Her mission is to help HR be more strategic and impactful. She does this by researching, analyzing, and writing about all things HR—particularly topics helping HR professionals engage, attract, and maintain employees. Because of their unique ability to influence the most fragile and important asset a company has—it’s employees—Kelsie believes HR professionals are crucial to company success. Kelsie studied Communication Studies and Journalism at Utah State University where she graduated Summa Cum Laude before pursuing a career in marketing. Kelsie writes frequently for BambooHR’s blog and has written for HR publications such as Talent Culture, TLNT, and about.com.