Generation Kenya- Youth Employment and Decent Work - Generation Kenya- Youth Employment and Decent Work- from 2021 Generation Kenya- Youth Employment and Decent Work Generation är ett multinationellt efterfrågestyrt ”utbildning till sysselsättningsprogram” med verksamhet i tolv länder - USA, Kenya, Indien, Spanien, Mexiko, Singapore, Hongkong, Pakistan, Frankrike, Italien, Brasilien och Storbritannien, i 90+ städer och 230+ platser runt om i världen, vilket gör det till ett av världens största efterfrågestyrda yrkesutbildningsprogram. I varje land där Generation är verksamt har lokala organisationer satts upp för att genomföra verksamheten sam mobilisera lokala resurser. I Kenya heter den lokala organisationen "Career Readiness Social Initiative Ltd" (CRSIL).

Programmet Generation Kenya syftar till att;
• Utrusta ungdomar med tekniska färdigheter, tankesätt och beteenden för att skapa förutsättningar för dem att erhålla produktiva anställningar och karriärer.
• Skapa och erbjuda kvalificerad arbetskraft för både den formella och informella sektorn i Kenya.
• Skapa en hållbar och replikerbar modell för utbildning och färdigheter som kan tillämpas globalt, för att motverka ungdomsarbetslöshet, men anpassat till lokala omständigheter och förutsättningar.

Utöver ovanstående, syftar programmet och därmed Sveriges stöd till att etablera ett starkt partnerskap med den kenyanska regeringen på både central- och länsnivå med fokus på kapacitetsuppbyggnad av en kompetensbaserad och arbetsgivarledd metod som stödjer skapandet av kompetenscenter inom offentliga och privata tekniska och yrkesutbildningscentrum.

Programmet Generation är uppbyggt utifrån en kostnadsdelningsmodell, där cirka 60% av finansieringen beräknas mobiliseras från icke-givarkällor, nämligen från arbetsgivare, den kenyanska regering på både central- och länsnivå, privata och offentliga yrkesutbildningsinstitutioner, studenter samt genom icke-finansiellt stöd från det globala kontoret Generation: You Employed Inc. 

Programförslaget till Sverige är att skala upp Generation Kenya och därmed nå 45 000 marginaliserade ungdomar, arbeta för systempåverkan och förändring samt kapacitetsstärkande av det offentliga yrkesutbildningssystemet. Dessutom stärka jämställdhet genom hela programmet, stärka de anständiga aspekterna av arbete, samt stödja Generation Kenya att skala sin modell och göra den hållbar. Som nämnts planerar Generation Kenya att vara minst 60% självförsörjande vid utgången av 2023. Förfrågan till Sverige är på 4,5 miljoner USD över en period på fem år. Detta stöd motsvarar och täcker 22% av de totala kostnaderna i den föreslagna budgeten, och har för syfte att fungera som katalytisk finansiering för att mobilisera ytterligare resurser från både offentliga och privata partners.

Det femåriga stödet från Sverige kommer att inledas och informeras av en tolv månaders uppstartsfas som kommer att löpa parallellt med det faktiska genomförandet av programmet. Inledningsfasen kommer att bestå av tre faser. Fas 1: Diagnostik och planering, inklusive en externt upphandlad marknadssystemanalys. Fas 2 kommer att vara en pilotfas för att testa rekommendationerna från marknadssystemanalysen. Fas 3 är en uppskalningsfas där en genomförandeplan kommer att tas fram baserad på rekommendationerna från analysen och pilotfasen, med syfte att förbättra och stärka programmet och dess verksamheten med särskild tonvikt på det svenska stödets huvudmål. Generation is a multi-country, demand-driven education to employment program with operations in twelve countries – United States of America (USA), Kenya, India, Spain, Mexico, Singapore, Hong Kong, Pakistan, France, Italy, Brazil and the United Kingdom, in 90+ cities and 230+ sites around the world, making it one of the worlds’ largest demand driven trainings programs. In each country where Generation operates, there are local entities established to facilitate local operations and fundraising. In Kenya the local entity is named "Career Readiness Social Initiative Ltd" (CRSIL). 

The Generation Kenya program aims to: 
•Equip youth with the technical skills, mindsets and behaviors to enter a fulfilling career
•Provide skilled labour for both the formal and informal sector in Kenya
•Create a sustainable and replicable model for skills that can be applied globally, adjusting for local context to solve youth unemployment.

Further to the above Generation aims to establish a strong partnership with the Government, at both central and county level, focused on capacity building towards a competency based employer led methodology that supports the creation of centers of excellence across public and private technical and vocational education centers. 

Generation is based on a cost-sharing model with an estimated prognosis of approximately 60% of the funding estimated to be received from non-donor sources, namely: employers, Government at both central and county level, private and public TVET institutions, student contributions as well as in-kind support from the global office GYE.

