His research draws from principles in public health and health communication and focuses on reducing health disparities and inciting healthful behaviors among youth and young adults through a health and media literacy lens, both domestically and globally. Dr. Massey has investigated ways to utilize information and communication technologies to develop health literacy skills associated with preventive health care services among low-income adolescent populations in the U.S., as well as examined participatory health messaging and health and media literacy among adolescent populations in West Africa.