Sentence:  'Cause you're looking at a straight-shooter, America. I tell it like it is. I calls 'em like I sees 'em. I will speak to you in plain simple English. And that brings us to tonight's word: <WSD>truthiness</WSD>. 
Meaning of the word marked with <WSD> tags:  Superficial or asserted truthfulness, without recourse to evidence. (from 21st c.)