A conviction that organisations could do considerably, and sustainably, better if people were better managed led him to write his first book, “Lean Organisations Need FAT People” and to found his company, Zealise Limited and develop his 'Every Individual Matters' model as a catalyst to engender and embed shared vision and common purpose in organisations, making the workplace more humane and more effective. He recently published “The Democracy Delusion” to challenge wider socio-economic and political management issues, and proffer new solutions, building on these concepts.