She argues that death is a topic people find uncomfortable, thus they do not talk about it, thus they do not question the society's approach to death. But people are actually really open to changing things if they're given the chance to talk about them. She says this because she wants to focus on hospitals: everyone knows those fluorescent lights and the endless corridors and those rows of uncomfortable chairs. It seems that people have forgotten that hospitals might as well be built beautiful. Architecture could indeed support a good death by discarding the traditional hospital projects and creating instead beautiful hospitals.