He is 30 and he is a father of two children in the series “Alex,Inc.”. Once he is committing a truly insane act – he resigns from his prestigious job and opens his own company in the field of social media. However, Alex soon discovers that to make a dream come true is not so easy as he imagined. Having collected a team of allies, Alex tries to maneuver in the insane world of start-ups, forgetting about his wife and children.