Prior to joining the faculty at Oneonta, Scafide was the principal partner of Generation Media Inc., a New York City-based public relations, marketing, and management company. At Generation Media, Scafide created national campaigns in press and radio for classical, jazz and independent artists. His clients included authors, publishers, non-profit arts organizations, Major and Independent music labels, and artists. Scafide has worked for and with record labels and music distribution companies such as E-1 Entertainment, New World Records, Polygram, and Phillips Media, among others.