She was named Playboy's Playmate of the Month for March 2008 and the 2009 Playmate of the Year. She is the first African-born and second Swedish model to be named a Playmate of the Year. Ljungqvist was born in Tanzania to a Tanzanian mother and a Swedish father. Due to her father's work for UNICEF, Ljungqvist traveled a great deal. She speaks English, Swedish, and Swahili. Ljungqvist has a degree in fashion design and marketing, and plans to study economics. Ida Ljungqvist is a Tanzanian-Swedish model. She was named Playboy's Playmate of the Month for March 2008 and the 2009 Playmate of the Year. She is the first African-born and second Swedish model to be named a Playmate of the Year.