Prior to joining the UT faculty in 1993, Moon earned his Ph.D. from the University of North Carolina at Chapel Hill and his MBA and BA degrees from the University of Michigan in Ann Arbor. Moon’s professional experience includes holding positions in sales and marketing with IBM and Xerox. He teaches at the undergraduate, MBA, and executive MBA levels; he also teaches demand planning, forecasting, and marketing strategy in numerous executive development programs offered through UT’s Center for Executive Education. More