Kelly comes to Placester from Leaf, a mobile point-of-sale SaaS platform which was acquired by Heartland Payment Systems, where he served as vice president, finance. Prior to Leaf, Kelly was the director of finance at Gomez, an internet performance SaaS company acquired by Compuware and the vice president of finance at Macgregor, an order management subscription software company acquired by Investment Technology Group. Kelly also held senior finance positions at Verivo Software and Pegasystems, and holds advisory roles for Rulesware and Luminoso Technologies.