Dolan School of Business, Fairfield University. His main area of research is consumer psychology and his work has appeared in Journal of Applied Social Psychology, Journal of Macromarketing, International Journal of Consumer Studies, and International Journal of Housing Markets and Analysis, among others. Dr. Naderi has won the Emerald Highly Commended Paper Award in 2013 and the Best Paper Award in Consumer Behavior at the AMA Conference in 2012 for his research. His teaching experiences include Principles of Marketing, Marketing Research, Product and Brand Management, Business-to-Business Marketing, Marketing Channels, and Electronic Retailing.