Commission européenne, DG COMP MERGER REGISTRY, 1049 Bruxelles, BELGIQUE  
Europese Commissie, DG COMP MERGER REGISTRY, 1049 Brussel,   BELGIË  
 
Tel: +32 229 -91111. Fax: +32 229- 64301. E -mail: COMP -MERGER -REGISTRY@ec.europa.eu.  
  EUROPEAN COMMISSION  
Brussels,  24.9.2021  
C(2021)  7073 final  
PUBLIC VERSION  
Bayerische Motoren Werke 
Aktiengesellschaft  
Petuelring 130  
80809 Munich 
Germany  
 
Daimler AG  
Mercedesstraße 120  
70372 Stuttgart  
Germany  
 
BP Europa SE  
Überseeallee 1  
20457 Hamburg  
Germany  
Subject : Case M.10334 — BMW/Daimler/BP/Digital Charging Solutions  
Commission decision pursuant to Article 6(1)(b) of Council Regulation 
(EC) No 139/20041 and Article 57 of the Agreement on the European 
Economic Area2  
Dear Sir or Madam,  
1. On 27 August 2021, the European Commission received notificatio n of a proposed 
concentration pursuant to Article 4 of the Merger  Regulation by which the 
undertakings Bayerische Motoren Werke Ak tiengesellschaft ( “BMW”, Germany ), 
Daimler AG ( “Daimler”, Germany ), and BP Europa SE (Germany ) belonging to the 
bp group (together with its group companies , “bp”, UK) , acquire within the meaning 
of Article 3(1)(b) and 3(4) of the M erger Regulation joint control of Digital Charging 
Solutions GmbH , which operates CHARGE N OW (German y; together with its 
subsidiary , the “JV”) by way of purchase of shares .3 
                                                
1 OJ L 24, 29.1.2004, p. 1 (the ‘Merger Regulation ’). With effect from 1 December 2009,  the Treaty on 
the Functioning of the European Union ( ‘TFEU ’) has introduced certain changes, such as the 
replacement of ‘Community ’ by ‘Union ’ and ‘common market ’ by ‘internal market ’. The terminology 
of the TFEU will be used throughout this decision.  
2  OJ L 1, 3.1.1994, p . 3 (the ‘EEA Agreement ’). 
3  Publication in the Official Journal of the European Union No C 358, 7.9.2021 , p. 15-16 . 

2 2. The business activities of the undertakings concerned are:  
− for BMW: With the trademarks BMW, MINI, Rolls Royce and BMW Motorrad, 
BMW is one of the most successful manufactu rers of passenger cars and 
motorcycles active worldwide, as well as a provider of premium services in the field of individual mobility. Passenger cars include plug -in hybrid vehicle s and 
battery -electric vehicles,  
− for Daimler: Daimler is active globally in  the development, manufacturing and 
distribution of automotive products, primarily passenger cars, trucks, vans and 
buses. Within the Daimler group, Mercedes -Benz AG is responsible for the global 
business of Mercedes -Benz Cars and Mercedes -Benz Vans and fo cuses on the 
development, production and sales of passenger cars (including plug- in hybrid 
vehicles and battery -electric vehicles), vans and services. Daimler Truck AG 
comprises the production and sale of commercial vehicles. Daimler Mobility AG 
focuses on  financial and mobility solutions. Services range from rental, leasing, 
and financing offers to innovative fleet services, insurance, e- Payment platforms 
and investments in app -based mobility solutions such as car sharing, Mobility -as-
a-Service (MaaS) and ride -hailing,  
− for bp: BP Europa SE is a subsidiary within the bp group. The bp group, whose ultimate parent company is BP p.l.c. (UK), is an integrated energy company with 
operations in Europe, North and South America, Australasia, Asia and Africa. 
The bp group’s activities focus on four business areas: (i) production and 
operations of hydrocarbons (oil and gas); (ii) customers and products (which is 
growing bp’s convenience and mobility offering for customers); (iii) gas and low carbon energy (including re newables and integrated gas); and (iv) innovation and 
engineering for  driving digital transformation,  
− for JV: The JV operates under the brand name CHARGE NOW and is active in 
the development, marketing and the distribution of products and services in the field of mobility, offering information services and access technology to charging 
infrastructure for battery -electric and plug -inhybrid vehicles. It is further active in 
the distribution and purchase of electricity at charging points for battery -electric 
and plug- in hybrid vehicles, and services for the operation of charging stations for 
battery -electric and plug -in hybrid vehicles. The JV is asset -light and enables the 
back-end digital integration of e -mobility assets, predominately for white label 
product s (B2B2C) for OEMs and fleet customers. The JV is primarily active in 
the EEA.  
3. After examination of the notification, the European Commission has concluded that 
the notified operation falls within the scope of the Merger  Regulation  and of 
paragraph 5( c) of the Commission Notice on a simplified procedure for treatment of 
certain concentrations under Council Regulation (EC) No  139/2004.
4 
                                                
4  OJ C 366, 14.12.2013, p. 5 . 
3 4. For the reasons set out in the Notice on a simplified procedure, the European 
Commission has decided not to oppose the no tified operation and to declare it 
compatible with the internal market and with the EEA Agreement. This decision is 
adopted in application of Article 6(1)(b) of the Merger  Regulation  and Article 57 of 
the EEA Agreement . 
For the Commission  
 
 
(Signed)  
Olivie r GUERSENT  
Director -General