He leads RichRelevance’s Optimization and testing program at a global level. His passion is driving RichRelevance’s clients towards an Omni-Channel Personalization experience, utilizing a customer-centric, test-driven approach towards Personalization. Josh led RichRelevance’s largest and most strategic clients (Office Depot, LL Bean, CDW, and HD Supply) to gain a competitive advantage, and exceed financial goals with Omni-Channel Personalization Programs. Josh brings over 15 years of consulting experience focusing on strategy, testing, optimization and data driven analysis with results that deliver value.