She has a Ph. D. in Business Administration (marketing) from Louisiana State University. Helping nonprofits design their brands is Grau’s passion, and her research on cause-related marketing, nonprofit branding and corporate social responsibility has been published in the Journal of Advertising, Journal of Nonprofit & Public Sector Marketing, and the Journal of Business Ethics, among others. She also serves on the Board of Directors for Communities in Schools Tarrant County and previously served as the chapter administration director for Net Impact DFW, a global network of leaders using business to create a more socially and environmentally sustainable world.