data-list="bullet"><span class="ql-ui" contenteditable="false"></span>Raise public awareness of EU-Jordan partnership: significantly increase the number of Jordanians receiving information on EU activities and on EU development projects, programmes, policies and actions in Jordan.</li><li data-list="bullet"><span class="ql-ui" contenteditable="false"></span>Improve the knowledge and understanding of the EU and its related partnership activities among decision-makers, opinion-makers and specific segments of the general public in Jordan.</li></ol><p><br></p><p>This contract's activities will consist of three components:</p><p> </p><p>1)&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Support to EU-funded project communications through the i<strong>mplementation of 3 major campaigns </strong>on EU-funded sector programmes;</p><p>&nbsp;</p><p>2)&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Conception and implementation of <strong>capacity-building activities </strong>for governmental partners on communication and visibility of policies, strategies and plans supported through Budget support contracts;</p><p>&nbsp;</p><p>3)&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;Conception and production of a <strong>wide scale of Communication support services</strong> (organising large scale public events, audio-visual material, production of PR material, survey and opinion polls, etc¿)</p><p>&nbsp;</p><p>The overall budget for this contract <strong>(1.280 Mo EUR</strong>) will be drawn from four Communication and Visibility allocations contained in three thematic programmes.</p><p><br></p><p>Each thematic sector will be earmarked of a budget corresponding to the specific allocation contained in their respective programme, as it follows:</p><p><br></p><p>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;<strong>EU Support to Economic Reforms for Growth and Jobs in Jordan: 480.000 EUR</strong></p><p>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;<strong>EU Support to improving integrity and accountability in Jordanian public administration at central and local levels: 300.000 EUR</strong></p><p>·&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;<strong>EU Support to Social Inclusion and Empowerment of Vulnerable Jordanians: 500.000 EUR</strong></p><p>Communication activities for each sector will have to be planned by keeping in mind the specific allocation that each programme has. Shifts of funds will be possible following the agreement of the relevant EU programme manager in charge of the above-mentioned programmes.</p>