Paul College of Business and Economics. Her research investigates how close relationships and consumer behavior jointly influence consumer well-being. Within this broader topic, her research falls into three themes: brand and interpersonal relationships, the role of power and money, and shared consumer decisions and experiences. She uses experimental techniques as well as multilevel modeling/dyadic data analysis in her work. Professor Brick's marketing research has been published in the Journal of Consumer Research, the Journal of Consumer Psychology, and the Journal of the Association for Consumer Research.