After an early career presenting and managing musicians, dancers, and artists, he started working and teaching at the University in 1994. He has been instrumental in the development of Arts Grounds, a long-term project to construct, renovate, or expand 9 buildings for the arts. He has also managed the Council for the Arts, and launched curriculum in Arts Administration. Mr. Sampson is currently writing a book on teaching creativity as a combination of Arts Administration and Design Thinking.