Her style of photography can be described as candid, light-hearted with a hint of whimsey. The brand identity reflects the elegance and beauty of weddings with a brush script; and to echo the candid look, the script is written by hand. With Avenir LT Std being the supporting typeface, the typographic logo adds a modern and minimalist touch to the overall branding. The color choices are the simple black and white because neutral colors are perfect for a portfolio to feature art and photography.