He holds a doctoral degree in applied psychology from the University of Toronto and is also a peak performance hypnotherapist, helping clients access new perspectives and resource states resident in one's deeper mind. Outside his work life, Dr. Crossley enjoys riding motorcycles, playing guitar, and spending time with family. In his second book, "25 Sales Boosters," Dr. Crossley synthesizes three decades' worth of dialogues he's had with thousands of sales colleagues to help other businessmen and women make the most of their own skills.