He was formerly Head of the Discipline of Marketing and Associate Dean of the Faculty of Economics and Business. His teaching and research interests are in the field of quality assurance, ethics and regulation in marketing. In a long career in business, Terry has served as the Independent Auditor for the Australian and New Zealand television and radio broadcasters, newspaper and magazine publishers. He has also acted as Independent Code Reviewer for the Australian Association of National Advertisers and the Association of Market and Social Research Organisations. He has published several books and articles on marketing and opinion research. Terry also was Research Director of News Limited and Founder and CEO of the ANOP Poll. He was Foundation Director of the University of Sydney Sample Survey Centre and later, worked at KPMG Management Consultants, Sydney. Professor Donnel Briley