Sentence:  It has been two months since I last checked my feed, during which time Facebook has sent me notifications I didn't sign up for, informing me every time someone posts, and invited me to attend locally organised focus groups. ... Of course, I am <WSD>anthropomorphising</WSD> a machine; no one is in charge of all this. 
Meaning of the word marked with <WSD> tags:  To attribute human-like characteristics to (something that is non-human).