He has written many essays on Shakepeare in popular culture, including "Shakescorp Noir" in Shakespeare Quarterly 53.2 (Summer 2002) and "Shakespeare on the Record" in The Blackwell Companion to Shakespeare in Performance (edited by Barbara Hodgdon and William Worthen, Blackwell, 2005). His book Shakespeare and Modern Popular Culture (Oxford University Press) was published in 2002. He is currently working on a book-length study of cultural stratification in early modern British theater.