Dr. Chen received his PhD in Management from the Rotman School of Management, University of Toronto. He also holds a Master of Arts degree in Asian Studies and a Graduate Certificate in Survey Methodology from the University of Michigan, Ann Arbor, and a Bachelor of Philosophy degree from the Sun Yatsen University, Guangzhou, China. Prior to joining UPEI, Dr. Chen taught at the School of Economics and Management, Tsinghua University, Beijing, China, as well as at the Rotman School of Management in Toronto and the University of Michigan in Ann Arbor. Dr. Chen’s primary research interests include the subconscious processes and priming effects in organizational behavior and