He received his doctoral degree in sport management from the University of Kentucky in 1999, and a Master’s Degree in political science in 1990 from Ohio University. His most recent published works include an examination of the effect of import substitution on the economic impact estimates of sport events, the differences in web-based versus traditional data gathering methods, and analysis brand equity in sport events. Also he has studied the relationship between strategic management and athletic performance in U.S. Olympic sport organizations. Prior to coming to Xavier, Dr. Olberding was the men’s and women’s cross country coach at Transylvania University. Dr. Olberding has also worked with YMCA of Central Kentucky, and The Council of State Governments, both located in Lexington, Kentucky.