She is a native of South Korea and an alumna of the University of Kentucky and Florida Gulf Coast University as well as Pusan National University. She worked for Delta Airlines for several years. Dr. Jae's research interests include consumer well-being, text processing, low-literate consumers, and consumer responses to product design. Dr. Jae has taught promotion management, marketing research, international marketing, and services marketing at undergraduate level and international marketing and service quality management at graduate level.