Sentence:  They are the most powerful asset, said one of the radio show's panellists, Jason Ng, who oversees <WSD>Vertical Kampong</WSD>, an initiative that aims to raise the kampong spirit by promoting neighbourhood-based volunteerism. 
Meaning of the word marked with <WSD> tags:  A programme that aims to instill a sense of social cohesion in communities living in high-rise apartments through informal volunteerism.