Engaging Pvt. Sectr in Tomato Valu Chain Engaging Private Sector in Tomato Value Chain in Thatta
Project Information:
The proposed PDI project supported by Oxfam Novib aimsat developing and strengthening linkages between the small farmers and private sector in tomato value chain with a view to increasethe income and strengthen sustainable livelihood of small farmers including women farmers and generate employment opportunities forthe unemployed rural youth. In addition it proposes to engage in policy dialogue and advocacy on the policy flaws which are hampering the greater contribution of private sector in tomato value chain in Sindh Pakistan.
Engaging the private sector in vegetables especially tomato value chain.
Objectives:
Enhance the engagement of private sector with small farmers and their support in tomato value chain in Thatta district, Sindh.
Engage in policy advocacy for creating an enabling environment for increased engagement and support of private sector to tomato value chain.
Project Area
All the community based activities will be conducted in Mirpur Sakro tehsilof District Thatta while the advocacy initiatives will be undertaken in major cities like Thatta, Hyderabad, Karachi and Islamabad
Activities under Specific Objective -1
Strengthen the existing Farmers Organizations and Producer Organizations in Thatta district already established through Oxfam Novib support under Livelihoods and Adaptation programme.
Organize trainings for the members of Farmers /Producer Organizations on standards and tractability in agriculture produces to pave ways for value chain links with private sector.
Organize trainings for the members of Famers / Producer Organizations engagement / contract / MOU terms including production specifications, pricing and payment structures for beneficial engagement with private sector in value chain.
Conduct a study on tomato value chain potential in district Thatta including mapping of private sector tomato value chain actors.
Organize farmers seminarsfor the private sector agencies and experts to directly interact with farmers imparting them latest knowledge and skills on best agriculture practices on vegetable especially tomato value chain.
Distribute valuable literature and Screen documentaries of differentprivate sector companies in the farmers gatherings in the project villages on vegetable especially tomato value chain.
Facilitatingthe visits of the experts of different private sector agencies to the farmers for improving crop produce and marketing.
Activities under Specific Objective:2
Organizing meeting with the private sector entities to motivate them for engaging with the farmers and taking part in tomato value chain in Thatta district.
Preparation of Policy papers on role of private sector in vegetable seed development, issues in the establishment of private sector markets and issues in private sector financing for agriculture value chain.
Organizing a Provincial Level Consultative Workshop on Enabling Environment for the Participation of Private Sector in Tomato Value Chain.
Sharing all the policy papers and policy briefs with the policy makers, private sector agencies / leaders and other key stakeholders.
Writing letters to policy makers, government officials and heads of different concerned departments.
Writing articles in newspapers about the importance of vegetable value chain and issue in the participation of the private sector in value chain.
Organizing Media briefings /press conferences on the basis of the policy papers / consultative workshop recommendations.
Organize Round table forum at National Level to ensure strong coordination and linkages between different actors in Agriculture Value Chain in Pakistan.