Sentence:  In 2012, the Foundation started up the “do the Mobot” campaign, encouraging everyone to do a <WSD>Mobot</WSD> dance in order to raise £100,000 towards the Mo Farah orphanage &amp; sports academy. 
Meaning of the word marked with <WSD> tags:  A celebratory dance where the arms and hands form an "M"-shape over the head, associated with runner Mo Farah.