Sentence:  The last column shows the rate of exchange that would have been observed at a relative intensity of 4 ( 14.7 cm. distance ) calculated on the assumptions that the incident light intensity is inversely proportional to the <WSD>square</WSD> of the distance of the lamp from the cell and that the rate is directly proportional to the incident light intensity . 
Meaning of the word marked with <WSD> tags:  the product of two equal terms