Lijo has been instrumental in bringing a phased change in a few (not-so-noticable) departments in Malayalam films. He started as a copywriter with Grey World Wide. He also was an AD with Manoj Pillai of Thinkpot and V.K.P of Trends. Lijo also has his own production house called Illuminato Films. His idea of creativity was to make films his first short film was "Three". NAVZAR ERANEE