Sentence:  The prosperous business owner whose infant daughter had a serious genetic disease decided to find a foundation whose annual report was less based on <WSD>guilt trips</WSD>. She appreciated that another foundation's annual report had much more emphasis on what they were able to accomplish with the money her family donated. 
Meaning of the word marked with <WSD> tags:  A feeling of shame or embarrassment, especially if self-indulgent, unwarranted, exaggerated or felt over a significant period of time.