Building the  business to the next level: Coop distributor-marketing arm in the Philippines / Asia The federation sees the strategic importance and value of developing
new products and serve as the distributor and marketing arm of these products
produced by its members and other cooperatives in the country.  FPSDC even sees this role to extend to
cooperatives outside of the country as well as tap international markets.
In order for this ambition to be reached  FPSDC has to strengthen its capacity to manage the new business competitively  explore new models of governance and financing modalities as well as re-assess the current markets and business operations.  A combination of business advise  training and exchange from Agriterra is sought to help FPSDC make its ambition a reality. Other specific areas that needs to be looked into include supply chain management; market development. The federation’s ambition over a period of 5 years is to be recognized as the partner of cooperatives for product development and marketing as well as become the owner-distributor of leading consumer products in the “healthy and green” market segments  sold and distributed to a wide range of channels that include supermarkets  food service  tv shopping network and e-commerce platforms. 2018 Project PlanProject ACtivitiesPOver-all Strategic Business Review  Assessment and PlanningImproved strategic direction and effectiveness/ efficiency on distribution (supply chain/ logistics) and marketingQ3-Q4 2018Review of Models on GovernanceAccess to /Introduction of new senior advisers within governance structure of FPSDC Q3-Q4 2018Review of models on investments for business developmentIdentified new modalities and sources of investments for growthQ4 2018AdviceConduct of business planningStrategic review of business operations and marketingQ3 to Q4 2018Conduct of market researchMarket study and marketing planQ3 to Q4 2018Management/HR and Governance reviewNew models on governance and managementMonitoring and Business AdviseBusiness Advise on demandQ1 to Q4 2018Exchange visitVisit similar cooperative with larger scale of operationsManagement team exposed to operations and management of similar cooperative in the NLQ3 20182019 Project PlanProject Activities  Implementation of Strategic Plan (See OGSM)Strategic plan implemented (See OGSM)Q1-Q4Kick off YLEAD program(1) Developed curriculum (2)  Established tie-ups with relevant agencies (TESDA  academe  etc.) (3) Crafted criteria for YLEAD participant selection (4) Selected at least 20 YLEAD participants (5) Built needed facilities for the implementation of YLEAD (6) Link with youth initiatives of other Agriterra client coops (leadership devt amp; youth council formation)Q1E-commerce design and patform buildingE-commerce platform designed and builtQ2Advise  2019Monitoring and follow up advise on Strategic Plan implementation (See OGSM)Strategic plan implemented (See OGSM)Q1 to Q4Strategic advise on YLEAD program/Mentoring and coaching of YLEAD participantsYLEAD participants mentored and coachedQ1Strategic advise on e-commerce design and platform buildingE-commerce platform designed and builtQ2Event: Training   2019FACT for Agri Coops (FACT4AC) Lessons Learned WorkshopLessons gathered from FACT piloting/FACT institutionalization plannedQ2Agri Coop Strategic Financial Management Training (ACSFMT) - JaimeManagement trained on strategic financial managementQ3Agri Coop Governance Training (ACGT)Board and management trained on agricultural cooperative governacneQ4 Event: Exchange visit 2019     Business Exchange among Client Coops in Asia (Coop2Coop Business Deals)Business deals among agricultural cooperatives explored and closed as the case may beQ2NL Exchange on Modern and Professional Agri Coop on Management amp; Operation (Starch Processing  Fertilizer Production  Mechanization  Youth Enterpreneurship  Logistics)Management amp; operation of agricultural cooperative businesses enhancedQ22020 Project PlanProject ActivitiesUSAID GrowCoop Program implementation(1) 6 coops capacitated  (2) 250 members benefitted  (3) 270 000 euros non-donor investment  (4) contribution to policy reform agendaQ1 to Q4Operation of HIVE for Coco Sugar (1) One prototype set up and fully operational (2) installation of at least 3 other HIVEs for each LuzViMinQ1 to Q4Full operation of YLEAD Program(1) Crafted and finalized the framework for YLEAD (2) Facilitated the first batch of participantsQ1 to Q4Improvement of PilingPinoy.coop(1) Crafted and implemented the concrete marketing plan for PilingPinoy  (2) Finalized agreement with member-suppliers (3) Finalized agreement with service providersQ1 to Q4Development of Global Market for Famp;C products(1) Crafted a strategy for global marketing Review of local marketing plan for Famp;C products(1) Reviewed and enhanced local marketing planServices AdviceDevelopment of Marketing Plan for Famp;C and Products of FPSDC (intern - carried over from last year)1. Developed the marketing plan (market  customers and industrial environment  targeted market; positioning statement  marketing strategies marketing mix  and step by step approach to achieve the target on marketing plan.)Q1 to Q2Development of FPSDC's Global Marketing Plan (Suad - carried over from last year)1. Local  Online and Export marketing plan2. Packaging improvement planQ1Event: Training MyCoop Training amp; ToT2 trainers trainedFinancial Management Training amp; ToT2 trainers trainedGovernance Training amp; ToT2 trainers trainedEvent: Exchange visitNL exchange for coop capacity building amp; value chain expansionbest practices learned