Seo has conducted research on how social collaborative networks, facilitated by digital communication technologies, help mobilize movements or address social problems at local, national or international levels. In 2014, the Association for Education in Journalism and Mass Communication named her an Emerging Scholar in recognition of her research on social media and social change. In 2013, she was named a Docking Faculty Scholar, an award given to a faculty member who has â€œdistinguished themselves early in their careers at KU.â€ Her research has received top paper awards at leading conferences and has been published in top-tier journals.Â