In 2006 she launched a design blog which has to date had over 10 million hits. Anna's love of colour and her insistence of surrounding herself with beautiful things has inspired people all over the world. The launch of Anna Spiro’s Absolutely Beautiful Things has arisen from the constant requests from people living too far away to drop into her awe-inspiring Brisbane store. Anna’s vision for her online store was to create an experience her customers could enjoy and be inspired by. She wanted them to be as excited about entering her virtual store as they are about entering her bricks and mortar store. Anna’s online vignettes will change seasonally and will feature unique pieces she has found or had custom made. A piece purchased from Anna Spiro’s Absolutely Beautiful Things should be cherished, loved and admired and if Anna had her way it would eventually be handed down through the family.