Dr Dacre completed his PhD at the University of Warwick Business School with his research focusing on areas of Enterprise Gamification, broader aspects of Gamification, Digital Projects, and Innovation Management. Nicholas currently undertakes his research at the University of Sussex within SPRU's Technology and Innovation Management cluster, whilst collaborating with colleagues from both industry and academic institutions including the University of Warwick, University of Liverpool, Aston University, and Henley. Dr Nicholas Dacre has published research, and presented at international conferences, including book contribution on gamification.