The proposal to Sweden is to scale the Generation Kenya program to reach 45 000 marginalized youth, to work for systemic change, influencing, capacitating and strengthening the public TVET system, strengthen the decent work aspects of work, strengthen gender equality, and support Generation Kenya to scale its model and make it sustainable. As mentioned, Generation Kenya program plans to be at least 60% self-sustainable by 2023. The request to Sweden is USD 4.5 million over a period of five years. This support will cover 22% of the overall costs in the proposed budget prognosis and will serve as catalytic funding to mobilize additional resources from both public and private partners. 

The five year support from Sweden will be informed by a twelve months inception phase that will run in parallel with the actual implementation of the program. The inception phase will function as a deep analysis and diagnostic, and will consist of three phases. Phase 1: diagnostics and planning, including an externally contracted market system analysis. Phase 2 will be a pilot phase to test the recommendations from the MSD analysis for key improvements to the generation’s operating model. Phase 3 is a scale up phase with the key outcome of an implementation plan of recommendations to strengthen the program and operations with a special emphasis on the core objectives of the Swedish support. With the support from Sweden Generation Kenya plans to scale the Generation Kenya program to reach 45 000 marginalized youth, to work for systemic change, influence, capacitate and strengthen the public TVET system, incorporate decent work and gender equality aspects of work into the Generation Kenya program, and to scale its model and make the program 60% self-sustainable by the end of 2023.
To achieve these objectives, Generation Kenya aims to:
- Equip youth with the technical skills, mindsets and behaviors to enter a fulfilling career 
- Provide skilled labour for both the formal and informal sector in Kenya
- Create a sustainable and replicable model for skills that can be applied globally, adjusting for local context to solve youth unemployment.
Further to the above Generation aims to establish a strong partnership with the Government on both cnetral and county level, focusing on capacity building towards a competency based employer led methodology that supports the creation of centers of excellence across public and private technical and vocational education centers (TVET’s). Considering that TVET is a devolved function, dialgoue and collaboration with the Council of Governors will be important.
Developed based on the findings from the Study in 2012 (Annex 6 to project document), Generation uses a seven-step methodology to move youth between the ages of 18-35, from a life in poverty to gainful employment and a career pathway. This model is thoroughly addressed in the project document, page 24-28.
The target group is marginalized youth living in poverty (90% earn less than I USD per day, 57% are women, 29% have dependents). The youth are mostly living in under-privileged dwellings in urban and semi-urban centers in 90+ locations across 26 counties in Kenya. A deeper analysis conducted in 2018 shows that the Generation Kenya’s programs have a ~370% positive impact on average income across all programs. Of the 9,692 graduates across Generation in August 2018, 4,951 were unemployed before joining the program. 2,566 did not report their employment status while 2,175 reported having prior jobs (most of them underemployed). Overall, youth who join Generation have an unemployment rate of 51% or 69% excluding not reported students
Through programs run across 5 sectors - financial services sales (FSS), distributed sales (DS), retail and restaurant (RRS), customer service agents (CSA) and sewing machine operators (SMO) – Generation has to date graduated over 11,100 youth across 92 training locations in 26 counties in Kenya; with 35 of these centers located in public and private TVET’s. Besides the mentioned five sectors, construction is a new sector under development that is included in the proposal to Sweden. Both sewing machine operators and construction are sectors related to Kenyas' Big Four Agenda. In addition, youth unemployment is a strong priority in the Kenya Vision 2030.
The theory of change (page 34-48) is based on the reasoning that an enabling environment allows employable youth to access gainful employment that can lead to a better quality of life. Hence the overarching development impact goal is “Empowered young people with thriving sustainable careers and employers with highly skilled motivated talent”. Generation will be addressing this goal by the following 3 outcomes.
Outcome 1: Youth Access Decent Jobs from demand driven skills provided by Generation - Youth with better access to wage employment - Increased income / financial well-being of youth.  - Increased personal well-being of youth. 
Outcome 2: Financially sustainable & scalable program from being cost effective and achieve self-sufficiency - Cost effective youth employment program - 100% self-sufficient youth employment program - Stakeholders (government, employers, youth) cost contribution
Outcome 3: Employers reducing youth unemployment by hiring disconnected, unemployed and/or underemployed youth trained by Generation - Increase in employers hiring disadvantaged youth - Reduced youth employment rates - High retention rates - Faster promotion for hires - Higher productivity from hires - Safe and health work environment
The Theory of Change of the program and its related Result Framework (Annex 7 to project document) will be refined based on the findings from the MSD analysis and the inception phase. Sweden welcomes these refinements. Firstly, because any new findings from the MSD analysis should guide the future strategy (hence the result framework), and secondly because the current Result Framework is somewhat complicated with many indicators per output. A cleared division between outcomes, outputs and their respective indicators would support the program in its implementation and follow up. Sweden will follow this work throughout the inception phase.