He holds a PhD in Marketing from the University of Texas Arlington, an MBA, and a BS in Business Marketing with High Distinction from LAU. He has been awarded scholarships for all his degrees. He was a lecturer at the University of Texas Arlington where he taught Social Media Marketing, International Marketing, Principles of Marketing, and Professional Selling. He is actively involved in academic research and has published multiple papers in top marketing journals. He has been participating in leading marketing conferences. His research has been presented at reputable conferences including American Marketing Association, Society of Marketing Advances, Marketing Management Association, National Conference of Sales Management, and Global Sales Science Institute. He is affiliated with a multitude of International Associations such as the American Marketing Association, Academy of Marketing Science, and the Beta Gamma Sigma Association.