Sentence:  <WSD>Hoo-Hoo</WSD> leadership, aware of increasing recognition of <WSD>Hoo-Hoo</WSD> as an important factor in the industry, realizes that <WSD>Hoo-Hoo</WSD> must develop responsibility and active participation in general industry programs of promotion and education. 
Meaning of the word marked with <WSD> tags:  Short for "The International Concatenated Order of Hoo-Hoo", a fraternal organization for lumbermen.