Tracey has won several international awards including ANZMAC Emerging Researcher of the Year Award (2008), Emerald/EFMD Outstanding Doctoral Research Award (2005), and several Best Conference Paper Awards. Her research interests are focused in the area of services marketing and media planning, including service quality and satisfaction, the economic and social outcomes of services, relationship development, co-creation in service contexts, and advertising research. She has a particular interest in health care marketing. Tracey has published in the Journal of Service Research, European Journal of Marketing, and Journal of Services Marketing. She has had papers accepted at many leading international conferences and is an ad hoc reviewer for several leading marketing journals. Tracey has successfully won several grants.