Tanzania Horticultural Association (TAHA) 2017-2021 Tanzania Horticultural Association (TAHA) 2017-2021 Tanzania Horticultural Association (TAHA) är en medlemsorganisation i den privata sektorn vars huvudsakliga roll är att utveckla och främja den hortikulturella industrin i Tanzania. TAHA fokuserar på att främja en hållbar och inkluderande tillväxt samt att öka konkurrenskraften i hortikulturella värdekedjor. Detta för att bidra till ökade inkomster för individer och företag vilket sedan avspeglas i ökad nationell tillväxt.

TAHAs strategi för 2017-2021 innehåller åtta prioriterade resultatområden för att bidra till en affärsutvecklande miljö: marknadstillgång & ökad förädling, tekniskt stöd till industrin, investeringsfrämjande & ökad tillgång till information, tillgång till produktiva tillgångar & finansiering, institutionell kapacitet & kommersialisering av tjänstesektorn, medlemsstyrning & expansion, integration & mainstreaming av gender-, närings- och miljöfrågor. Tanzania Horticultural Association (TAHA) is an apex private sector member based organization, whose primary role is to develop and promote the horticultural industry in Tanzania. TAHA focuses on promoting inclusive growth and competitiveness of horticultural value chains to contribute to individual and enterprise incomes, and to national GDP. 

TAHA’s 2017–2021 strategy prioritises eight key result areas in business enabling environment: market access and value addition: technical support for the industry: investment promotion & industry information access: access to productive resources and finance: institutional capacity and commercialisation of services: membership management and expansion of outreach: and integration and mainstreaming of gender, nutrition, and environment. The Tanzania Horticultural Association (TAHA) is an apex private sector member-based organization that advocates for the growth and competitiveness of the horticultural industry in Tanzania. TAHA signed a five-year (1st January 2017 - 31st December 2021) Grant Agreement with the Swedish International Development Agency (Sida) to implement a project named Support to TAHA Strategy (STS). In this cooperation, Sida provide a support of 43M SEK to TAHAs five years (2017-2021) Strategy which seeks to transform the sector into a more vibrant to become more inclusive and long-term economic benefits for poverty reduction and employment creation for the people of Tanzania. 
The contribution supports the implementation of ground activities in increasing knowledge in efficient and sustainable horticultural farming methods. The contribution also supports value chain coordination and other activities including market systems development for inputs, output and support services (collection centers, transport and handling logistics, insurance, packaging, and quality control etc.). TAHA also supported for their work in the nationwide business environment (Policy analysis with lobbying and advocacy) and important thematic issues (nutrition, and gender). The approach includes strategic partnerships and engagement, technology transfer and capacity building and promoting commercialization of the sectors value chains. The STS results therefore contribute to the overall Swedish bilateral strategy objectives (of inclusive economic development) by enhancing knowledge of in productivity, access to functioning markets, financial inclusion based on the four Key result areas: 
•Key result 1: Advocate for better business environment for the horticulture Industry. 
•Key result 2: Increase access to markets for Tanzanian horticultural products. 
•Key result 3: Improve productivity and competitiveness of the horticulture industry. 
•Key result 4: Enhance TAHAs effectiveness, efficiency, and sustainability. 
In operationalizing the support to TAHA Strategy, the organization closely integrates the Gender especially Youth & Women Engagement, and Environmental Sustainability (Climate Smart horticulture). This is expected to further increase sustainability and inclusiveness and contribute addressing the various dimensions of poverty at institutional and individual levels: enhanced capacity to seize opportunities in horticultural sub-sector to generate income (resources) and enhance their power and voice to advocate for policies and conditions that will enhance the performance of horticultural value chain.