Prior to joining USF, Anand taught at Southern Illinois University at Carbondale, the Owen Graduate School of Business at Vanderbilt University, and Indiana University at Bloomington. He got his MBA from Indiana State University at Terre Haute and his Ph.D. in Business from Indiana University at Bloomington. His research examines consumer reactions to marketing communications, customer satisfaction, customer delight and brand strategies. ___________________________________________________________________________________________ Dr. John Selsky