He is an organizer and regular moderator of #KyLChat which gives librarians across Kentucky a place to share and explore new ideas. He is also a co-founder of the #KyGoPlay movement, with the goal of changing the way people think about libraries, makerspaces, and play in school. James is a Google for Education Certified Innovator. He is also a past president of the Kentucky Association of School Librarians, and is a member of the American Association of School Librarians Best Apps for Teaching and Learning committee.