P. Carey School of Business, Arizona State University. His research focuses online markets and consumer uncertainty. His works appeared or are forthcoming in MIS Quarterly, Information Systems Research, Journal of the Association for Information Systems and Journal of Consumer Psychology. He is the winner of the 2014 ACM SIGMIS Best Dissertation Award, runner up of the INFORMS ISS Nunamaker-Chen Dissertation Award and 2012 ICIS Best Paper Award. He received his Ph.D. in information systems from the Fox School of Business at Temple University.